Ruth | Pilates Videos | App

This account ranks 848 out of 1349 tracked creators and holds a follower count that is 0.4 times the median of 1.1M. This makes it a small account compared to the typical creator in our data. It gains roughly 6,500 followers per month, which represents slow growth for an account that has been active for 5.6 years. Average views reach 1.9 million per video, which is well above what the follower count of 435,000 would predict. However, the like rate of 3.75% falls below the median of 4.93%. The rest of this report details specific engagement trends and content performance metrics.

The audience approves less than usual at a 3.75% like rate compared to the 4.93% median. This puts the creator at rank 819 of 1349. These numbers suggest a passive viewer base that does not engage with simple buttons as often as typical users. Saves represent the primary form of interaction at 0.706%. Shares follow at 0.215% while comments reach only 0.007%. The raw figures show 13.5K saves, 4.1K shares, and 128 comments per video. High save rates compared to low comment counts indicate an audience that treats content as a reference tool rather than a social space. Brands should expect high utility value but low community interaction. Reach is inconsistent with a coefficient of variation of 2.65. Only 4 videos hit the 2x average while 2 reached the 5x mark. This indicates erratic growth patterns and less predictable reach across the 37 videos. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator because of their high volume of engagement. While the Creator Fund pays pennies per thousand views, brand partnerships scale with follower count to offer much higher returns. For a profile with 435.1K followers, the expected sponsorship range sits between $2,000 and $4,000 per post. A rank of 848 out of 1349 places this creator below the median for follower count. This positioning makes them a value buy for brands rather than a premium name that can demand top-tier rates. The quoted band represents a ceiling to bargain under instead of a fixed salary. A cost-per-view check of $0.001 to $0.002 against the 1.9M average views helps buyers determine if a quote pays for reach or for the specific brand identity. These are modelled estimates from public metrics, not disclosed earnings.

The content thrives in the 15 to 30 second range where most videos land. Create clips in this window to mirror the account's successful baseline. Longer segments over 60 seconds are absent, so focus on keeping movement fast and concise. This creator favors original audio for most posts, choosing a consistent brand identity over the reach of trending sounds. Long captions average nearly 400 characters, providing deep context for every clip. Open duet and stitch settings invite other creators to participate in the community. The standout video lasted 18 seconds and reached 13.1 times the normal view count. It earned a high ratio of likes to comments, meaning it won through passive watching rather than active debate. Average views near 1.9 million indicate an established audience where volume is already high. Consistency in this niche works better than chasing individual peaks.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds. This duration represents the majority of content with 20 out of 37 videos.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a sparse high-production cadence because they maintain a top-tier follower rank despite posting well below the field median. Their content produces high average views and has maintained this specific pace for nearly three years. The gap between posts is much larger than the typical creator, yet their high ranking confirms the slow output is a choice of quality over quantity. High variance in their posting intervals makes the timing less predictable than it could be. New content typically lands on Monday and Tuesday around 20:00 UTC. Saturday remains the quietest day for new uploads. Marketers should expect sporadic drops rather than a steady drumbeat of posts. You can plan tie-ins around the most active windows on Monday and Tuesday to align with their limited release schedule.

Audience & Reach

The audience size sits at a 0.4x multiple of the median creator. This lower-than-average follower count means a single campaign will reach a niche group rather than achieving broadcast-scale visibility. While the like rate falls below the 4.93% median, it remains consistent enough to indicate an engaged viewer base. A brand message here will land with more weight than on accounts where the engagement is hollow or purely accidental. This audience fits the fitness and wellness category because the niche follower size and steady engagement suggest a targeted community of practitioners.