@midnightmood_oficial | TikTok Account Stats

Q: How many followers does @midnightmood_oficial have on TikTok?

@midnightmood_oficial has 24.0M followers on TikTok.

Q: What is @midnightmood_oficial's TikTok engagement rate?

@midnightmood_oficial has an engagement rate of 7.02% based on their recent videos.

Q: How much does @midnightmood_oficial earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @midnightmood_oficial's estimated Creator Rewards earnings are $239 - $596 per month (only videos over 1 minute earn), with estimated sponsorship value of $120,041 - $288,098 per post.

Q: How many TikTok videos has @midnightmood_oficial posted?

@midnightmood_oficial has posted 3.8K videos on TikTok.

Account Overview

What This Report Covers

Midnight Mood (@midnightmood_oficial) is a music TikTok account with 24.0M followers and 3,838 videos. That ranks 115 of the 1,349 accounts with a TKMetrics report by followers, 21.8x the median account. Since it was created 5.8 years ago it has averaged 343.6K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2020-08-21
Verification	No
Profile language (app setting)	ES
Follower Ratio	889K:1

Data Summary

Videos Analyzed	140 (3.6% of total)
Avg Plays per Video	1,195,467
Avg Likes per Video	64,787
Engagement Rate	7.02%

Metrics based on 140 most recent videos (3.6% of 3.8K total). Averages and rates leave out the 3 pinned videos, which stay at the top of the profile however old they are.

Engagement Analysis

Based on 137 of 140 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 137 videos we analysed got an average of 1.2M plays and 5.4% of viewers liked them, 1.2x the 4.5% median like rate of the creators we track. Saves (0.73% of views) trail shares (1.57%); comments are 0.03%.

1.2M

Avg Plays/Video

64.8K

Avg Likes/Video

391

Avg Comments/Video

18.7K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 140 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 137 that aren't pinned.

1.6M

Median plays, top 60 videos

99.1K

Median likes, top 60 videos

2.7M

75th percentile plays

16.6M

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 137 videos of the sample that aren't pinned across 3.8K total videos.

4.6B

Est. Total Plays

933.3M

Total Likes (TikTok's count)

1.5M

Est. Total Comments

71.9M

Est. Total Shares

33.4M

Est. Total Saves

Engagement Ratios

@midnightmood_oficial turns 5.4% of views into likes, 0.73% into saves and 1.57% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

5.42%

Likes / Views

0.03%

Comments / Views

1.57%

Shares / Views

0.73%

Saves / Views

This indicates that viewers prefer a quick reaction over commenting, sharing, or saving the content.

Viral Hit Rate

10.2% of this account's videos beat its own average views by 2x, a breakout rate higher than 44% of the creators we track. The 5x figure is the same measure at five times the norm.

10.2%

2x Avg (14 of 137)

3.6%

5x Avg (5 of 137)

Measured against the average of the 137 videos that aren't pinned.

Consistency Score

@midnightmood_oficial's view count swings by a CV of 1.96, steadier than 55% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 1.96

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 1.2M views/video, leaving out 3 pinned videos, and about 54.9 videos a month (its lifetime average: videos posted over account age)

$239 – $596

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (1 of 140 analysed videos, with under 1% of their views)

Sponsorship Value (Est. Per Post)

Based on 24.0M followers

$120,041 – $288,098

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 140 videos

14 of the 137 videos that aren't pinned (10.2%) passed twice the average plays and 5 passed five times it. Plays are uneven from one video to the next (consistency grade D). 25 of 140 videos are under 15 seconds and 1 runs a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

24s

Average Duration

<15s

25

15-30s

86

30-60s

28

1-3min

1

The account favors videos between 15 and 30 seconds because they make up over half of the content.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

77.1%

108 of 140

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration	Videos	Avg Engagement
<15s	25	7.14%
15-30s (best)	86	7.29%
30-60s	28	7.03%
1-3min	1	4.74%

Lengths with fewer than 5 videos are listed but not ranked.

Posting Patterns & Optimal Timing

Based on 140 videos (3.6% sample)

No day stands out in the videos we analysed; most went up around 3:00 and 4:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 140 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 148 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 148 uploads with a date, a wider set than the 140 videos analysed above.

Tuesday

25

Thursday

25

Friday

25

Wednesday

23

Saturday

23

Monday

14

Sunday

13

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h

3h

6h

9h

12h

15h

18h

21h

How to read these charts

This account posts most often on Tuesday and Thursday with a peak at 4:00 UTC.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 140 most recent videos (3.6% of 3838 total). Counts reflect appearances in sampled videos.

#parati (89) #fyp (57) #paradedicar (16) #dedica (10) #frasestiktok (9) #musicaurbana (7) #10demayo (6) #diadelamadre (5) #mayo (5) #amorpropio (4) #noviostiktok (4) #novios (4) #farruko (4) #frases (3) #yapaque (3) #junio (3) #erickbrian (3) #musica (3) #racha (3) #karolg (3) #sech (2) #lacruz (2) #nattinatasha (2) #pesopluma (2) #keniaos (2)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 140 most recent videos (3.6% of 3838 total). Excludes stopwords, hashtags, and mentions.

hagan (51) pedidos (51) etiqueta (15)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

55 unique sounds | from 140 sampled videos

original sound - midnightmood_oficial - Midnight Mood 91x

Con amor - Maisak 2x

Fácil de Engañar - Delukelele 2x

original sound - zcar.jpg - Zcar.jpg 2x

LA NASA - Sech & Jay Wheeler 1x

Mimos - Eros & Sugey Torres 1x

Te Perdí - La Cruz 1x

Solita - Sech 1x

TU SUPITE - Leslie Grace & Martox 1x

ENCERRONES - LENCHO & Peso Pluma 1x

What the numbers say

Strengths

+ Like rate 5.4%, 1.2x the 4.5% median like rate of the creators we track

Watch-outs

~ Uneven plays from video to video (grade D)
~ Only 1 of 140 videos runs a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @midnightmood_oficial

How many followers does @midnightmood_oficial have on TikTok?

@midnightmood_oficial has 24.0M followers on TikTok.

What is @midnightmood_oficial's TikTok engagement rate?

@midnightmood_oficial has an engagement rate of 7.02% based on their recent videos.

How much does @midnightmood_oficial earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @midnightmood_oficial's estimated Creator Rewards earnings are $239 - $596 per month (only videos over 1 minute earn), with estimated sponsorship value of $120,041 - $288,098 per post.

How many TikTok videos has @midnightmood_oficial posted?

@midnightmood_oficial has posted 3.8K videos on TikTok.

Midnight Mood