Liverpool FC

This account ranks 80 out of 1349 tracked creators and holds a follower count that is 26.7 times the median size of 1.1M. This puts the profile in the category of a giant at the top of the field. The growth trajectory is fast as it gains 343.7K followers every month despite being 7.1 years old. A catalog of 5.7B total plays and 677.7M total likes indicates a large historical reach across its content library. The 15.4M total shares suggest high word of mouth distribution while the 29.0M total saves indicate that the content has deep keeper value for the audience. The average view count of 1.2M per video is in line with what an account of this size would predict. The like rate of 11.86% easily clears the median of 4.93%, confirming that the engagement from those who see the content is much higher than typical creator averages. The rest of this report breaks down these engagement patterns and audience behaviors in more detail.

This audience approves of content at more than double the platform median. The high like rate ranks 139 out of 1349 creators. This confirms strong passive approval from a dedicated fan base. The engagement mix reveals specific intentions behind the views. Saves are the most frequent action with 0.508% per view, followed by shares at 0.27%, then comments at 0.071%. Downloads sit at the lowest rate of 0.003%. These metrics represent 6.1K saves, 3.2K shares, 844 comments, and 31 downloads across the content set. The high ratio of saves to comments indicates a preference for personal reference over public discussion. Brands should prioritize evergreen value and utility because users are saving content to revisit later rather than starting conversations. Reach is inconsistent. Only 10.7% of 187 videos hit the 2x average mark, while only 2 reached the 5x threshold. A consistency score of 1.18 indicates erratic reach patterns. This suggests that while certain posts perform well, the account does not achieve steady growth through a predictable algorithm cycle. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this account due to its large follower count. A creator with 29.3M followers can command a sponsorship fee between $150,000 and $450,000 per post. This high valuation stems from brand partnerships that scale with total reach rather than the Creator Fund. The Creator Fund pays only pennies per thousand views, making it a negligible source of income compared to direct brand deals. The rank of 80 out of 1349 establishes this profile as a premium entity. High ranking allows the creator to command a premium price and select specific partners while declining others. A high like rate of 11.86 percent suggests they sit at the top end of their estimated value band. Buyers should use the $150,000 to $450,000 range as a starting point for negotiations. A cost per view calculation helps determine if a quote pays for reach or brand equity. Dividing the high end of the sponsorship band by 1.2M average views results in a cost of $0.37 per view. This figure allows buyers to test if a quoted rate is reasonable for the amount of eyes on the screen. These are modelled estimates from public metrics, not disclosed earnings.

Short clips define the core of this feed. Most videos fall under 30 seconds, but the engagement rate jumps from roughly twelve percent to over twenty percent when content exceeds three minutes. This means a long-form structure earns nearly double the engagement per view compared to medium-length posts. Focus on longer narratives if you want more interaction, while using sub-30 clips for high-volume visibility. Original audio appears in over two-thirds of the posts. Choosing this path sacrifices potential reach from trending sounds to build a distinct brand identity. Captions stay brief at an average of 68 characters to keep focus on the visual action. Because duets and stitches are disabled, the account keeps its content exclusive rather than inviting other creators to remix it. The top video hit 10.6 million views by sticking to a 16-second duration. This clip reached nearly nine times the usual average for this creator. It earned over 714k likes against only 2.5k comments, showing that short clips drive passive watching and quick taps rather than active debate. Average views of 1.2 million confirm a large established reach. You should aim for steady volume because the account already operates at a scale where basic engagement is high. The primary goal here is maintaining consistency within a proven brand framework rather than seeking a niche breakout.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 to 60 seconds as they are the most frequent duration. The only video over 180 seconds has the highest engagement rate of 20.89%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because they post at a volume far exceeding the field median with high frequency. The account maintains an intense output of nearly twenty videos every week compared to the typical two. This high-frequency approach is backed by a top-tier follower rank and strong average view counts. While the consistency grade reflects some variation in the timing between posts, the pace has remained stable for several months. You can expect a dependable drumbeat of content rather than sporadic drops. New content most frequently lands on Sunday and Thursday, with the busiest upload hour occurring at 13:00 UTC. Wednesday is the quietest day for new uploads. Marketers can plan campaigns around this heavy volume, specifically targeting the weekend and mid-week peaks to align with fresh posts.

Audience & Reach

The account holds a top-of-field rank with a multiple of 26.7 over the median creator. This position indicates the reach of a single campaign can span a wide demographic. Engagement levels sit well above the median like rate. High interaction per view suggests a sponsored message will land with more impact than on a standard profile. Geography data shows the audience is concentrated in Great Britain at 99 percent. A brand can effectively target this primary market but should not expect to reach Argentine viewers through this specific account. The total lifetime footprint sits at roughly 5.7 billion plays. Because of this depth, any new sponsored post appears alongside content that has already been viewed billions of times rather than as a fresh start. The audience fits the sports and entertainment category because the high like response and top-of-field rank indicate a large reach with deep engagement.