Jomar Yee

This creator ranks 347 out of 1349 tracked accounts and holds 11.9M followers, which is 10.9 times the median follower count of 1.1M. This position identifies the account as a giant at the top of the field. The trajectory shows growth of 96.8K followers every month, which is fast for an account that has been active for 10.3 years. A catalogue of 7.4B total plays and 602.1M total likes indicates a large historical reach across its content history. The 73.7M shares prove that the content circulates widely through word of mouth while the 39.7M saves suggest a high level of rewatch value for the audience. The 8.11% like rate clears the 4.93% median, and the average of 3.9M views per video is well above what would be predicted for an account of this follower size. This indicates that the engagement quality exceeds standard expectations for a creator at this scale. The rest of this report breaks down specific content performance and audience demographics.

This audience approves content at a much higher rate than the typical user, ranking 411 out of 1349. The high like rate confirms strong initial appeal. Shares are the primary driver of behavior with a 0.992% rate. Saves follow at 0.535% while downloads reach 0.125%. Comments sit at the lowest level of engagement at 0.075%. These actions total 3.0K comments, 39.2K shares, 21.1K saves, and 4.9K downloads per video. The audience favors word-of-mouth spread and reference value over active discussion. Brands should treat this content as a tool for reach and utility rather than conversation. Reach is inconsistent due to a high consistency coefficient of 1.73. Only 24 videos hit the 2x average while 6 reached the 5x mark. This profile indicates an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. With 11.9M followers, they command a high-end brand fee between $40,000 and $60,000 per post. This income dwarfs what the Creator Fund pays for views. While the fund pays only pennies per thousand views, sponsorship fees scale with follower count to provide stable returns for large accounts. A rank of 347 out of 1349 places this creator in a position to command a premium from brands. They sit well above the median and can often decline lower offers to prioritize high-value partnerships. The high like rate suggests they have an engaged audience that justifies a price point at the top of their bracket. A cost-per-view check shows they earn roughly $0.013 per view based on 3.9M average views. This helps a buyer determine if a quote is for large reach or for the specific influence of the name. These are modelled estimates from public metrics, not disclosed earnings.

Videos between 30 and 60 seconds earn the highest engagement at 9.26%. Short clips under 15 seconds follow at 7.55%. Choosing the mid-length format over the shortest option increases engagement by nearly double in percentage points. Stick to that middle ground as your primary target for consistent interaction. Original audio dominates nearly 97% of the feed. This choice sacrifices potential reach from trending sounds to build a distinct, recognizable brand identity. Captions stay brief at an average of 57 characters to keep the focus on visual content. Disabling both duet and stitch features keeps the community experience closed and centers all attention on original posts. The standout video lasted only 11 seconds and reached 84.2 million views. This outperformed the typical reach by over twenty times. It earned nearly 10 million likes against just over 73k comments. The high ratio of taps to talk shows it functioned as a passive viewing experience rather than a conversation starter. Average views for this account sit at nearly 4 million per post. Such numbers indicate a large, established audience rather than a small niche community. Success here relies on maintaining the existing brand polish since the reach is already very high. Consistency in these specific stylistic choices maintains the current standing of @jomaryee.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds because they are the most frequent. The 30 to 60s category performs better than the under 15s category in engagement.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

The pattern is a Sparse high-production cadence because the account ranks near the top of the field by followers while posting well below the median frequency. This creator maintains an elite follower rank despite a lower volume of content. The current pace has been established for over three years, making it a durable habit. High variability in the gap between posts creates an unpredictable schedule rather than a clockwork rhythm. New videos typically land on Sunday and Friday. Content rarely appears on Saturday. The busiest upload hour occurs at 13:00 UTC. Marketers should expect sporadic drops instead of a dependable drumbeat of content. You can target your tie-ins for the weekend windows to align with the most frequent posting days.

Audience & Reach

The creator holds a top-of-field rank with a follower count over ten times the median average. This position allows a single campaign to reach an audience of substantial breadth for any brand seeking high visibility. A strong like response sits well above the median rate, indicating that viewers engage more frequently with the content. This means your message will likely earn higher engagement per view compared to standard industry benchmarks. The Philippine market dominates the geographic share by nearly the entire percentage of sampled videos. Brands can reach this specific territory effectively but cannot expect to find representation in Thailand or Vietnam through this account. A global campaign would require additional creators to capture those other regions. Total plays across the archive exceed seven billion, creating a deep history for the channel. Your brand tag will sit alongside content that has already accumulated billions of views rather than appearing on a fresh start. This audience fits the beauty and lifestyle category because the high like response indicates strong engagement within a large follower base.