HUBA 후바

This creator ranks 273 out of 1349 tracked accounts and holds 14.4M followers, which is 13.1 times the median follower count of 1.1M. This makes the account a giant at the top of the field. The growth trajectory is fast because it gains 153.3K followers every month despite being an established account that is 7.8 years old. A total catalogue of 4.0B plays and 76.7M likes establishes a large historical footprint for any brand to consider. The 2.0M shares indicate a consistent level of word-of-mouth distribution across the content library. Furthermore, 8.1M saves suggest that the audience finds high replay value or utility in the posted material. While the average of 4.5M views per video is high and aligns with its large follower base, the 1.90% like rate falls below the 4.93% median. This gap suggests a passive viewing audience rather than an intensely engaged one. The rest of this report covers deeper engagement metrics and content performance trends.

This audience approves less than the platform average at a 1.90% like rate. This places the creator in rank 1150 of 1349 for initial approval. The data reveals high intent to return despite low passive engagement. Saves represent the most frequent action at 0.199% with 9,000 total instances. Downloads follow at 0.047% with 2,100 units. Shares and comments are lower at 0.049% and 0.045% respectively, totaling 2,200 and 2,000. This audience treats content as a reference tool rather than a conversation piece. Brands should focus on utility over community building because the high save-to-view ratio proves people keep the content for later use. The reach is inconsistent with a consistency coefficient of 1.94. While 33 videos hit the 2x average, only 12 reached the 5x threshold. This volatility suggests an unpredictable growth path. This is an active audience that saves and stores content even if they do not interact publicly.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the primary revenue for this creator because of their large reach. A follower count of 14.4M suggests a sponsorship valuation between $60,000 and $120,000 per post. This lucrative path outweighs Creator Fund payouts which rely on views alone. The fund pays only pennies per thousand views while brand deals scale directly with the established audience size. The rank of 273 out of 1349 places this creator in a position of power. They command a premium for their status and can often decline lower offers to maintain exclusivity. A buyer should treat the estimated range as a starting point for negotiations rather than a fixed fee. The cost per view sits around $0.013 to $0.026 based on 4.5M average views. This calculation helps a brand determine if they are paying for actual reach or for the prestige of the name. These are modelled estimates from public metrics, not disclosed earnings.

Longer clips define this feed as most posts land between 60 and 180 seconds. Create content in this window to capture more engagement than the sub-15 second format provides. Those short clips see a 1.12% engagement rate while videos over three minutes reach 2.81%, meaning longerer formats earn nearly triple the engagement per view. The account uses original audio on roughly 27% of its content. This choice sacrifices some potential reach from trending sounds to build a unique brand identity. Captions average 107 characters, providing enough context for words like spicy and challenge to set the scene. Turning off duet and stitch features keeps the focus entirely on the primary creator. The standout video lasted 288 seconds and reached 59.2 million views, which is 13.1 times the typical reach for this account. It gathered over one million likes against 77.3k comments. This balanced ratio of roughly 17 likes per comment indicates that the content sparked active discussion rather than just passive scrolling. Average views reach 4.5 million per post, establishing a large and stable audience base. Efforts should focus on maintaining this high floor through consistent production rather than seeking small wins. The sheer scale of the current following means every post reaches a large crowd regardless of minor tweaks to style.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds with 185 total entries. These longer videos perform better than those under 15 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because they post well above the median frequency with a high follower rank and established volume. The account maintains a steady output of over two videos per week, outpacing the typical creator. This pace has been consistent for nearly three years, making it a durable habit rather than a recent trend. Although the inconsistent gap between posts suggests an erratic internal schedule, the sheer volume of content provides a reliable drumbeat for your planning. New content most often lands on Monday and Tuesday at 13:00 UTC. Wednesday is the quietest day for new uploads. You can expect frequent opportunities for brand placement throughout the week. Marketers should aim to align campaign tie-ins with the heavy Monday and Tuesday volume.

Audience & Reach

The account holds a top-of-field rank with a follower count over thirteen times the median creator. This scale means a single campaign reaches a broad audience for high-impact visibility. South Korea represents one hundred percent of the sampled views. Brands can effectively reach this specific local market, but they cannot rely on the other regions in the split to fulfill international requirements. The like rate falls below the median by more than half. This indicates that while reach is wide, the engagement per view is lower than average for a sponsored post. A brand tag sits alongside content with four billion total plays. This means your message appears next to a back catalogue of content already viewed billions of times rather than just new posts. The audience fits the entertainment category because the high follower rank and low like response indicate a reach-focused profile for general interest content.