Histoires et leçons

This account ranks 739 out of 1349 creators and holds a follower count that is 0.7 times the median size of the tracked accounts, making it a mid-tier name. It has gained 113.4K followers per month over its 0.6 year lifespan, which marks the growth as fast for an account this age. The average view count of 687.8K is above what would be predicted for an account with 763.7K followers. However, the 1.76% like rate falls below the 4.93% median, suggesting a gap between total views and active engagement. The rest of this report covers more granular content performance data.

The audience approves less than the average viewer because the like rate of 1.76% falls below the 4.93% median. This puts the creator at rank 1182 of 1349 for approval. Saves represent the strongest intent to return with a 0.194% rate. Shares follow as a secondary form of word-of-mouth spread. These two actions are the only behaviors that run hot. Comments and downloads run cold at 0.044% and 0% respectively. With 302 comments, 468 shares, and 1.3K saves, the data shows an audience that treats content as a private reference rather than a public conversation. Brands should focus on evergreen utility over community engagement. Reach is inconsistent with a consistency cv of 1.92. Only two videos hit twice the average reach while one video reached five times the average. This indicates erratic growth patterns. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this account due to the size of the audience. A follower count of 763.7K suggests a sponsorship value between $10,000 and $25,000 per campaign. Creator Fund payouts are much lower because they scale with views and pay only pennies per thousand. High volume does not translate to high revenue when compared to the premium brands pay for direct access to a large follower base. The rank of 739 out of 1349 places this creator in a position where they are a value buy rather than a premium name. Because they sit below the median, their quoted rate should be treated as a ceiling to bargain under instead of a fixed salary. A cost per view analysis shows that an $11,000 fee would result in roughly $0.016 per view. This helps buyers determine if a quote is paying for actual reach or just for the brand name. These are modelled estimates from public metrics, not disclosed earnings.

Longer videos define this feed as every post lasts at least one minute. Focus on content between 60 and 180 seconds to mirror the primary style of the account. This length captures much more attention than a short clip, which is not used here at all. Original audio appears in less than 9% of posts, meaning this creator relies heavily on trending sounds to gain reach from the algorithm. Captions average 103 characters for clear context while keeping duet and stitch options open to encourage other creators to remix the content. The top video ran 150 seconds and pulled 7.9 million views, roughly 11.5 times the normal reach of a typical post. It earned 104.1k likes against 2.6k comments, showing that it functioned as a passive watch rather than a conversation starter. Average views near 687.8k establish this as a large established account with steady volume.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account splits content equally between 60 to 180 seconds and over 180 seconds. The average video length is 202s.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because they post well above the median frequency with frequent content gaps. They produce over six videos per week compared to the field average of less than two. This high volume translates into a steady stream that a marketer can plan around. While the posting pace is established, the recent thirty-six day span means this behavior is not yet a long-term proven habit. The wide variation in gap timing indicates an erratic schedule rather than a clockwork rhythm. Content typically lands on Monday and Friday, while Wednesday remains the quietest day for new uploads. Most posts appear around 23:00 UTC. You can expect a high volume of content to coordinate with, but you should target your tie-ins for the specific active days.

Audience & Reach

The follower count sits at a 0.7x multiple of the median creator. This ranking indicates an audience smaller than typical benchmarks for this category, meaning a single campaign will reach a limited number of unique individuals compared to broadcast-scale accounts. The like rate falls well below the median. Such a low engagement ratio suggests that while the content reaches many people, the message lacks high-impact stickiness. A brand should expect a weaker interaction rate on sponsored posts relative to total views. This profile fits the Education category because the smaller audience size and lower like response suggest a niche community focused on specific content rather than broad lifestyle appeal.