FailArmy

Q: How many followers does @failarmy have on TikTok?

@failarmy has 19.3M followers on TikTok.

Q: What is @failarmy's TikTok engagement rate?

@failarmy has an engagement rate of 7.80% based on their recent videos.

Q: How much does @failarmy earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @failarmy's estimated Creator Rewards earnings are $1,486 - $3,714 per month (only videos over 1 minute earn), with estimated sponsorship value of $96,395 - $231,348 per post.

Q: How many TikTok videos has @failarmy posted?

@failarmy has posted 6.7K videos on TikTok.

@failarmy

The world just needs a break 🚑 Submit your clip via the 🔗 to be featured!

Joined 2017-09-30

19.3M

Followers

118

Following

583.3M

Total Hearts

6.7K

Videos

86.7K

Avg Hearts/Video

lifetime average

7.8%

Engagement Rate

8.7y

Account Age

184.3K

Followers/Month

lifetime average

5.6M

Hearts/Month

lifetime average

64.3

Videos/Month

lifetime average

We also record @failarmy's follower count over time. See the @failarmy TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

FailArmy (@failarmy) is a verified meme and reaction TikTok account with 19.3M followers and 6,729 videos. That ranks 175 of the 1,349 accounts with a TKMetrics report by followers, 17.5x the median account. Since it was created 8.7 years ago it has averaged 184.3K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2017-09-30
Verification	Yes
Profile language (app setting)	EN
Follower Ratio	163K:1

Data Summary

Videos Analyzed	300 (4.5% of total)
Avg Plays per Video	68,810
Avg Likes per Video	4,332
Engagement Rate	7.8%

Metrics based on 300 most recent videos (4.5% of 6.7K total).

Engagement Analysis

Based on 300 videos (4.5% sample)

Across the 300 videos we analysed (Apr 15, 2026 to Jun 19, 2026), the average video got 68.8K plays and 6.3% of viewers liked it, 1.4x the 4.5% median like rate of the creators we track. Saves (0.32% of views) trail shares (1.44%); comments are 0.06%.

68.8K

Avg Plays/Video

4.3K

Avg Likes/Video

Avg Comments/Video

991

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 300 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 300.

63.7K

Median plays, top 60 videos

2.9K

Median likes, top 60 videos

215.1K

75th percentile plays

5.3M

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 300-video sample across 6.7K total videos.

463.0M

Est. Total Plays

583.3M

Total Likes (TikTok's count)

282.6K

Est. Total Comments

6.7M

Est. Total Shares

1.5M

Est. Total Saves

Engagement Ratios

@failarmy turns 6.3% of views into likes, 0.32% into saves and 1.44% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Below the median

6.30%

Likes / Views

0.06%

Comments / Views

1.44%

Shares / Views

0.32%

Saves / Views

Viral Hit Rate

7.0% of this account's videos beat its own average views by 2x, a breakout rate higher than 16% of the creators we track. The 5x figure is the same measure at five times the norm.

7.0%

2x Avg (21 of 300)

3.0%

5x Avg (9 of 300)

Consistency Score

@failarmy's view count swings by a CV of 5.80, steadier than 1% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

CV: 5.80

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 68.8K views/video, and about 140.5 videos a month (its posting rate in this sample)

$1,486 – $3,714

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (139 of 300 analysed videos, with 38% of their views)

Sponsorship Value (Est. Per Post)

Based on 19.3M followers

$96,395 – $231,348

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 300 videos

21 of the 300 videos (7.0%) passed twice the average plays and 9 passed five times it. Plays are uneven from one video to the next (consistency grade D). 5 of 300 videos are under 15 seconds and 139 run a minute or longer.

Primary Content Categories

comedy

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

1m 50s

Average Duration

<15s

15-30s

126

30-60s

1-3min

3min+

117

The account favors videos over 180 seconds with 117 total posts in that category.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

99.7%

299 of 300

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 7.8% engagement rate above divides all likes, comments and shares by all their plays, so the most-played videos count most: that is why it sits above every row.

Duration	Videos	Avg Engagement
<15s	5	4.20%
15-30s	126	4.54%
30-60s	30	4.76%
1-3min	22	6.63%
3min+ (best)	117	7.07%

Posting Patterns & Optimal Timing

Based on 300 videos (4.5% sample)

The account posts 32.3 videos a week, most often on Tuesday and Thursday and most around 14:00 and 15:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week	32.3
Avg Gap Between Posts	5.2h
Data Range	Apr 15, 2026 to Jun 19, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Tuesday

Thursday

Wednesday

Friday

Saturday

Sunday

Monday

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

12h

15h

18h

21h

How to read these charts

The account posts approximately 32.3 times a week, with the most activity occurring on Tuesday and Thursday. The busiest hour is 15:00 UTC while Monday remains a quiet day for content.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 300 most recent videos (4.5% of 6729 total). Counts reflect appearances in sampled videos.

#fyp (197) #fail (99) #fails (81) #funny (54) #viral (38) #comedy (21) #epicfail (13) #failarmy (10) #bikefail (8) #embarrassing (8) #prank (8) #crashout (8) #foodfail (7) #diyfail (7) #instantregret (7) #workfail (7) #carfails (6) #cctv (6) #gymfail (6)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 300 most recent videos (4.5% of 6729 total). Excludes stopwords, hashtags, and mentions.

fails (13) could (12) dad (11) worse (10) plan (8)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

2 unique sounds | from 300 sampled videos

original sound - failarmy - FailArmy 299x

Hype! - VastPenguin 1x

What the numbers say

Strengths

+ Like rate 6.3%, 1.4x the 4.5% median like rate of the creators we track
+ Verified account

Watch-outs

~ Uneven plays from video to video (grade D)

Questions about @failarmy

How many followers does @failarmy have on TikTok?

@failarmy has 19.3M followers on TikTok.

What is @failarmy's TikTok engagement rate?

@failarmy has an engagement rate of 7.80% based on their recent videos.

How much does @failarmy earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @failarmy's estimated Creator Rewards earnings are $1,486 - $3,714 per month (only videos over 1 minute earn), with estimated sponsorship value of $96,395 - $231,348 per post.

How many TikTok videos has @failarmy posted?

@failarmy has posted 6.7K videos on TikTok.

Want TikTok Data for Your Research?

Search hashtags, look up profiles, and export TikTok data to CSV for analysis.

Start Searching

About This Analysis: This analysis is based on a snapshot of @failarmy's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 300 analyzed videos (4.5% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @failarmy TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/failarmy-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.

Account Overview

Account Classification

Data Summary

Engagement Analysis

Engagement Quality Analysis

Estimated Lifetime Engagement

Engagement Ratios

Viral Hit Rate

Consistency Score

Estimated Earnings

Creator Rewards (Est. Monthly)

Sponsorship Value (Est. Per Post)

Content Strategy Analysis

Primary Content Categories

Video Duration Breakdown

Original Sound Usage

Engagement by Video Length

Posting Patterns & Optimal Timing

Posting Frequency

Most Active Days

Posting Hours (UTC)

How to read these charts

Top Videos

Top Hashtags

Most Common Words

Top Sounds

What the numbers say

Strengths

Watch-outs

Questions about @failarmy

How many followers does @failarmy have on TikTok?

What is @failarmy's TikTok engagement rate?

How much does @failarmy earn on TikTok?

How many TikTok videos has @failarmy posted?

Similar TikTok creators

Want TikTok Data for Your Research?

Cite this page