98.2K
Followers
123
Following
21.0M
Total Hearts
178
Videos
118.0K
Avg Hearts/Video
lifetime average
8.74%
Engagement Rate
1.9y
Account Age
4.3K
Followers/Month
lifetime average
914.5K
Hearts/Month
lifetime average
7.8
Videos/Month
lifetime average
We also record @claudia_and_will's follower count over time. See the @claudia_and_will TikTok follower tracker for dated snapshots and a growth chart.
Account Overview
What This Report Covers
Claudia and Will (@claudia_and_will) is a lifestyle TikTok account with 98.2K followers and 178 videos. That ranks 1,154 of the 1,349 accounts with a TKMetrics report by followers, 0.1x the median account. Since it was created 1.9 years ago it has averaged 4.3K new followers a month.
Account Classification
| Account Size | Micro (10K+) |
| Account Created | 2024-03-25 |
| Verification | No |
| Profile language (app setting) | EN |
| Follower Ratio | 798:1 |
Data Summary
| Videos Analyzed | 34 |
| Avg Plays per Video | 453,626 |
| Avg Likes per Video | 35,946 |
| Engagement Rate | 8.74% |
Engagement Analysis
Based on 31 of 34 videos, leaving out 3 pinned videos
Leaving out its 3 pinned videos, the other 31 videos we analysed got an average of 453.6K plays and 7.9% of viewers liked them, 1.8x the 4.5% median like rate of the creators we track. Saves (0.53% of views) trail shares (0.80%); comments are 0.01%.
453.6K
Avg Plays/Video
35.9K
Avg Likes/Video
63
Avg Comments/Video
3.6K
Avg Shares/Video
Engagement Quality Analysis
These medians and the 75th percentile cover only the 10 most-played of the 34 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 31 that aren't pinned.
810.0K
Median plays, top 10 videos
88.6K
Median likes, top 10 videos
18.6M
75th percentile plays
44.3M
Top Video
403.53
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 3 pinned videos.
108,462,400
Total Plays
13,314,334
Total Likes
15,802
Total Comments
381,492
Total Shares
533,185
Total Saves
Engagement Ratios
@claudia_and_will turns 7.9% of views into likes, 0.53% into saves and 0.80% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.
Engagement rate compared with the 173 Micro-tier accounts with a TKMetrics report (median 3.69%, middle half 2.28% to 6.24%).
7.92%
Likes / Views
0.01%
Comments / Views
0.80%
Shares / Views
0.53%
Saves / Views
Viral Hit Rate
6.5% of this account's videos beat its own average views by 2x, a breakout rate higher than 15% of the creators we track. The 5x figure is the same measure at five times the norm.
6.5%
2x Avg (2 of 31)
3.2%
5x Avg (1 of 31)
Measured against the average of the 31 videos that aren't pinned.
Consistency Score
@claudia_and_will's view count swings by a CV of 3.03, steadier than 26% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.
D
CV: 3.03
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Creator Rewards (Est. Monthly)
Based on avg 453.6K views/video, leaving out 3 pinned videos, and about 7.8 videos a month (its lifetime average: videos posted over account age)
No qualifying videos
Creators report Creator Rewards paying about $0.40 to $1.00 per 1,000 qualified views (TikTok publishes no rate), and only on videos over 1 minute. None of the 34 videos we analysed runs that long, so the program pays nothing for them.
Sponsorship Value (Est. Per Post)
Based on 98.2K followers
$982 – $1,964
Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it
Content Strategy Analysis
Based on 34 videos
2 of the 31 videos that aren't pinned (6.5%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 21 of 34 videos are under 15 seconds and none runs over a minute, so none of them can earn Creator Rewards.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
14s
Average Duration
The account favors videos under 15 seconds because they make up 21 of the 34 recent posts.
Original Sound Usage
Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.
Posting Patterns & Optimal Timing
Based on 34 videos
The videos we analysed went up most often on Friday.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
Not shown for this account. The 34 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
The account posts most on Thursday and Friday, with the busiest hour being 3:00 UTC.
Top Videos
Top 10 by play count
12.9M
Combined Plays (Top 5, not pinned)
1.1M
Combined Likes (Top 5)
2.6M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @claudia_and_will's profile page
44.3M
Views
6.0M
Likes
4.8K
Comments
160.4K
Shares
204.5K
Saves
She was there the whole time, just didn’t know I neeededher till she was gone 😌 #love #relationship #girlfriend #boyfriend
Posted Jan 17, 2025
31.5M
Views
4.0M
Likes
7.5K
Comments
101.7K
Shares
201.2K
Saves
He’s such a lump of a man 😭 #cute #funnychallenge #bf #gf
10.9M
Views
886.9K
Likes
1.6K
Comments
103.6K
Shares
64.7K
Saves
Can you even blame me for falling in love so easily #love #relationship #gf #inlove
980.3K
Views
115.4K
Likes
101
Comments
1.4K
Shares
3.5K
Saves
I don’t even have curly hair and I feel the pain of it sometimes 😭😭 #curlyhair #gf #relateable #relationship #couplegoals
639.8K
Views
61.8K
Likes
61
Comments
4.7K
Shares
2.3K
Saves
Think she needs to find something else #coupleschallenge #relationshipgoals #bfvsgf #relationshipchallenges
223.9K
Views
10.6K
Likes
31
Comments
1.0K
Shares
1.1K
Saves
He’s the cutest❤️ #pretty #gf #relationship #couple
118.2K
Views
6.4K
Likes
10
Comments
213
Shares
384
Saves
2 more top videos for @claudia_and_will
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock the full video history for $9.99One-off payment. No subscription.
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.
What the numbers say
Strengths
- + Like rate 7.9%, 1.8x the 4.5% median like rate of the creators we track
Watch-outs
- ~ Uneven plays from video to video (grade D)
- ~ None of the 34 videos runs over a minute, the minimum for Creator Rewards
Questions about @claudia_and_will
How many followers does @claudia_and_will have on TikTok?
@claudia_and_will has 98.2K followers on TikTok.
What is @claudia_and_will's TikTok engagement rate?
@claudia_and_will has an engagement rate of 8.74% based on their recent videos.
How much does @claudia_and_will earn on TikTok?
@claudia_and_will clears the 10,000-follower minimum for Creator Rewards and, by our estimate, its 100,000-views-in-30-days minimum, but none of the 34 videos we analysed runs over 1 minute, the minimum length the program pays for, so it pays nothing for them, with estimated sponsorship value of $982 - $1,964 per post.
How many TikTok videos has @claudia_and_will posted?
@claudia_and_will has posted 178 videos on TikTok.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @claudia_and_will's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 34 analyzed videos.
Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 22, 2026, page updated Jul 1, 2026
Cite this page
TKMetrics (2026). @claudia_and_will TikTok stats and analytics, data as of 22 February 2026. https://tkmetrics.com/blog/claudia_and_will-tiktok-profile-stats/