Claudia and Will

Claudia and Will

@claudia_and_will

100k🎯 Just Your average relatable couple 😁😉 📧

Joined 2024-03-25

98.2K

Followers

123

Following

21.0M

Total Hearts

178

Videos

118.0K

Avg Hearts/Video

lifetime average

8.74%

Engagement Rate

1.9y

Account Age

4.3K

Followers/Month

lifetime average

914.5K

Hearts/Month

lifetime average

7.8

Videos/Month

lifetime average

We also record @claudia_and_will's follower count over time. See the @claudia_and_will TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Claudia and Will (@claudia_and_will) is a lifestyle TikTok account with 98.2K followers and 178 videos. That ranks 1,154 of the 1,349 accounts with a TKMetrics report by followers, 0.1x the median account. Since it was created 1.9 years ago it has averaged 4.3K new followers a month.

Account Classification

Account Size Micro (10K+)
Account Created 2024-03-25
Verification No
Profile language (app setting) EN
Follower Ratio 798:1

Data Summary

Videos Analyzed 34
Avg Plays per Video 453,626
Avg Likes per Video 35,946
Engagement Rate 8.74%

Engagement Analysis

Based on 31 of 34 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 31 videos we analysed got an average of 453.6K plays and 7.9% of viewers liked them, 1.8x the 4.5% median like rate of the creators we track. Saves (0.53% of views) trail shares (0.80%); comments are 0.01%.

453.6K

Avg Plays/Video

35.9K

Avg Likes/Video

63

Avg Comments/Video

3.6K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 34 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 31 that aren't pinned.

810.0K

Median plays, top 10 videos

88.6K

Median likes, top 10 videos

18.6M

75th percentile plays

44.3M

Top Video

403.53

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 3 pinned videos.

108,462,400

Total Plays

13,314,334

Total Likes

15,802

Total Comments

381,492

Total Shares

533,185

Total Saves

Engagement Ratios

@claudia_and_will turns 7.9% of views into likes, 0.53% into saves and 0.80% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 173 Micro-tier accounts with a TKMetrics report (median 3.69%, middle half 2.28% to 6.24%).

Top quarter

7.92%

Likes / Views

0.01%

Comments / Views

0.80%

Shares / Views

0.53%

Saves / Views

Viral Hit Rate

6.5% of this account's videos beat its own average views by 2x, a breakout rate higher than 15% of the creators we track. The 5x figure is the same measure at five times the norm.

6.5%

2x Avg (2 of 31)

3.2%

5x Avg (1 of 31)

Measured against the average of the 31 videos that aren't pinned.

Consistency Score

@claudia_and_will's view count swings by a CV of 3.03, steadier than 26% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 3.03

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 453.6K views/video, leaving out 3 pinned videos, and about 7.8 videos a month (its lifetime average: videos posted over account age)

No qualifying videos

Creators report Creator Rewards paying about $0.40 to $1.00 per 1,000 qualified views (TikTok publishes no rate), and only on videos over 1 minute. None of the 34 videos we analysed runs that long, so the program pays nothing for them.

Sponsorship Value (Est. Per Post)

Based on 98.2K followers

$982 – $1,964

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 34 videos

2 of the 31 videos that aren't pinned (6.5%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 21 of 34 videos are under 15 seconds and none runs over a minute, so none of them can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

14s

Average Duration

<15s
21
15-30s
6
30-60s
7

The account favors videos under 15 seconds because they make up 21 of the 34 recent posts.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

82.4%
28 of 34

Posting Patterns & Optimal Timing

Based on 34 videos

The videos we analysed went up most often on Friday.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 34 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Friday
8
Thursday
5
Tuesday
5
Sunday
5
Saturday
5
Wednesday
4
Monday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts most on Thursday and Friday, with the busiest hour being 3:00 UTC.

Top Videos

Top 10 by play count

12.9M

Combined Plays (Top 5, not pinned)

1.1M

Combined Likes (Top 5)

2.6M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @claudia_and_will's profile page

Seeing her get ready 😌 #beautiful #gf #relationship #curlyhair

Posted Oct 03, 2025

44.3M

Views

6.0M

Likes

4.8K

Comments

160.4K

Shares

204.5K

Saves

She was there the whole time, just didn’t know I neeededher till she was gone 😌 #love #relationship #girlfriend #boyfriend

Posted Jan 17, 2025

31.5M

Views

4.0M

Likes

7.5K

Comments

101.7K

Shares

201.2K

Saves

#beautiful #pretty #gf #sugaronmytongue

Posted Oct 23, 2025

18.6M

Views

2.2M

Likes

1.6K

Comments

7.2K

Shares

52.9K

Saves

Jan 25, 2026

He’s such a lump of a man 😭 #cute #funnychallenge #bf #gf

10.9M

Views

886.9K

Likes

1.6K

Comments

103.6K

Shares

64.7K

Saves

⏲ 27s ▶ 540p ♪ Original sound sonido original – Música_Clásica 576×1024
Dec 05, 2025

Can you even blame me for falling in love so easily #love #relationship #gf #inlove

980.3K

Views

115.4K

Likes

101

Comments

1.4K

Shares

3.5K

Saves

♪ original sound – Liz✨️
Jan 09, 2026

I don’t even have curly hair and I feel the pain of it sometimes 😭😭 #curlyhair #gf #relateable #relationship #couplegoals

639.8K

Views

61.8K

Likes

61

Comments

4.7K

Shares

2.3K

Saves

⏲ 27s ▶ 540p ♪ Original sound son original – Hugo Orientation 576×1024
Feb 10, 2026

Think she needs to find something else #coupleschallenge #relationshipgoals #bfvsgf #relationshipchallenges

223.9K

Views

10.6K

Likes

31

Comments

1.0K

Shares

1.1K

Saves

⏲ 40s ▶ 540p ♪ Original sound sonido original – Música_Clásica 576×1024
Jan 13, 2026

He’s the cutest❤️ #pretty #gf #relationship #couple

118.2K

Views

6.4K

Likes

10

Comments

213

Shares

384

Saves

♪ original sound – Jake Taylor

2 more top videos for @claudia_and_will

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

think (2) else (2)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

32 unique sounds
sonido original - Música_Clásica 2x
original sound - bliss 2x
sonido original - Veka Plantillas 1x
Feeling Good - Michael Bublé 1x
Stargazing - Myles Smith 1x
In This Darkness Jersey Club by shonci x abnormal - shonci 1x
son original - user9192546337410 1x
Drive Safe - Myles Smith 1x
original sound - 917Josh 1x
We'll Figure It Out - SmithField 1x

What the numbers say

Strengths

  • + Like rate 7.9%, 1.8x the 4.5% median like rate of the creators we track

Watch-outs

  • ~ Uneven plays from video to video (grade D)
  • ~ None of the 34 videos runs over a minute, the minimum for Creator Rewards

Questions about @claudia_and_will

How many followers does @claudia_and_will have on TikTok?

@claudia_and_will has 98.2K followers on TikTok.

What is @claudia_and_will's TikTok engagement rate?

@claudia_and_will has an engagement rate of 8.74% based on their recent videos.

How much does @claudia_and_will earn on TikTok?

@claudia_and_will clears the 10,000-follower minimum for Creator Rewards and, by our estimate, its 100,000-views-in-30-days minimum, but none of the 34 videos we analysed runs over 1 minute, the minimum length the program pays for, so it pays nothing for them, with estimated sponsorship value of $982 - $1,964 per post.

How many TikTok videos has @claudia_and_will posted?

@claudia_and_will has posted 178 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @claudia_and_will's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 34 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 22, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @claudia_and_will TikTok stats and analytics, data as of 22 February 2026. https://tkmetrics.com/blog/claudia_and_will-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.