__milena_selimova

This account ranks 1155 out of 1349 tracked creators and holds a follower count that is 0.1 times the median size of 1.1 million, making it a small account. It earns 9.5K new followers every month, which marks its growth as fast for an account only 0.9 years old. While average views reach 234.0K per video, this figure sits well above what the follower count of 97.5K would typically predict. The like rate of 4.38% falls below the 4.93% median. The rest of this report details deeper engagement patterns and content consistency metrics.

This audience approves less than the average viewer because the 4.38% like rate sits below the 4.93% median. The engagement mix reveals high intent to circulate and keep content. Shares are the most frequent action at 0.912%, followed by saves at 0.766%. These figures mean people find value in sharing the content with others or saving it for later reference. Comments sit much lower at 0.069% while downloads are nonexistent. The raw counts of 161 comments, 2.1K shares, and 1.8K saves confirm that word-of-mouth and personal archiving drive the engagement rather than active conversation. Brands should focus on high-utility content that inspires sharing over community building. Reach is inconsistent across the 38 videos. Only 4 videos hit double the average views while 2 reached five times the average. A coefficient of variation of 2.61 indicates erratic reach patterns. This is an audience driven by specific high-value content pieces rather than steady growth. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator because of their consistent engagement. While the Creator Fund pays pennies per thousand views, brand deals scale with follower count and offer much higher returns. For a creator with 97.5K followers, the sponsorship market typically offers a range between $1,000 and $2,500 per post. The rank of 1155 out of 1349 places this creator in a position where they are a value buy for brands. They do not command a premium name fee and can be negotiated down from the top end of their bracket. A quote of $2,500 would represent the ceiling to bargain under rather than a fixed salary. The average 234.0K views suggest a cost per view of roughly $10.80 for a top-end placement. This allows buyers to see if a quote pays for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds define this feed and capture the most engagement. Choosing this duration over the 15 to 30 second bracket results in a reach gap of nearly double for those shorter videos. Keep your edits brief to maximize the views per second. Original audio is used almost exclusively, choosing a consistent brand identity over the easy reach of trending tracks. Captions stay extremely short at an average of 5 characters, ensuring the visuals take center stage. Opening both duet and stitch features to everyone invites other creators to build upon the content. The standout video lasted only 12 seconds and pulled 3 million views, reaching about 12.8 times the normal audience. It earned 183.4K likes against just 2.7K comments, showing that viewers preferred quick taps over starting a conversation. Average views of 234k show this account is established in its niche rather than seeking a large breakout. Success here depends on consistent volume and high-frequency engagement from a loyal base.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 27 out of 38 videos falling into this category. The average length is 15s.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a dormant or erratic pattern because they post below the median frequency and possess a mid-sized follower base with an inconsistent posting rhythm. The gap between uploads is much wider than the field average, and the high consistency coefficient indicates unpredictable intervals rather than a steady cycle. This behavior has persisted for over eight months, but the lack of regularity makes it difficult to predict exactly when new content will appear. New videos most often land on Friday and Sunday, with 19:00 UTC being the busiest hour for uploads. Wednesday is the quietest day for new posts. Marketers should expect sporadic drops rather than a dependable drumbeat of content, so they must plan around these specific weekend windows for any coordinated tie-ins.

Audience & Reach

The audience size sits at a 0.1x multiple of the median creator, ranking 1155 out of 1349 followers. This indicates an audience that is smaller than the typical tracked creator and will not provide broadcast-scale reach for a single campaign. The like response falls below the median by more than one percentage point. A lower engagement rate suggests that while the content reaches many viewers, the message may struggle to earn high interaction from those watching. This account fits the beauty and lifestyle category because the small audience size combined with the lower-than-average like response targets a niche rather than a broad demographic.