SIGMA♾️

This creator ranks 1163 out of 1349 tracked accounts and holds 89.5K followers, which is less than one tenth of the median follower count for the creators we track making this a small account. Growth is slow given the addition of only 1.2K followers monthly over a lifespan of 6.1 years. While average views reach 839.8K per video, the like rate of 3.36% falls below the median of 4.93%. The rest of this report breaks down engagement patterns and content consistency.

This audience approves less than the platform average at a 3.36% like rate. High share rates of 1.216% compared to saves of 0.503% and comments of 0.086% reveal a preference for word-of-mouth spread over personal archiving or community discussion. These numbers, which include 726 comments and 10.2K shares per video, show that viewers act on the content by passing it along to others rather than engaging in dialogue. The brand should treat this channel as a distribution engine for reach rather than a hub for community building. Reach is erratic with a consistency score of 2.04. While 6 videos hit the 2x average mark, only 3 reached 5x. This volatility suggests inconsistent growth patterns. This is an active audience that prioritizes sharing content over local interaction.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator because of their high engagement relative to follower count. While the Creator Fund pays pennies per thousand views, brand deals scale with the total audience size. A sponsorship fee for an account with 89.5K followers typically falls between $1,000 and $3,000. The rank of 1163 out of 1349 places this creator in a position where they are a value buy for brands. Since they sit below the median rank, their quoted rate acts as a ceiling to negotiate under rather than a fixed salary. A cost per view check shows that a $2,000 fee divided by 839.8K average views results in roughly $0.0024 per view. This low cost confirms that many brands would be paying for the high reach of the content rather than just the name. These are modelled estimates from public metrics, not disclosed earnings.

The feed thrives in the 60 to 180 second range where nearly half of all posts land. Create longer content to match this established rhythm rather than sticking to short clips. Original audio covers every post, choosing a distinct brand voice over the reach of trending sounds. Captions stay concise at about 53 characters to keep the focus on the visual. Duet and stitch options are open for everyone, inviting other creators to interact with the content. The standout video ran 119 seconds and reached more than ten times the normal average. It earned roughly 19 likes for every comment, creating a balanced level of engagement between passive viewing and active talk. Average views near 839.8K mark this as a stable account with steady reach. Success here depends on consistent production rather than chasing sudden spikes in popularity.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds as it contains the most videos in this range. No engagement line was provided to determine performance.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a dormant or erratic pattern because they post well below the median frequency with an inconsistent posting rhythm. Their output of less than one video per week is irregular and lacks a predictable cadence. The high variance in gap lengths between posts indicates that content drops are not part of a steady cycle. This habit has persisted for nearly a year, yet it remains unpredictable for planning. You can expect sporadic updates rather than a dependable drumbeat. New content most often appears on Monday or Wednesday around 20:00 UTC. Friday is the quietest day for new uploads.

Audience & Reach

The audience size sits at a 0.1x multiple of the median creator. This indicates that while individual videos might see high views, the actual follower base remains small and lacks broadcast-scale reach for a single campaign. The like response falls below the median by more than one percentage point. A lower engagement rate relative to views suggests a broader reach where the message may land with less intensity per viewer. This audience fits the music category because the high play counts compared to the follower count suggest a discovery-based reach rather than a community-driven niche.