Camila Pudim

This account ranks 72 out of 1349 tracked creators and holds 31.8M followers, making it a giant that sits 28.9 times above the median follower count of 1.1M. The growth trajectory is fast as the profile gains 280.6K new followers every month despite being active for 9.5 years. A large archive of 22.0B total plays and 2.2B total likes builds a deep historical footprint across the entire catalog. The 36.8M shares indicate a high level of word of mouth movement while the 87.3M total saves suggest that the content provides lasting value for viewers to return to or keep. The 9.89% like rate doubles the 4.93% median, confirming that the audience is highly engaged with the posts. Average views reach 14.3M per video, which is a high figure for an account of this size. This report will now break down specific engagement patterns and content performance trends.

This audience approves of content at double the typical rate, ranking 272 out of 1349 creators. High approval signals a strong affinity for the creator's specific style. Saves represent the most frequent action with a 0.396% rate. Shares follow at 0.167% while comments sit at 0.116%. Downloads are the rarest action at 0.036%. These figures translate to 56.6K saves, 23.9K shares, 16.5K comments, and 5.1K downloads across the catalog. The high save-to-view ratio indicates content has notable reference value for the viewer. Shares suggest strong word-of-mouth advocacy compared to lower comment volume. This audience treats the content as a resource to keep rather than just a conversation to join. Brands should prioritize evergreen utility over interactive prompts. The reach shows some volatility with a consistency score of 3.57. Only 11.4% of the 220 videos hit the 2x average mark, while only 3 videos reached 5x growth. This indicates a steady but non-explosive reach pattern. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this account because of the large follower base. A creator with 31.8M followers can command a sponsorship fee between $150,000 and $250,000 per post. This high ceiling exists because brand deals scale with total reach while Creator Fund payouts only pay pennies per thousand views. The rank of 72 out of 1349 establishes this creator as a high-authority name that commands a premium price. Large brands pay for the prestige and influence of such a top-ranked profile rather than just raw impressions. A cost-per-view gut check reveals a rate of roughly $0.01 to $0.017 per view based on the 14.3M average views. This calculation helps buyers determine if a quote is paying for actual reach or the specific influence of the name. These are modelled estimates from public metrics, not disclosed earnings.

The most frequent duration sits between 15 and 30 seconds, but the 30 to 60 second window earns the highest engagement rate. Videos over three minutes see a drop in interaction by nearly two percentage points compared to that mid-length sweet spot. Focus your production on the sub-minute range to capture more active participation per view. Original audio covers almost 86% of the content, meaning this account prioritizes a consistent brand identity over riding trending sounds for easy reach. Captions average 159 characters, which provides enough room for descriptive text without overwhelming the viewer. Turning off duets and stitches keeps the focus entirely on the primary footage rather than inviting others to remix it. The standout clip lasted 75 seconds and reached 680.5 million views, outperforming the typical reach by a factor of over 47. It earned roughly 116 likes for every single comment. This high ratio indicates that the video succeeded through passive watching and quick taps rather than sparking a debate in the comments. Average views of 14.3 million indicate an established audience of large scale rather than a small niche. Your strategy should focus on maintaining consistency within these proven formats to sustain such a large following. The sheer volume of reach means every post already enjoys a high floor regardless of minor variations in engagement.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 180 seconds as they make up 120 of the 220 total posts. The 30 to 60 second duration performs better than longer videos with 11.25% engagement compared to 9.57%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind cadence because her posting frequency sits well above the median with a proven history of over two years. Her volume exceeds the field average and she maintains a high follower rank despite the lack of a perfectly predictable interval. While the variance in gaps between posts is high, her output remains frequent enough to provide a reliable stream for brand planning. New content most frequently lands on Tuesday and Wednesday. The busiest upload hour occurs at 01:00 UTC. Sunday serves as the quiet day for new posts. Marketers can expect a dependable drumbeat of content rather than sporadic drops. You should time your tie-ins around the mid-week window to align with her most active posting days.

Audience & Reach

The account holds a top-of-field rank with a multiple of 28.9 over the median follower count. This status indicates that a single campaign can reach an audience of broadcast-scale proportions. Brazil accounts for nearly all of the engagement, while Canada and Great Britain make up the remaining small percentages. A brand can target the Brazilian market effectively but must hire different creators to reach audiences in Canada or the United Kingdom. The like rate is double the median average. This high ratio means a sponsored message earns a much stronger response per viewer than typical content on the platform. Total plays across the catalog exceed 22 billion. Placing a brand tag alongside such a history means your content sits next to material that has been viewed billions of times rather than starting as a fresh entry. The audience fits the beauty and lifestyle category because the high engagement rate combined with broadcast-scale reach provides consistent visibility for visual products.