Adrian Bliss

Adrian Bliss holds a rank of 411 among the 1349 creators we track with 7.7M followers. This puts the account as a mid-tier name that maintains a following over seven times larger than the median size of 1.1M. The growth trajectory is fast as the account gains 98.2K new followers every month despite being 6.5 years old. While average views reach 1.2M per video, it is the 10.88% like rate that stands out by more than doubling the 4.93% median. This high engagement rate indicates a loyal audience base that interacts with content far more than the typical creator on the platform. The rest of this report breaks down the specific engagement patterns and audience demographics.

This audience approves of the content at more than double the platform median. This high approval rate ranks 192 out of 1349 creators. Saves represent the most frequent action with a 0.557% rate, followed closely by shares at 0.506%. Comments occur less frequently at 0.048%. These numbers correspond to 6.4K saves, 5.8K shares, and 556 comments across the content. The audience prioritizes long-term reference and word-of-mouth advocacy over active discussion. Brands should focus on evergreen utility and shareable hooks rather than community management or conversation starters. Reach is inconsistent. Only 12.1% of 33 videos hit a 2x average, while one video reached the 5x mark. A coefficient of variation of 1.2 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the majority of revenue for this creator because their follower count puts them in a high earning bracket. They can command a sponsorship fee between $15,000 and $30,000 per post. This income stream far outpaces the Creator Fund, which pays only pennies per thousand views regardless of how many people watch. A rank of 411 among their peers means they occupy a position of authority that allows for premium pricing. They can command higher rates than average creators and may choose to decline lower offers to maintain brand alignment. A high like rate suggests strong engagement, which justifies a spot at the top of the expected price range. The cost per view sits between $0.12 and $0.25 based on their 1.2M average views. This calculation helps a buyer determine if a quote is paying for actual reach or for the creator's specific influence. These are modelled estimates from public metrics, not disclosed earnings.

The most common format involves clips between 30 and 60 seconds. Creating content in this window aligns with where the majority of posts sit to maintain consistent engagement. Original audio covers every post on this feed. This choice prioritizes a recognizable brand identity over the reach gained from trending sounds. Captions stay short at an average of 77 characters, ensuring the visual takes center stage while still providing necessary context like links or book mentions. Duet and stitch options remain open for all videos to encourage other creators to interact with the content. The top video lasted 86 seconds and earned 5.7 times the usual reach. It pulled 653.9K likes against only 2,000 comments, showing a clear lean toward passive watching rather than active debate. This lopsided ratio suggests that quick taps are the primary way viewers engage with the peak content. Average views of 1.2 million indicate a large established audience where steady volume is already secured.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 to 60 seconds and 60 to 180s. There is no engagement line provided for this account.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production. This creator maintains a top-tier follower rank despite posting well below the field median of videos per week. While the frequency rank is low, the large average view count confirms that each upload is treated as a high-effort production rather than a lack of effort. This pace has been established for over 500 days, indicating it is a durable habit even if the consistency grade reflects irregular gaps between posts. Content typically lands on Friday and Sunday, while Monday remains the quietest day for new uploads. Most posts appear around 18:00 UTC. Marketers should expect sporadic drops rather than a daily drumbeat. Plan your campaign tie-ins around the Friday or Sunday windows to align with these specific production releases.

Audience & Reach

The account sits at a high rank with a multiple of 7.0 times the median follower count. This indicates broadcast-scale reach where a single campaign can impact a large volume of people quickly. A like rate more than double the median suggests that content captures attention effectively. A brand message will land with much higher engagement per viewer compared to average creators in this space. The audience fits the entertainment category because the high follower rank and strong like response suggest a broad reach with high engagement levels.