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This account ranks 1166 out of 1349 creators and holds a follower count of 86.6K which is 0.1 times the median size of 1.1M, making it a small account. It has gained roughly 2.0K followers per month over its 3.6 year history, indicating slow growth for an account with this age. The average view count of 275.8K is well above what would be expected for its follower size, yet the like rate of 1.78% falls below the median of 4.93%. This discrepancy suggests that while the content reaches a wide audience, it fails to generate high levels of active engagement from those viewers. The rest of this report breaks down specific performance metrics and audience engagement trends.

The audience approves less than the typical viewer for this creator. This lower sentiment compared to the median suggests a passive viewing experience rather than high emotional engagement. Shares are the dominant behavior at 1.152% of views, followed by saves at 0.29%, and comments at 0.171%. The raw counts show 3.2K shares, 800 saves, and 471 comments per video. High share rates indicate strong word-of-mouth spread while the low comment rate shows a lack of active community discussion. Brands should view this as an audience that distributes content to others but does not engage in public dialogue with the creator. Reach is inconsistent for this account. Only one video out of 37 hit the 2x average and one reached 5x. A consistency coefficient of 5.77 confirms erratic reach patterns. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on 86.6K followers, expected sponsorship offers likely fall between $400 and $1,200 per post. This figure far exceeds potential payouts from the Creator Fund because that program pays pennies per thousand views. Sponsorship pay scales with follower count to reward brand access, while Creator Fund checks only track raw reach. The creator sits at rank 1166 out of 1349. This below-median position means they are a value buy for brands rather than an elite name who can demand a premium. The $1,200 upper limit serves as a ceiling to bargain under rather than a fixed salary. A cost per view calculation based on 275.8K average views suggests a price point of roughly $4.35 per view. This metric helps buyers determine if a quote pays for genuine reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Most content on this account lives in the 60 to 180 second range. Stick to these longer durations to mirror the current strategy for steady reach. Every post uses original audio instead of trending tracks, a choice that sacrifices borrowed reach for a consistent brand identity. Captions are extremely brief at only 3 characters, meaning the visual and audio do all the work. Open duet and stitch settings across all posts invite other creators to interact with the content. The standout video lasted 26 seconds and earned over 35 times the average reach of any other clip. It pulled in a high volume of comments relative to likes, which indicates it sparked active debate rather than just passive watching. Average views of around 275.8K show this account maintains a stable, established presence.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds as most content falls in this range. The average video length is 70 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a sparse high-production cadence because they maintain a top-tier follower rank despite posting well below the median frequency. This pattern has remained stable for over three years, confirming it is a deliberate choice rather than a lack of activity. While the inconsistent gaps between posts suggest an unpredictable release schedule, the large audience reach indicates that each piece of content carries high weight. New content most often lands on Tuesday and Wednesday around 18:00 UTC. Sunday remains the quietest day for new uploads. Marketers should prepare for sporadic drops rather than a dependable drumbeat of posts. Plan your tie-ins around the Tuesday or Wednesday windows to align with these specific drop points.

Audience & Reach

The account ranks near the bottom of the tracked list with a multiple of 0.1 compared to the median creator. This indicates a niche audience where a single campaign will reach a limited number of people rather than achieving broadcast-scale visibility. The like rate falls well below the median, which means the engagement is much lower than typical for this platform. A brand should expect that while the content might be seen, the interaction rate on sponsored posts will be relatively weak. This audience fits the local service category because the small follower count and low like response suggest a community focused on specific niche content rather than wide-scale brand awareness.