Wian

Wian

@wian

🇿🇦 Contact ✉️ :

Joined 2018-09-01

16.7M

Followers

1.3K

Following

318.2M

Total Hearts

1.9K

Videos

171.0K

Avg Hearts/Video

lifetime average

1.55%

Engagement Rate

7.8y

Account Age

178.6K

Followers/Month

lifetime average

3.4M

Hearts/Month

lifetime average

19.9

Videos/Month

lifetime average

We also record @wian's follower count over time. See the @wian TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Wian (@wian) is a verified comedy TikTok account with 16.7M followers and 1,861 videos. That ranks 222 of the 1,349 accounts with a TKMetrics report by followers, 15.2x the median account. Since it was created 7.8 years ago it has averaged 178.6K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2018-09-01
Verification Yes
Profile language (app setting) EN
Follower Ratio 13K:1

Data Summary

Videos Analyzed 297 (16.0% of total)
Avg Plays per Video 1,342,653
Avg Likes per Video 20,459
Engagement Rate 1.55%

Metrics based on 297 most recent videos (16.0% of 1.9K total). Averages and rates leave out the 3 pinned videos, which stay at the top of the profile however old they are.

Engagement Analysis

Based on 294 of 297 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 294 videos we analysed got an average of 1.3M plays and 1.5% of viewers liked them, 0.3x the 4.5% median like rate of the creators we track. Saves (0.08% of views) outnumber shares (0.02%); comments are under 0.01%.

1.3M

Avg Plays/Video

20.5K

Avg Likes/Video

80

Avg Comments/Video

292

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 60 most-played of the 297 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 294 that aren't pinned.

2.9M

Median plays, top 60 videos

36.0K

Median likes, top 60 videos

8.0M

75th percentile plays

43.4M

Top Video

1.25

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 294 videos of the sample that aren't pinned across 1.9K total videos.

2.5B

Est. Total Plays

318.2M

Total Likes (TikTok's count)

148.9K

Est. Total Comments

543.4K

Est. Total Shares

2.0M

Est. Total Saves

Engagement Ratios

@wian turns 1.5% of views into likes, 0.08% into saves and 0.02% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Bottom quarter

1.52%

Likes / Views

0.01%

Comments / Views

0.02%

Shares / Views

0.08%

Saves / Views

The low rates for comments, shares, and saves indicate that most people do not interact with the content beyond a simple like.

Viral Hit Rate

10.5% of this account's videos beat its own average views by 2x, a breakout rate higher than 49% of the creators we track. The 5x figure is the same measure at five times the norm.

10.5%

2x Avg (31 of 294)

5.1%

5x Avg (15 of 294)

Measured against the average of the 294 videos that aren't pinned.

Consistency Score

@wian's view count swings by a CV of 3.22, steadier than 23% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 3.22

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 1.3M views/video, leaving out 3 pinned videos, and about 19.9 videos a month (its lifetime average: videos posted over account age)

$84 – $210

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (6 of 297 analysed videos, with under 1% of their views)

Sponsorship Value (Est. Per Post)

Based on 16.7M followers

$83,530 – $200,472

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 297 videos

31 of the 294 videos that aren't pinned (10.5%) passed twice the average plays and 15 passed five times it. Plays are uneven from one video to the next (consistency grade D). 75 of 297 videos are under 15 seconds and 6 run a minute or longer, so few of its videos can earn Creator Rewards.

Primary Content Categories

magic comedy

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

23s

Average Duration

<15s
75
15-30s
161
30-60s
55
1-3min
6

The account favors videos between 15 and 30 seconds as they are the most common format.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

66.3%
197 of 297

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s 75 1.39%
15-30s 161 1.71%
30-60s (best) 55 1.89%
1-3min 6 1.77%

Posting Patterns & Optimal Timing

Based on 297 videos (16.0% sample)

The videos we analysed went up most often on Friday and Thursday and most around 18:00 and 19:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 297 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 301 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 301 uploads with a date, a wider set than the 297 videos analysed above.

Friday
59
Thursday
56
Wednesday
47
Tuesday
42
Saturday
39
Monday
34
Sunday
24

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts most frequently on Thursday and Friday. The peak activity occurs at 18:00 UTC.

Top Videos

Top 60 by play count from 297 analyzed

135.8M

Combined Plays (Top 5, not pinned)

2.0M

Combined Likes (Top 5)

27.2M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @wian's profile page

How? 😱💻 #magic #foryou #viral #fyp

Posted Feb 11, 2022

43.4M

Views

1.7M

Likes

10.7K

Comments

9.1K

Shares

26.6K

Saves

Grateful for them

Posted Mar 04, 2025

281.3K

Views

6.2K

Likes

114

Comments

79

Shares

276

Saves

It's not quality or quantity. It's both. To grow online DM me 'learn' on IG #fyp #tiktoksa

Posted Feb 10, 2025

249.4K

Views

4.7K

Likes

103

Comments

169

Shares

321

Saves

Apr 24, 2026

Coffee magic #magic #tiktoksouthafrica🇿🇦

42.0M

Views

297.6K

Likes

930

Comments

5.3K

Shares

9.7K

Saves

⏲ 13s ♪ Beauty And A Beat – Justin Bieber
Dec 20, 2025

Where did it come from? 🤣🧸 #tiktoksouthafrica🇿🇦 #magic @Isabella Messens

34.9M

Views

726.5K

Likes

3.3K

Comments

17.7K

Shares

41.5K

Saves

⏲ 19s ♪ original sound - daydre7m_ – style⸆⸉
May 16, 2025

Magic exposed 😂🧂 #tiktoksouthafrica🇿🇦 @Juliet #fyp

22.4M

Views

238.9K

Likes

772

Comments

6.5K

Shares

19.4K

Saves

⏲ 13s ♪ original sound - wian – Wian
Sep 11, 2025

Oreo magic #tiktoksouthafrica🇿🇦 #magic #fyp @Juliet

21.0M

Views

210.7K

Likes

299

Comments

1.5K

Shares

6.4K

Saves

⏲ 15s ♪ original sound - wian – Wian
Jul 04, 2025

Insane magic tricks 🤯😂 #tiktoksouthafrica🇿🇦 #fyp #foryou #viral

15.6M

Views

484.2K

Likes

1.6K

Comments

7.0K

Shares

25.4K

Saves

⏲ 36s ♪ Shake It To The Max (FLY) (Remix) – MOLIY & Skillibeng & Shenseea

54 more top videos for @wian

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 297 most recent videos (16.0% of 1861 total). Excludes stopwords, hashtags, and mentions.

magic (100) trick (43) behind (30) scenes (29) possible (17)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

76 unique sounds | from 297 sampled videos
original sound - wian - Wian 113x
original sound - cuervothegoat - Franklin Saint 20x
Shake It To The Max (FLY) (Remix) - MOLIY & Skillibeng & Shenseea 16x
Love me not - FU7Y™️ 11x
Dracula (JENNIE Remix) - Tame Impala & JENNIE 10x
Rock That Body - The Black Eyed Peas 10x
original sound - ecstacyy7 - Zinchy. 9x
Hey Daddy (Daddy's Home TikTok Remix) - dreamsoda 5x
Anxiety - Doechii 5x
APT. - ROSÉ & Bruno Mars 4x

What the numbers say

Strengths

  • + Fans save videos (0.08% of views) 3.6x as often as they share them
  • + Verified account

Watch-outs

  • ~ Like rate 1.5%, below the 4.5% median like rate of the creators we track
  • ~ Uneven plays from video to video (grade D)
  • ~ Only 6 of 297 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @wian

How many followers does @wian have on TikTok?

@wian has 16.7M followers on TikTok.

What is @wian's TikTok engagement rate?

@wian has an engagement rate of 1.55% based on their recent videos.

How much does @wian earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @wian's estimated Creator Rewards earnings are $84 - $210 per month (only videos over 1 minute earn), with estimated sponsorship value of $83,530 - $200,472 per post.

How many TikTok videos has @wian posted?

@wian has posted 1.9K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @wian's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 297 analyzed videos (16.0% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @wian TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/wian-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.