Bruno Mars

Bruno Mars

@brunomars

bio.to/BrunoMars Joined 2016-11-05

16.8M

Followers

3

Following

89.4M

Total Hearts

48

Videos

1.9M

Avg Hearts/Video

lifetime average

8.51%

Engagement Rate

9.6y

Account Age

145.5K

Followers/Month

lifetime average

775.1K

Hearts/Month

lifetime average

0.4

Videos/Month

lifetime average

We also record @brunomars's follower count over time. See the @brunomars TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Bruno Mars (@brunomars) is a verified music TikTok account with 16.8M followers and 48 videos. That ranks 220 of the 1,349 accounts with a TKMetrics report by followers, 15.3x the median account. Since it was created 9.6 years ago it has averaged 145.5K new followers a month.

Account Classification

Account Size Mega (10M+)
Account Created 2016-11-05
Verification Yes
Profile language (app setting) EN
Follower Ratio 5.6M:1

Data Summary

Videos Analyzed 36 (75.0% of total)
Avg Plays per Video 18,260,132
Avg Likes per Video 1,485,975
Engagement Rate 8.51%

Metrics based on 36 most recent videos (75.0% of 48 total).

Engagement Analysis

Based on 36 videos (75.0% sample)

Across the 36 videos we analysed (Nov 29, 2016 to May 26, 2026), the average video got 18.3M plays and 8.1% of viewers liked it, 1.8x the 4.5% median like rate of the creators we track. Saves (0.42% of views) outnumber shares (0.28%); comments are 0.09%.

18.3M

Avg Plays/Video

1.5M

Avg Likes/Video

16.5K

Avg Comments/Video

51.4K

Avg Shares/Video

Engagement Quality Analysis

Medians over every video we analysed: half of the posts did better, half did worse, and a quarter beat the 75th percentile. One viral hit lifts the average but barely moves the median, so the median is the better guide to what a typical post reaches.

7.2M

Median plays

603.3K

Median likes

17.4M

75th percentile plays

139.3M

Top Video

92.54

Engagement per 1K Followers

Normalized influence metric

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from 36-video sample across 48 total videos.

876.5M

Est. Total Plays

89.4M

Total Likes (TikTok's count)

791.3K

Est. Total Comments

2.5M

Est. Total Shares

3.7M

Est. Total Saves

Engagement Ratios

@brunomars turns 8.1% of views into likes, 0.42% into saves and 0.28% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Above the median

8.14%

Likes / Views

0.09%

Comments / Views

0.28%

Shares / Views

0.42%

Saves / Views

The low rates for comments and shares suggest people enjoy consuming content without interacting with others.

Viral Hit Rate

8.3% of this account's videos beat its own average views by 2x, a breakout rate higher than 30% of the creators we track. The 5x figure is the same measure at five times the norm.

8.3%

2x Avg (3 of 36)

5.6%

5x Avg (2 of 36)

Consistency Score

@brunomars's view count swings by a CV of 1.67, steadier than 65% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 1.67

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 18.3M views/video, and about 0.4 videos a month (its posting rate in this sample)

$220 – $550

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (3 of 36 analysed videos, with 7% of their views)

Sponsorship Value (Est. Per Post)

Based on 16.8M followers

$83,959 – $201,501

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 36 videos

3 of the 36 videos (8.3%) passed twice the average plays and 2 passed five times it. Plays are uneven from one video to the next (consistency grade D). 21 of 36 videos are under 15 seconds and 3 run a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

26s

Average Duration

<15s
21
15-30s
5
30-60s
7
1-3min
3

The account favors videos under 15 seconds with 21 out of 36 clips in that range.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

66.7%
24 of 36

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

Duration Videos Avg Engagement
<15s 21 8.68%
15-30s (best) 5 9.99%
30-60s 7 7.03%
1-3min 3 7.13%

Lengths with fewer than 5 videos are listed but not ranked.

Posting Patterns & Optimal Timing

Based on 36 videos (75.0% sample)

The account posts 0.1 videos a week, most often on Friday and Thursday and most around 2:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 0.1
Avg Gap Between Posts 1769.3h
Data Range Nov 29, 2016 to May 26, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 48 uploads with a date, a wider set than the 36 videos analysed above.

Friday
17
Thursday
12
Tuesday
9
Wednesday
5
Monday
3
Saturday
1
Sunday
1

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

The account posts most on Thursday and Friday with a peak at 2:00 UTC.

Top Videos

Top 36 by play count from 36 analyzed

387.0M

Combined Plays (Top 5)

32.2M

Combined Likes (Top 5)

77.4M

Avg Plays per Top Video

Nov 07, 2024

THANK YOU BRASIL FOR 15 INCREDIBLE SHOWS! 🇧🇷 SÃO PAULO 💚 RIO DE JANEIRO💚 BRASÍLIA💚 CURITIBA💚 BELO HORIZONTE💚 Over one month in Brasil and I’ll never be the same. PORRAAAAAAA!!! 💥 Bonde Do Brunão! 🎥 Daniel Ramos 🎶 Stereotypes 🎤 Bruno / Bruninho / Brunão

139.3M

Views

14.0M

Likes

129.4K

Comments

934.6K

Shares

1.1M

Saves

⏲ 58s ♪ original sound - brunomars – Bruno Mars
Oct 18, 2024

APT. ⚡︎ OUT NOW @ROSÉ

126.7M

Views

7.1M

Likes

145.8K

Comments

323.8K

Shares

579.8K

Saves

⏲ 12s ♪ APT. – ROSÉ & Bruno Mars
Sep 12, 2023

It’s been 6 long years but i finally “Come to Brasil” Thank you São Paulo for two incredible nights. I LOVE YOU! Sincerely, Your Bruninho 🇧🇷 ♥️

66.1M

Views

7.3M

Likes

67.8K

Comments

183.2K

Shares

369.8K

Saves

⏲ 57s ♪ original sound - brunomars – Bruno Mars
Sep 17, 2024

Live from Jakarta, thank you for 3 amazing shows and for this particular moment 🇮🇩🩵🖤 Everyone say love you @ladygaga !!

32.7M

Views

2.5M

Likes

19.8K

Comments

42.0K

Shares

146.8K

Saves

⏲ 52s ♪ Die With A Smile – Lady Gaga & Bruno Mars
Aug 18, 2024

“slow dancin wit my lil shawty” ~@ladygaga Die With A Smile 🖤

22.2M

Views

1.3M

Likes

10.6K

Comments

20.8K

Shares

63.4K

Saves

♪ Die With A Smile – Lady Gaga & Bruno Mars

31 more top videos for @brunomars

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 36 most recent videos (75.0% of 48 total). Excludes stopwords, hashtags, and mentions.

duet (14) make (8) video (8) repost (8)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

25 unique sounds | from 36 sampled videos
original sound - brunomars - Bruno Mars 11x
Die With A Smile - Lady Gaga & Bruno Mars 3x
Leave The Door Open - Bruno Mars & Anderson .Paak & Silk Sonic 3x
Smokin Out The Window - Bruno Mars & Anderson .Paak & Silk Sonic 2x
original sound - miasand1fer - mia 2x
Risk It All - Bruno Mars 1x
I Just Might - Bruno Mars 1x
Fat Juicy & Wet - Sexyy Red & Bruno Mars 1x
APT. - ROSÉ & Bruno Mars 1x
That's What I Like - Bruno Mars 1x

What the numbers say

Strengths

  • + Like rate 8.1%, 1.8x the 4.5% median like rate of the creators we track
  • + Fans save videos (0.42% of views) 1.5x as often as they share them
  • + Verified account

Watch-outs

  • ~ Uneven plays from video to video (grade D)
  • ~ Only 3 of 36 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @brunomars

How many followers does @brunomars have on TikTok?

@brunomars has 16.8M followers on TikTok.

What is @brunomars's TikTok engagement rate?

@brunomars has an engagement rate of 8.51% based on their recent videos.

How much does @brunomars earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @brunomars's estimated Creator Rewards earnings are $220 - $550 per month (only videos over 1 minute earn), with estimated sponsorship value of $83,959 - $201,501 per post.

How many TikTok videos has @brunomars posted?

@brunomars has posted 48 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @brunomars's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 36 analyzed videos (75.0% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 18, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @brunomars TikTok stats and analytics, data as of 18 June 2026. https://tkmetrics.com/blog/brunomars-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.