29.5K
Followers
27
Following
2.4M
Total Hearts
73
Videos
32.9K
Avg Hearts/Video
8.28%
Engagement Rate
0.5y
Account Age
4.8K
Followers/Month
386.5K
Hearts/Month
11.8
Videos/Month
Account Overview
What This Report Covers
This creator ranks 1285 out of 1349 tracked accounts and holds a follower count that is less than the median size of 1.1M. The account is a small account. It has gained 4.8K followers every month since it was created 0.5 years ago, which indicates fast growth for such a young profile. Average views reach 889.6K per video, which is well above what the follower count of 29.5K would predict. The 7.47% like rate exceeds the median of 4.93%, confirming that the content resonates with the audience it reaches. The rest of this report explores the specific engagement patterns and content consistency across the account's history.
Account Classification
| Account Size | Micro (10K+) |
| Account Age | 2025-08-18 |
| Verification | No |
| Language | EN |
| Follower Ratio | 1.1K:1 |
Data Summary
| Videos Analyzed | 33 |
| Avg Plays per Video | 889,621 |
| Avg Likes per Video | 66,446 |
| Engagement Rate | 8.28% |
Engagement Analysis
Based on 33 videos
The audience approves of content at a rate well above the median. This approval ranks 456 out of 1349 creators. High shares and saves indicate strong advocacy and intent to return. Shares occur at a rate of 0.768% while saves reach 0.604%. These two behaviors outperform the 0.039% comment rate. The raw counts are 6.8K shares, 5.4K saves, and 343 comments per video. Brands should focus on content that serves as a useful reference or a recommendation for others rather than sparking conversation. Reach is erratic with a consistency coefficient of 5.05. Two videos hit the 2x average while one reached 5x. This is an active audience.
889.6K
Avg Plays/Video
66.4K
Avg Likes/Video
343
Avg Comments/Video
6.8K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
140.7K
Median Plays
5.2K
Median Likes
434.2K
75th Percentile
25.8M
Top Video
2495.8
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
29,357,488
Total Plays
2,192,714
Total Likes
11,317
Total Comments
225,607
Total Shares
177,451
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
7.47%
Likes / Views
0.04%
Comments / Views
0.77%
Shares / Views
0.60%
Saves / Views
The like rate of 7.47% is much higher than any other metric. This shows that viewers are much more likely to like the content than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
6.10%
2x Avg (2 of 33)
0%
5x Avg (1 of 33)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 5.05
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary revenue stream for this creator. Based on a follower count of 29.5K, they can expect to command between $100 and $300 per post. This model favors brand partnerships over Creator Fund payouts because those funds pay only pennies per thousand views. While high view counts are impressive, the Creator Fund rarely competes with the pricing power of a direct sponsorship. The rank of 1285 out of 1349 indicates a lower position in the market hierarchy. This makes the creator a value buy for advertisers rather than a premium name who can demand top tier rates. The $300 ceiling serves as a starting point for negotiations rather than a fixed salary. A high like rate of 7.47 percent suggests deep engagement with the audience, which helps justify a price near the top of that range. A cost per view check helps determine if a quote is paying for reach or brand equity. At $300, the cost per view sits at roughly $0.34. This figure allows buyers to test if a quoted rate aligns with the actual views delivered. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 889.6K views/video
$210 – $420
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 29.5K followers (Micro (10K+))
$295 – $590
Industry rate for micro (10k+) creators
Content Strategy Analysis
Based on 33 videos
Longer videos between 60 and 180 seconds dominate this feed as the primary format. Producing content in this range over shorter clips ensures you hit the core audience volume that defines this account. Original audio is used on every post, a choice to build a distinct brand identity rather than relying on trending sounds for reach. Captions remain brief at around 36 characters to keep the focus on the visuals. Open duet and stitch settings invite other creators to remix the content easily. The standout clip ran 55 seconds and grabbed 25.8M views, which is about 29 times the normal reach seen here. It earned 2 million likes against only 10.8K comments, meaning it won through quick taps rather than starting a debate. Average views of nearly 900k show this account has already established a solid and loyal base.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
56s
Average Duration
The account favors videos between 60 and 180 seconds since they make up the majority of recent content. This duration is the most frequent among all categories provided.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 33 videos
This creator follows a Grind pattern because they post nearly double the median volume with high frequency. Their output is frequent enough to provide a steady stream of content for brand planning despite an erratic consistency grade. While the pace has only been established over the last two months, the sheer volume suggests a commitment to regular posting. Content typically lands on Friday and Saturday around 21:00 UTC. Thursday remains their quietest day. Marketers can expect frequent drops rather than sporadic updates. You should time your tie-ins for the weekend windows when new content is most likely to appear.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 3.2 |
| Avg Gap Between Posts | 54.2h |
| Data Range | 72 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts about 3.2 times a week, with the most frequent activity on Friday and Saturday. The busiest hour for engagement is 21:00 UTC.
Top Videos
Top 10 by play count
29.1M
Combined Plays (Top 5)
2.2M
Combined Likes (Top 5)
5.8M
Avg Plays per Top Video
Ranking Cutest Baby Response Ever 😂
25.8M
Views
2.0M
Likes
10.8K
Comments
209.2K
Shares
158.8K
Saves
Ranking Cutest Babies At Church😳
2.3M
Views
151.8K
Likes
191
Comments
10.6K
Shares
13.4K
Saves
Raking Cutest Babies With Attitude 😂
434.2K
Views
8.8K
Likes
136
Comments
1.8K
Shares
1.8K
Saves
Ranking Cutest Baby Reactions Ever😂
342.5K
Views
15.7K
Likes
75
Comments
2.5K
Shares
1.8K
Saves
Ranking Cutest Babies Suprise Gifts🥰
189.6K
Views
7.1K
Likes
25
Comments
370
Shares
597
Saves
5 more top videos for @therankingjay
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The account sits below the median follower count with a 0.0x multiple relative to typical tracked creators. This position indicates that while individual videos may spike, the core community is small rather than broadcast-scale. The like response exceeds the median by more than two percentage points. Such high engagement suggests a brand message will land with more impact per viewer than the average creator in this category. Because location data is not available for this account, no determination can be made regarding regional concentration or geographic reach. This audience fits the gaming category because the strong like response indicates a concentrated interest despite the smaller follower base.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 29,500
- + Consistent growth at 4.8K followers/month
- + Active posting schedule (3.2 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @therankingjay reveals a micro (10k+) TikTok presence with 29,500 followers. The account demonstrates an engagement rate of 8.28%, averaging 889.6K plays per video across 33 analyzed videos. Key strengths include 2.4M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Want TikTok Data for Your Research?
Search hashtags, look up profiles, and export TikTok data to CSV for analysis.
Start SearchingAbout This Analysis: This analysis is based on a snapshot of @therankingjay's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 33 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026