Jojo

Jojo ranks 1279 out of 1349 creators tracked and holds a follower count that is less than 0.1 times the median size of 1.1M, making this a small account. The growth rate of 6.3K new followers every month for an account only 0.4 years old qualifies as fast. While the average views reach 951.6K per video, the like rate of 14.81% sits well above the median of 4.93%. This indicates that while the follower base is small, the content generates high engagement and visibility relative to its size. The following report details specific performance trends and audience interaction patterns.

The audience approves of this content at a rate far above the median. This high approval rate ranks 59 out of 1349 creators. Saves represent the most frequent action with a rate of 0.763%. Shares follow as the secondary behavior at 0.535%. These two metrics indicate that viewers treat content as a reference or a tool for advocacy. Comments occur at a lower frequency of 0.045%. The audience shows high intent to keep and share content while showing less interest in active discussion. A brand should focus on creating evergreen material with high utility rather than community-building prompts. The reach is inconsistent. One video out of 35 hit the 2x average mark, while one reached the 5x threshold. The consistency coefficient of 5.15 indicates erratic reach patterns. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator because their high engagement rates suggest a loyal audience. A follower count of 31.5K supports an estimated sponsorship range between $400 and $800 per post. This model favors brand deals over the Creator Fund because the fund pays only pennies per thousand views. Sponsorship fees scale with the size of the following rather than just raw view counts. The rank of 1279 out of 1349 puts this creator in a position where they are a value buy for advertisers. They do not command a premium like top ranked creators who can decline low offers. The $800 cap represents a ceiling to negotiate under rather than a fixed salary. A cost per view calculation of $0.00083 per view helps buyers determine if a quote pays for the name or just reach. These are modelled estimates from public metrics, not disclosed earnings.

This feed thrives in the 15 to 30 second range where most content resides. Target this duration to mirror the current strategy and capture steady engagement. Short clips under 15 seconds outperform the 60 to 180 second outliers by a large margin, as that longer format fails to find an audience here. Original audio is the standard for nearly three quarters of the posts, choosing a consistent brand feel over the reach of trending sounds. Captions stay brief at roughly 70 characters to keep the focus on the visual. Open duet and stitch settings invite other creators to remix the content. The standout video clocked in at 15 seconds and pulled 29.1 million views, reaching about 30.6 times more people than a typical post. It earned 4.8 million likes against only 14k comments, showing that the audience prefers quick taps over starting conversations. Average views near 951k indicate a solid, established presence rather than a small account seeking growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds as they make up most of the content. There is no engagement line provided to determine which length performs best.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because they post above the field median with a steady volume of content. They produce over two videos per week and maintain an average gap between posts that is shorter than the typical creator. This pace has been established for several months, though the high consistency variance suggests their posting schedule lacks a clockwork regularity. New content typically lands on Tuesday and Thursday. The most frequent upload hour occurs at 03:00 UTC. Saturday remains the quietest day for new posts. Marketers can expect a dependable drumbeat of content rather than sporadic drops. You can time brand tie-ins around their primary Tuesday and Thursday windows to ensure alignment with fresh uploads.

Audience & Reach

The follower count sits at a 0.0x multiple of the median, placing it at rank 1279 out of 1349. This means a single campaign will reach a niche group rather than achieving broad distribution across the platform. A high like rate of 14.81% outperforms the median by nearly triple. Such a result suggests that your message will land with much more weight per viewer compared to average accounts. The audience fits the beauty and lifestyle category because the high engagement rate indicates a concentrated interest in the content despite the smaller follower count.