31.0K
Followers
91
Following
5.2M
Total Hearts
26
Videos
200.0K
Avg Hearts/Video
11.39%
Engagement Rate
4.8y
Account Age
538
Followers/Month
90.3K
Hearts/Month
0.5
Videos/Month
Account Overview
What This Report Covers
This account ranks 1282 out of 1349 tracked creators and holds a follower count that is less than the median size of 1.1M. It qualifies as a small account. Growth has been slow since its creation 4.8 years ago with an addition of 538 followers every month. While the average views reach 2.2M per video, the like rate of 9.28% is well above the median of 4.93%. This discrepancy suggests that while the follower count is low, the content reaches a much wider audience than expected and generates high engagement from those viewers. The rest of this report breaks down specific audience demographics and content performance trends.
Account Classification
| Account Size | Micro (10K+) |
| Account Age | 2021-05-06 |
| Verification | No |
| Language | EN |
| Follower Ratio | 341:1 |
Data Summary
| Videos Analyzed | 25 |
| Avg Plays per Video | 2,198,365 |
| Avg Likes per Video | 203,996 |
| Engagement Rate | 11.39% |
Engagement Analysis
Based on 25 videos
The audience approves of content at nearly double the platform median, ranking 323 out of 1349 creators. This indicates high initial satisfaction and positive reception from viewers. Shares are the dominant behavior with a 2.05% rate, followed by saves at 0.89%. The comment rate sits much lower at 0.064%. These figures translate to 45.1K shares, 19.6K saves, and 1.4K comments per video. High share rates show strong word-of-mouth spread while the save rate suggests high keeper value. Low comment volume means the audience prefers private consumption or sharing over public discussion. Brands should expect rapid distribution rather than active community conversation. Reach is inconsistent across the 25 videos. One video reached 5x the average and one hit 2x the average. A coefficient of variation of 4.8 indicates erratic reach patterns. This is an active audience.
2.2M
Avg Plays/Video
204.0K
Avg Likes/Video
1.4K
Avg Comments/Video
45.1K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
144.9K
Median Plays
5.2K
Median Likes
204.5K
75th Percentile
52.8M
Top Video
8079.19
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
54,959,123
Total Plays
5,099,912
Total Likes
34,944
Total Comments
1,126,515
Total Shares
489,301
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
9.28%
Likes / Views
0.06%
Comments / Views
2.05%
Shares / Views
0.89%
Saves / Views
Likes are the most frequent action at 9.28% while comments are only 0.064%. This shows that viewers prefer to react quickly rather than engage in conversation.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
4.00%
2x Avg (1 of 25)
0%
5x Avg (1 of 25)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 4.80
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships provide the primary revenue stream for this creator because of their high engagement levels. While the Creator Fund pays pennies per thousand views, brand deals scale with follower count to offer a more substantial return. Based on 31.0K followers, an expected sponsorship range sits between $250 and $775. The rank of 1282 out of 1349 places this creator as a value buy for brands seeking high engagement at a lower entry point. Because they sit below the median rank, the quoted band serves as a ceiling to negotiate under rather than a fixed salary. A cost per view calculation of $0.0001 to $0.0003 suggests that most of the budget should go toward content production rather than paying for name recognition. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 2.2M views/video
$22 – $44
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 31.0K followers (Micro (10K+))
$310 – $620
Industry rate for micro (10k+) creators
Content Strategy Analysis
Based on 25 videos
Short clips under 15 seconds define this feed. Most posts sit in this bracket, and the average length of 9 seconds shows a preference for rapid delivery. Creating content in this short window captures much higher engagement than longer formats. Original audio appears on most videos to build a recognizable brand at the expense of trending reach. Captions stay brief at an average of 50 characters to keep focus on the visual. Enabling duet and stitch options on most posts invites other creators to remix the content. The standout video lasted only 7 seconds and reached 24 times the normal view count for this account. It earned 152 likes for every comment, showing that quick taps won over active debate. Average views of 2.2 million mean the account already enjoys a large reach per post. This scale suggests focusing on consistent high-volume engagement rather than seeking out small niche growth.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
9s
Average Duration
The account favors videos under 15 seconds with a 21 out of 25 frequency. The average length is 9 seconds.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 25 videos
This account follows a sparse high-production cadence because it maintains a high follower rank and large average views despite a low posting frequency. The creator posts well below the median rate, but their large audience size confirms that infrequent uploads are intentional rather than a sign of inactivity. This pattern has remained consistent for over three years, establishing a durable habit of quality over quantity. However, the erratic consistency grade suggests these drops occur in unpredictable bursts rather than on a clockwork schedule. New content typically lands on Monday and Wednesday, with 14:00 UTC being the busiest hour. Sunday is the quietest day for new uploads. Marketers should expect sporadic drops rather than a steady drumbeat of content. You can time your tie-ins around the Monday or Wednesday windows when fresh posts are most likely to appear.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 0.1 |
| Avg Gap Between Posts | 1249.6h |
| Data Range | 1249 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most frequently on Wednesday and Monday. The peak activity occurs at 14:00 UTC.
Top Videos
Top 10 by play count
54.1M
Combined Plays (Top 5)
5.1M
Combined Likes (Top 5)
10.8M
Avg Plays per Top Video
Pinned Videos
Videos pinned to the top of @asadzay's profile page
3 more top videos for @asadzay
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The account sits at a 0.0x multiple of the median creator size. This rank indicates a niche audience that limits the reach of any single campaign to a specific subset of users rather than a broad demographic. A like response nearly double the median rate suggests high engagement per view. A brand message will land with more impact and weight compared to standard content in this space. The audience fits the beauty and lifestyle category because the high engagement rates suggest a concentrated interest group despite the smaller follower count.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 31,000
- + Consistent growth at 538 followers/month
- + Active posting schedule (0.1 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @asadzay reveals a micro (10k+) TikTok presence with 31,000 followers. The account demonstrates an engagement rate of 11.39%, averaging 2.2M plays per video across 25 analyzed videos. Key strengths include 5.2M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @asadzay's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 25 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026