Surthycooks

Ranking 45 out of 1349 tracked creators makes this account a giant that commands more than 36 times the median follower count of 1.1M. The creator maintains an impressive trajectory by gaining 539.7K followers every month despite the account being 6.3 years old. This longevity combined with high monthly growth indicates a very stable and expanding presence. The catalogue has accumulated 28.0B total plays and 1.8B total likes to build a large historical footprint. These figures are bolstered by 16.0M total shares which indicate high word of mouth distribution across the platform. The 59.3M total saves suggest that the content provides deep rewatch value and serves as a primary resource for viewers over time. Regarding reach, the average of 18.2M views per video is high for an account of this size. The like rate of 6.35% outperforms the median of 4.93% to confirm that the audience is highly engaged with the content produced. The following report provides a deeper breakdown of these engagement metrics and audience behaviors.

The audience approves of the content at a higher rate than typical users, ranking 545 out of 1349. This suggests a strong baseline of sentiment for the creator's work. Saves are the most frequent action taken by viewers at 0.212%. This behavior indicates high intent to return and treats the content as a reference point. Shares follow at 0.057% while comments reach 0.039% and downloads sit at 0.022%. These four metrics represent 38.5K saves, 10.4K shares, 7.2K comments, and 4.0K downloads per video. The audience over-indexes on saves as a primary way to interact with the content. This behavior signals that viewers view the videos as practical tools rather than just entertainment. Brands should treat this channel as a source for evergreen utility. Reach is inconsistent across the 299 videos. Only 11.4% of posts hit the 2x average mark, while only 5 reached the 5x threshold. A consistency score of 1.27 indicates erratic reach patterns rather than steady growth. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. With 40.5M followers, they command a high-end brand integration fee likely between $120,000 and $300,000 per post. This income dwarfs Creator Fund payouts because direct sponsorships scale with total follower count while fund payments pay only pennies per thousand views. A ranking of 45 out of 1349 puts this creator in a position of extreme leverage. They are a top-tier name that commands a premium and can decline low-paying briefs to maintain brand exclusivity. Their high like rate suggests deep audience engagement, placing them at the upper end of their expected value range. A cost per view calculation of roughly $0.0068 to $0.0165 helps buyers test if a quote is paying for large reach or the prestige of the name. These are modelled estimates from public metrics, not disclosed earnings.

Longer videos form the backbone of this feed since nearly half of all clips exceed three minutes. Choosing a 300-second format yields an 8.58% engagement rate compared to just 6.52% for clips under 15 seconds. This preference for longer content means every extra minute of footage is worth roughly 2 more points of engagement per view than the shortest option. Prioritize long-form storytelling over quick cuts to maximize how viewers interact with the brand. Original audio appears on nearly two thirds of all posts. This choice sacrifices potential reach from trending sounds to build a distinct, recognizable sonic identity for the creator. Captions stay concise at 77 characters to keep the focus on the visual content. Turning off both duet and stitch features ensures that other creators cannot remix the footage, keeping the spotlight solely on the primary account. The top video reached 200 million views in a 67-second window, outperforming the standard reach by over 11 times. It earned 13.9 million likes against only 57.1k comments. This ratio of 244 likes for every comment shows that the clip won through passive watching and quick taps rather than sparking a debate in the replies. Average views hit 18.2 million, which defines this as a large established account. Success here is about maintaining high production value for a huge audience rather than trying to find new growth. The scale of the following means every post already reaches millions regardless of minor tweaks to caption length or specific audio choices.

Primary Content Categories

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds with 143 entries. Longer videos of over 180 seconds perform best with an engagement rate of 8.58%.

Original Sound Usage

Percentage of videos using the creator's own audio

Best Duration by Engagement

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most.

This creator follows a Grind pattern because they post more than double the median frequency with a consistent output over many months. Their high volume of content relative to the field average creates a reliable stream for brand planning. The pace has remained stable for over a year, making it a durable habit despite some fluctuations in the timing between posts. They typically share new content on Saturday and Sunday. Tuesday is the quietest day for uploads. Most videos land around 01:00 UTC. Marketers can expect a dependable drumbeat of fresh content rather than sporadic drops. You can reliably time a campaign around their weekend activity to align with these frequent postings.

Audience & Reach

This creator holds a top-of-field rank with a multiple of 36.8 over the median. This position means a single campaign can reach a broadcast-scale audience rather than a niche segment. The like response sits above the median by more than one percentage point. High engagement levels mean a brand message earns a stronger reaction per viewer. The primary audience concentration is in Venezuela at 70 percent. A brand can target this specific region effectively but cannot expect to reach viewers in the United States or Malaysia through this profile alone. The lifetime footprint contains about 28 billion total plays. Because of this depth, a sponsored post sits alongside content that has already been viewed billions of times instead of appearing as a fresh start. The audience fits the food and beverage category. This alignment works because the high engagement rate and broad reach provide a stable environment for culinary brand placements.