Netflix Latinoamérica

Q: How many followers does @netflixlat have on TikTok?

@netflixlat has 40.6M followers on TikTok.

Q: What is @netflixlat's TikTok engagement rate?

@netflixlat has an engagement rate of 11.01% based on their recent videos.

Q: How much does @netflixlat earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @netflixlat's estimated Creator Rewards earnings are $10,421 - $26,052 per month (only videos over 1 minute earn), with estimated sponsorship value of $203,109 - $487,461 per post.

Q: How many TikTok videos has @netflixlat posted?

@netflixlat has posted 4.3K videos on TikTok.

@netflixlat

No estoy, me fui de vacaciones 🌴 Cualquier cosa lo checamos en agosto ⚽

Joined 2020-04-21

40.6M

Followers

467

Following

1.2B

Total Hearts

4.3K

Videos

280.9K

Avg Hearts/Video

lifetime average

11.01%

Engagement Rate

6.2y

Account Age

549.8K

Followers/Month

lifetime average

16.4M

Hearts/Month

lifetime average

58.3

Videos/Month

lifetime average

We also record @netflixlat's follower count over time. See the @netflixlat TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Netflix Latinoamérica (@netflixlat) is a verified film & TV TikTok account with 40.6M followers and 4,307 videos. That ranks 44 of the 1,349 accounts with a TKMetrics report by followers, 36.9x the median account. Since it was created 6.2 years ago it has averaged 549.8K new followers a month.

Account Classification

Account Size	Mega (10M+)
Account Created	2020-04-21
Verification	Yes
Profile language (app setting)	ES
Follower Ratio	87K:1

Data Summary

Videos Analyzed	49 (1.1% of total)
Avg Plays per Video	782,697
Avg Likes per Video	74,350
Engagement Rate	11.01%

Metrics based on 49 most recent videos (1.1% of 4.3K total). Averages and rates leave out the 2 pinned videos, which stay at the top of the profile however old they are.

Engagement Analysis

Based on 47 of 49 videos, leaving out 2 pinned videos

Leaving out its 2 pinned videos, the other 47 videos we analysed got an average of 782.7K plays and 9.5% of viewers liked them, 2.1x the 4.5% median like rate of the creators we track. Saves (1.39% of views) and shares (1.41%) are about level; comments are 0.10%.

782.7K

Avg Plays/Video

74.3K

Avg Likes/Video

764

Avg Comments/Video

11.1K

Avg Shares/Video

Engagement Quality Analysis

Medians over every video we analysed: half of the posts did better, half did worse, and a quarter beat the 75th percentile. One viral hit lifts the average but barely moves the median, so the median is the better guide to what a typical post reaches.

414.1K

Median plays

28.9K

Median likes

1.0M

75th percentile plays

3.7M

Estimated Lifetime Engagement

An estimate of the account's whole-catalogue totals, scaled up from the recent videos we analysed to all of its videos. Use it for overall scale, not exact counts. Projected from the 47 videos of the sample that aren't pinned across 4.3K total videos.

3.4B

Est. Total Plays

1.2B

Total Likes (TikTok's count)

3.3M

Est. Total Comments

47.6M

Est. Total Shares

46.9M

Est. Total Saves

Engagement Ratios

@netflixlat turns 9.5% of views into likes, 1.39% into saves and 1.41% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 387 Mega-tier accounts with a TKMetrics report (median 8.37%, middle half 5.44% to 10.99%).

Top quarter

9.50%

Likes / Views

0.10%

Comments / Views

1.41%

Shares / Views

1.39%

Saves / Views

Viral Hit Rate

12.8% of this account's videos beat its own average views by 2x, a breakout rate higher than 72% of the creators we track. The 5x figure is the same measure at five times the norm.

12.8%

2x Avg (6 of 47)

0.0%

5x Avg (0 of 47)

Measured against the average of the 47 videos that aren't pinned.

Consistency Score

@netflixlat's view count swings by a CV of 1.13, steadier than 84% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

CV: 1.13

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 782.7K views/video, leaving out 2 pinned videos, and about 58.3 videos a month (its lifetime average: videos posted over account age)

$10,421 – $26,052

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (27 of 49 analysed videos, with 57% of their views)

Sponsorship Value (Est. Per Post)

Based on 40.6M followers

$203,109 – $487,461

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 49 videos

6 of the 47 videos that aren't pinned (12.8%) passed twice the average plays and 0 passed five times it. Plays are mixed from one video to the next (consistency grade C). 13 of 49 videos are under 15 seconds and 27 run a minute or longer.

Primary Content Categories

comedy

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

1m 17s

Average Duration

<15s

15-30s

30-60s

1-3min

3min+

The account favors videos between 60 and 180 seconds with 24 total posts.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

81.6%

40 of 49

Engagement by Video Length

Average engagement grouped by video length, so you can see which durations actually get the strongest response for this account, not just which ones they post most. Each row averages its videos' own rates (likes, comments and shares per play), so every video counts the same. The 11.01% engagement rate above divides all likes, comments and shares of the videos that aren't pinned by all their plays, so the most-played videos count most: that is why it sits above every row.

Duration	Videos	Avg Engagement
<15s (best)	13	10.81%
15-30s	1	3.32%
30-60s	8	8.00%
1-3min	24	9.12%
3min+	3	9.00%

Lengths with fewer than 5 videos are listed but not ranked.

Posting Patterns & Optimal Timing

Based on 49 videos (1.1% sample)

The videos we analysed went up most often on Monday and Saturday and most around 21:00 and 23:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 49 videos we analysed include 2 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count 300 uploads, pinned ones included.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching. This chart counts 300 uploads with a date, a wider set than the 49 videos analysed above.

Monday

Saturday

Friday

Tuesday

Wednesday

Thursday

Sunday

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

12h

15h

18h

21h

How to read these charts

The busiest hour is 21:00 UTC while Sunday is the quietest day.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Based on 49 most recent videos (1.1% of 4307 total). Counts reflect appearances in sampled videos.

#Netflix (39) #fyp (16) #Series (12) #paratiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii (7) #Peliculas (7) #ParaTii (6) #Humor (5) #Futbol (4) #Mexico (3) #Kdrama (3) #RosarioTijeras (3) #SupernovaGenesis (3) #Corea (2) #Comedia (2) #Cine (2) #Mexico86 (2) #DiegoLuna (2) #CienciaFiccion (2) #TheWitness (2) #Avatar (2) #BarbaraDeRegil (2) #Nostalgia (2) #TrueCrime (2) #SeriesMexicanas (2)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

Based on 49 most recent videos (1.1% of 4307 total). Excludes stopwords, hashtags, and mentions.

netflix (19)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

112 unique sounds | counted across at least 196 videos, a wider sample than the 49 analysed above

original sound - netflixlat - Netflix Latinoamérica 187x

Magnetic - springs! 1x

Stranger Things Cumbia - Netflix Latinoamérica 1x

Relaxed - MC Mablo Dos Paredões 1x

No vayas a tropezarte con las cosas. Peppa Pig. - Netflix Latinoamérica 1x

Yo cuando vea un coreano. Mi adorable demonio. - Netflix Latinoamérica 1x

Toph Beifong. Avatar La leyenda de Aang. - Netflix Latinoamérica 1x

Hermanos Bridgerton. - Netflix Latinoamérica 1x

Tiro mellizo. Los supercampeones. - Netflix Latinoamérica 1x

Reencuentro Rosario y El Ángel.Rosario Tijeras T - Netflix Latinoamérica 1x

What the numbers say

Strengths

+ Like rate 9.5%, 2.1x the 4.5% median like rate of the creators we track
+ Verified account

Questions about @netflixlat

How many followers does @netflixlat have on TikTok?

@netflixlat has 40.6M followers on TikTok.

What is @netflixlat's TikTok engagement rate?

@netflixlat has an engagement rate of 11.01% based on their recent videos.

How much does @netflixlat earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @netflixlat's estimated Creator Rewards earnings are $10,421 - $26,052 per month (only videos over 1 minute earn), with estimated sponsorship value of $203,109 - $487,461 per post.

How many TikTok videos has @netflixlat posted?

@netflixlat has posted 4.3K videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @netflixlat's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 49 analyzed videos (1.1% of total content).

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Jun 19, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @netflixlat TikTok stats and analytics, data as of 19 June 2026. https://tkmetrics.com/blog/netflixlat-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.

Netflix Latinoamérica