selyavie

This creator ranks 722 out of 1349 tracked accounts and holds 845.2K followers, which is 0.8 times the median follower count of 1.1M. This makes the account a mid-tier name. The trajectory shows growth of 10.6K followers per month over an existence of 6.7 years, making the growth rate steady for this age. Average views reach 2.2M per video, which is above what is expected for an account of this follower size. The like rate of 5.56% exceeds the median of 4.93%. The rest of the report covers deeper engagement metrics and content consistency.

This audience approves of content at a rate above the platform median. Shares represent the primary form of engagement for these viewers. The 0.819% share rate outpaces both saves and comments to indicate strong word-of-mouth intent. While 464 comments and 9.9K saves show interest, the volume of 17.8K shares proves people actively distribute the content. This audience prioritizes advocacy over personal archiving or community discussion. Brands should focus on shareable hooks rather than deep conversational prompts. Reach is inconsistent across the 38 videos. Only three videos reached five times the average and three reached double the average. A coefficient of variation of 3.92 indicates erratic reach patterns. This audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the primary revenue for this creator because of their high engagement levels. While the Creator Fund pays pennies per thousand views, brand partnerships scale with follower count and offer much higher returns. This creator sits in a position where they can command a sponsorship fee between $10,000 and $25,000 based on their 845.2K followers. A rank of 722 out of 1349 places them in the middle of the pack rather than at the top. This means they are not a premium name who can demand high premiums for just being present. Instead, they represent a value buy where the $25,000 figure acts as a ceiling to negotiate under. A cost per view calculation of roughly $0.011 per view helps buyers see if a quote is paying for reach or the creator's specific identity. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and form the primary engine for engagement. Moving into the 15 to 30 second range results in a large drop in interest, meaning the sub-15 format earns more than double the traction of slightly longer videos. Use short cuts as your standard. Original audio covers nearly 82% of posts, choosing brand identity over the reach of trending sounds. Captions stay extremely brief at 8 characters to keep the focus on the visuals. Duet and stitch options are open for almost every post, inviting other creators to remix the content. The standout clip reached 22.4 times the average view count with a 31-second duration. It pulled over 150 likes for every comment, showing that passive watching outperformed active debate. Average views of 2.2 million confirm this is an established account rather than a small niche project.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 26 out of 38 videos falling into this category. The average video length is 15s.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a sparse high-production cadence because their low posting frequency pairs with a top-tier follower rank and high average view counts. The account ranks in the top third of the field for followers despite posting far below the median rate. This pace has remained consistent for nearly three years, establishing a durable habit even if the specific timing between posts is erratic. You cannot rely on a frequent drumbeat from this creator. New content appears most often on Wednesday and Thursday, with 17:00 UTC being the busiest hour for uploads. Friday remains the quiet day for new posts. Marketers should plan around these specific windows rather than expecting a steady stream of content.

Audience & Reach

The account sits at a 0.8x multiple of the median creator size. This rank indicates an audience that lacks broadcast-scale reach for a single campaign. The like rate exceeds the platform median by over half a percentage point. A higher engagement ratio means a brand message earns more attention per viewer than average. This profile fits the beauty and personal care category because the high like response suggests a receptive audience despite the smaller follower count.