OWEN HAN

@owen.han

COOKBOOK ⬇️

linktr.ee/Owen.han?utm_source=linktree_profile_share&ltsid=10616dbd-bc52-4ef4-88bb-833b8ad5dcaa Joined 2020-12-17

4.5M

Followers

455

Following

118.4M

Total Hearts

442

Videos

267.9K

Avg Hearts/Video

lifetime average

10.3%

Engagement Rate

5.2y

Account Age

72.3K

Followers/Month

lifetime average

1.9M

Hearts/Month

lifetime average

7.1

Videos/Month

lifetime average

We also record @owen.han's follower count over time. See the @owen.han TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

OWEN HAN (@owen.han) is a verified food & cooking TikTok account with 4.5M followers and 442 videos. That ranks 467 of the 1,349 accounts with a TKMetrics report by followers, 4.1x the median account. Since it was created 5.2 years ago it has averaged 72.3K new followers a month.

Account Classification

Account Size	Macro (1M+)
Account Created	2020-12-17
Verification	Yes
Profile language (app setting)	EN
Follower Ratio	9.9K:1

Data Summary

Videos Analyzed	32
Avg Plays per Video	885,162
Avg Likes per Video	80,818
Engagement Rate	10.3%

Engagement Analysis

Based on 32 videos

Across the 32 videos we analysed (Oct 31, 2025 to Feb 11, 2026), the average video got 885.2K plays and 9.1% of viewers liked it, 2.0x the 4.5% median like rate of the creators we track. Saves (1.39% of views) outnumber shares (1.16%); comments are 0.02%.

885.2K

Avg Plays/Video

80.8K

Avg Likes/Video

168

Avg Comments/Video

10.2K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 32 videos we analysed, so they sit above what a typical post reaches. The averages above cover all 32.

1.6M

Median plays, top 10 videos

153.5K

Median likes, top 10 videos

2.8M

75th percentile plays

4.2M

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

28,325,200

Total Plays

2,586,161

Total Likes

5,377

Total Comments

327,277

Total Shares

393,939

Total Saves

Engagement Ratios

@owen.han turns 9.1% of views into likes, 1.39% into saves and 1.16% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 299 Macro-tier accounts with a TKMetrics report (median 6.47%, middle half 3.25% to 10.77%).

Above the median

9.13%

Likes / Views

0.02%

Comments / Views

1.16%

Shares / Views

1.39%

Saves / Views

Likes are the most frequent interaction at 9.13% while comments are nearly nonexistent at 0.019%. This indicates viewers prefer to react quickly rather than engage in conversation.

Viral Hit Rate

12.5% of this account's videos beat its own average views by 2x, a breakout rate higher than 72% of the creators we track. The 5x figure is the same measure at five times the norm.

12.5%

2x Avg (4 of 32)

0.0%

5x Avg (0 of 32)

Consistency Score

@owen.han's view count swings by a CV of 1.22, steadier than 80% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

CV: 1.22

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 885.2K views/video, and about 9.6 videos a month (its posting rate in this sample)

$118 – $294

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (3 of 32 analysed videos, with 3% of their views)

Sponsorship Value (Est. Per Post)

Based on 4.5M followers

$22,500 – $54,000

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 32 videos

4 of the 32 videos (12.5%) passed twice the average plays and 0 passed five times it. Plays are mixed from one video to the next (consistency grade C). None of the 32 videos is under 15 seconds and 3 run a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

41s

Average Duration

15-30s

30-60s

1-3min

The account favors videos between 30 and 60 seconds with 22 out of 32 clips falling into this range.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

87.5%

28 of 32

Posting Patterns & Optimal Timing

Based on 32 videos

The account posts 2.2 videos a week, with no day standing out and most around 19:00 and 20:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week	2.2
Avg Gap Between Posts	79.8h
Data Range	Oct 31, 2025 to Feb 11, 2026

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Wednesday

Thursday

Tuesday

Saturday

Friday

Monday

Sunday

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

12h

15h

18h

21h

How to read these charts

The account posts about 2.2 times per week with a peak at 20:00 UTC. Wednesday and Thursday are the top upload days while Friday is the quiet day.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

#sandwich (6) #ad (4) #olympics (3) #steak (3) #soup (3) #pasta (2) #ramen (2) #21 (2) #milano (1) #foodreview (1) #food (1) #reviews (1) #super (1) #gamedayfood (1) #worldnutelladay (1) #spreadanutellasmile (1) #teamusa (1) #chickenparm (1) #burrata (1) #vodka (1) #katsu (1) #smoker (1) #chickenwings (1) #chicken (1) #caeser (1)

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

chicken (41) until (32) tbsp (28) tsp (24) garlic (22)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

7 unique sounds

original sound - OWEN HAN 26x

L'amore dice ciao (From "La matriarca - The Libertine") - Main Titles - Armando Trovajoli 1x

[Raw recording] Record playback noise 01 (3 minutes) - Icy Light 1x

original sound - GLASS ART ✅ 1x

sonido original - En Línea 1x

Paris - Márcio Faraco 1x

Lover Girl - Laufey 1x

What the numbers say

Strengths

+ Like rate 9.1%, 2.0x the 4.5% median like rate of the creators we track
+ Fans save videos (1.39% of views) 1.2x as often as they share them
+ Verified account

Watch-outs

~ Only 3 of 32 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @owen.han

How many followers does @owen.han have on TikTok?

@owen.han has 4.5M followers on TikTok.

What is @owen.han's TikTok engagement rate?

@owen.han has an engagement rate of 10.30% based on their recent videos.

How much does @owen.han earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @owen.han's estimated Creator Rewards earnings are $118 - $294 per month (only videos over 1 minute earn), with estimated sponsorship value of $22,500 - $54,000 per post.

How many TikTok videos has @owen.han posted?

@owen.han has posted 442 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @owen.han's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 32 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 23, 2026, page updated Jul 1, 2026

Cite this page

TKMetrics (2026). @owen.han TikTok stats and analytics, data as of 23 February 2026. https://tkmetrics.com/blog/owen-han-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.

Account Overview

Account Classification

Data Summary

Engagement Analysis

Engagement Quality Analysis

Total Engagement (Sample)

Engagement Ratios

Viral Hit Rate

Consistency Score

Estimated Earnings

Creator Rewards (Est. Monthly)

Sponsorship Value (Est. Per Post)

Content Strategy Analysis

Video Duration Breakdown

Original Sound Usage

Posting Patterns & Optimal Timing

Posting Frequency

Most Active Days

Posting Hours (UTC)

How to read these charts

Top Videos

Top Hashtags

Most Common Words

Top Sounds

What the numbers say

Strengths

Watch-outs

Questions about @owen.han

How many followers does @owen.han have on TikTok?

What is @owen.han's TikTok engagement rate?

How much does @owen.han earn on TikTok?

How many TikTok videos has @owen.han posted?

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