4.9M
Followers
1
Following
57.4M
Total Hearts
734
Videos
78.2K
Avg Hearts/Video
6.92%
Engagement Rate
6.0y
Account Age
67.6K
Followers/Month
792.4K
Hearts/Month
10.1
Videos/Month
Account Overview
What This Report Covers
This account ranks 461 out of 1349 tracked creators and holds 4.9M followers, which is 4.5 times the median size of 1.1M. This makes it a mid-tier name in your current landscape. It gains 67.6K followers every month to maintain its presence over a lifespan of 6 years. This growth rate is steady for an account with this much history. The average view count of 650.5K is in line with what an audience of this size should produce. With a 6.16% like rate against the 4.93% median, the engagement level exceeds expectations for its scale. The rest of this report breaks down the specific content pillars driving these metrics.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2020-02-10 |
| Verification | Yes |
| Language | EN |
| Follower Ratio | 4.9M:1 |
Data Summary
| Videos Analyzed | 34 |
| Avg Plays per Video | 650,547 |
| Avg Likes per Video | 40,088 |
| Engagement Rate | 6.92% |
Engagement Analysis
Based on 34 videos
This audience approves of content at a rate higher than the platform median. The engagement mix reveals a clear hierarchy of intent. Saves are the most frequent action, followed by shares and then comments. These actions total 3.1K saves, 2.8K shares, and 2.1K comments per video. The high volume of saves compared to other metrics shows this audience treats content as a reference point they want to keep. Because shares outpace comments, the audience acts more as advocates for the brand than participants in a conversation. A brand should focus on creating evergreen material that people will bookmark rather than just trying to spark a dialogue. Reach is inconsistent and erratic with a high consistency coefficient of 1.03. Only three videos hit double the average reach while one reached five times the average. This audience is an active one.
650.5K
Avg Plays/Video
40.1K
Avg Likes/Video
2.1K
Avg Comments/Video
2.8K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
1.1M
Median Plays
87.8K
Median Likes
2.0M
75th Percentile
3.3M
Top Video
9.18
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
22,118,600
Total Plays
1,362,985
Total Likes
73,010
Total Comments
93,637
Total Shares
104,714
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
6.16%
Likes / Views
0.33%
Comments / Views
0.42%
Shares / Views
0.47%
Saves / Views
Likes at 6.11% are much higher than comments, shares, or saves. This shows that viewers prefer to react quickly rather than engage through conversation or distribution.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
8.80%
2x Avg (3 of 34)
0%
5x Avg (1 of 34)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
C
CV: 1.03
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary revenue stream for this account. A follower count of 4.9M suggests a potential brand fee between $10,000 and $25,000 per post. This high ceiling exists because sponsorship pay scales with total audience size. Creator Fund payouts are much lower as they scale only with views and pay mere pennies for every thousand impressions. The rank of 461 out of 1349 places this creator in a position to command a premium over the median. They sit well above the average, meaning they can demand higher fees from brands seeking established authority. The high like rate suggests high engagement helps justify a spot at the top of their pricing bracket. A buyer should view the $25,000 upper limit as a starting point for negotiation rather than a fixed cost. A cost per view check reveals that a quote near the top of the range equates to roughly $0.38 per view. This calculation helps a buyer determine if they are paying for raw reach or for the prestige of the brand name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 650.5K views/video
$131 – $263
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 4.9M followers (Macro (1M+))
$24,500 – $58,800
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 34 videos
Short clips under 15 seconds form the backbone of this feed. Most posts fall into this bucket, while the engagement rate at the 15 to 30 second mark is much lower. Prioritize the sub-15 format to capture the reach that longer videos lose by nearly double. Original audio appears on almost every post, a choice that favors brand identity over the reach of trending sounds. Captions stay brief with an average of 56 characters to keep focus on the visuals. Open settings for both duets and stitches invite other creators to interact with the content. The standout video lasted only 8 seconds and reached over five times the normal average. It pulled in a high volume of comments relative to likes, which proves it sparked active discussion rather than just passive viewing. Average views stay consistent at over 600k, marking this as an established account with a stable floor. Success here depends on maintaining a high production standard for a steady audience.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
13s
Average Duration
The account favors videos under 15 seconds since they make up the majority of recent content. The average length of 13 seconds confirms this preference for shorter clips.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 34 videos
The creator follows a Grind pattern because they post above the field median with frequent updates and high follower rankings. They currently average over two videos per week while others on the platform average less than two. This pace has been established for several months but is not yet a long-term proven habit. The inconsistent gap between posts suggests their posting schedule fluctuates rather than follows a clockwork rhythm. New content most frequently lands on Monday and Wednesday, with 20:00 UTC serving as the busiest hour for uploads. Saturday remains the quiet day for new posts. Marketers can expect a steady volume of content to work with during a campaign. You should aim to time specific tie-ins for Mondays or Wednesdays to align with these active upload windows.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 2.5 |
| Avg Gap Between Posts | 70.5h |
| Data Range | 96 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts about 2.5 times a week with the busiest activity at 20:00 UTC. Wednesday and Monday are the top upload days while Saturday is the quietest day.
Top Videos
Top 10 by play count
9.8M
Combined Plays (Top 5)
495.9K
Combined Likes (Top 5)
2.0M
Avg Plays per Top Video
Replying to @vincentjust_flows Hi @vincentjust_flows . After careful deliberation, we won't be able to give you what you asked for since we couldn't find a Porsh(?). Please enjoy this view of a Por-SHA submitted by @JCR
3.3M
Views
92.1K
Likes
13.8K
Comments
935
Shares
6.1K
Saves
No peak is high enough.πβ°οΈ @Mr.YLT
2.1M
Views
32.3K
Likes
13.6K
Comments
551
Shares
1.8K
Saves
Sometimes you need to just stop and stare. π₯ πΌ@valentin
2.0M
Views
214.0K
Likes
1.7K
Comments
8.8K
Shares
17.3K
Saves
Car to match the shoes, or shoes to match the car? π€«π₯πΌ @Stormy
1.2M
Views
33.6K
Likes
4.1K
Comments
2.0K
Shares
2.2K
Saves
Childhood dreams just got an upgrade. β¨ πΌ@guilins.m
1.2M
Views
123.9K
Likes
5.1K
Comments
9.0K
Shares
10.9K
Saves
5 more top videos for @porsche
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The audience size sits at 4.5x the median creator count. This high multiple means a single campaign can reach a wide volume of people across the platform. The like response exceeds the median by over one percentage point. This higher engagement rate suggests that a sponsored message will land with more impact than a standard post from a typical creator. Because location data is not available, we cannot confirm specific regional concentrations. This profile fits the automotive category because the high engagement and large follower volume align with premium vehicle interests.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 4,900,000
- + Consistent growth at 67.6K followers/month
- + Active posting schedule (2.5 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @porsche reveals a macro (1m+) TikTok presence with 4,900,000 followers. The account demonstrates an engagement rate of 6.92%, averaging 650.5K plays per video across 34 analyzed videos. Key strengths include 57.4M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @porsche's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 34 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026