OKDIARIO

OKDIARIO

@okdiario_oficial

📰 Las noticias que nadie se atreve a contar 🗞

okdiario.com Joined 2022-04-22

1.0M

Followers

35

Following

81.5M

Total Hearts

5.9K

Videos

13.7K

Avg Hearts/Video

6.47%

Engagement Rate

3.8y

Account Age

21.7K

Followers/Month

1.8M

Hearts/Month

129.0

Videos/Month

Account Overview

What This Report Covers

This account ranks 677 out of 1349 tracked creators with a follower count that sits just below the median of 1.1M. It is a mid-tier name based on its current standing and size. Growth is steady as it gains 21.7K followers every month over its three year history. The average view count of 1.1M per video aligns with what an account of this follower size would predict. A like rate of 5.79% exceeds the median of 4.93%, indicating a higher level of engagement than typical for its tier. The rest of the report breaks down these engagement patterns and audience interactions in more detail.

Account Classification

Account Size Macro (1M+)
Account Age 2022-04-22
Verification Yes
Language ES
Follower Ratio 29K:1

Data Summary

Videos Analyzed 33
Avg Plays per Video 1,060,656
Avg Likes per Video 61,435
Engagement Rate 6.47%

Engagement Analysis

Based on 33 videos

This audience approves content at a higher rate than the median. The engagement mix reveals a community that favors advocacy over conversation. Shares outpace saves and comments to establish word-of-mouth reach. With 5.8K shares, 2.9K saves, and 1.4K comments per video, the data shows high intent for external distribution. Because shares are the dominant action compared to other metrics, a brand can expect this content to spread rapidly among peers. The lack of downloads suggests viewers do not seek to archive the media locally. Reach is inconsistent due to a high consistency coefficient of 2.03. Only 5 videos hit the 2x average mark while one video reached the 5x threshold. This audience behaves as an active one.

1.1M

Avg Plays/Video

61.4K

Avg Likes/Video

1.4K

Avg Comments/Video

5.8K

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

2.2M

Median Plays

136.3K

Median Likes

4.4M

75th Percentile

10.9M

Top Video

68.63

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

35,001,656

Total Plays

2,027,346

Total Likes

44,754

Total Comments

192,691

Total Shares

96,664

Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Macro

5.79%

Likes / Views

0.13%

Comments / Views

0.55%

Shares / Views

0.28%

Saves / Views

Likes are much higher than other actions at 5.79%. This shows that viewers are more likely to react with a like than they are to comment, share, or save.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

15.20%

2x Avg (5 of 33)

0%

5x Avg (1 of 33)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

D

CV: 2.03

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships provide the primary revenue stream for this creator due to their large follower base. A profile with 1.0M followers typically commands a brand fee between $5,000 and $10,000 per post. This income far outpaces the Creator Fund because that program pays only pennies per thousand views. While views drive the fund, sponsorship pay scales with total reach and audience size to generate meaningful returns. The creator ranks 677 of 1349 by follower count, placing them in a middle position where they are not yet a top-tier premium name but possess strong engagement. A higher than average like rate suggests they sit toward the upper end of their expected bracket. Because they are not a top-ranked leader, buyers can treat the $10,000 cap as a ceiling to negotiate under rather than a fixed salary. A cost-per-view check of roughly $0.009 per view helps a buyer determine if a quote is paying for actual reach or the brand name. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 1.1M views/video

$2,736 – $5,473

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 1.0M followers (Macro (1M+))

$5,000 – $12,000

Industry rate for macro (1m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 33 videos

This feed thrives in the 30 to 60 second window where nearly half of all clips land. Focus on this duration to mirror the account's most common format. Original audio appears in roughly 79% of posts, a choice that prioritizes a consistent brand identity over the reach gained from trending sounds. Long captions averaging 615 characters provide deep context for each video. Open duet and stitch settings invite other creators to interact with the content. The standout clip lasted 34 seconds and reached 10.3 times the average view count. It earned 611.5K likes against only 10.7K comments, showing a preference for passive engagement over active debate. Average views exceeding one million mark this as a high-volume account with an established reach. Success here depends on maintaining consistent quality for a large audience rather than chasing new growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

41s

Average Duration

<15s
7
15-30s
5
30-60s
15
1-3min
5
3min+
1

The account favors videos between 30 to 60 seconds as nearly half of all content falls into this range. The average length is 41 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

78.80%
26 of 33

Posting Patterns & Optimal Timing

Based on 33 videos

This creator follows a Grind pattern because they post far above the field median with a high frequency rank. The volume of content is substantial compared to other accounts in the category. However, the gap between posts varies well which indicates an erratic posting rhythm rather than a clockwork schedule. This behavior has only been observed for two days so the pace is not yet established as a durable habit. New content typically lands on Monday and Tuesday with the busiest hour being 21:00 UTC. Wednesday remains the quiet day. A marketer can expect a high volume of posts but should prepare for an unpredictable cadence rather than a steady beat. Coordination for a tie-in should target the active windows on Monday or Tuesday.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 115.5
Avg Gap Between Posts 2.2h
Data Range 2 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Monday
14
Tuesday
10
Sunday
7
Wednesday
2

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

This account posts most on Monday and Tuesday with a peak at 21:00 UTC. Wednesday is the quietest day for postings.

Top Videos

Top 10 by play count

25.7M

Combined Plays (Top 5)

1.4M

Combined Likes (Top 5)

5.1M

Avg Plays per Top Video

Feb 15, 2026

😳 Se salvó por muy poco. Un conductor estuvo a pocos centímetros de protagonizar una tragedia tras realizar un adelantamiento temerario en carretera: intentó rebasar a un coche y a un camión al mismo tiempo, invadiendo el carril contrario y quedando peligrosamente cerca de chocar frontalmente contra

10.9M

Views

611.5K

Likes

10.7K

Comments

40.2K

Shares

27.8K

Saves

⏲ 34s ▶ 540p ♪ Original sound sonido original - OKDIARIO – OKDIARIO 576×1024
Feb 17, 2026

🎯 Los 'therian' en el centro de la polémica. Los llamados ‘therians’, personas que aseguran identificarse como animales, han llegado también a Culiacán, México, después de que se viralizara un vídeo grabado en el Parque Las Riberas. En las imágenes se observa a varios jóvenes imitando comportamiento

4.5M

Views

367.3K

Likes

6.5K

Comments

37.7K

Shares

16.6K

Saves

⏲ 32s ▶ 540p ♪ Original sound sonido original – OKDIARIO 576×1024
Feb 16, 2026

😳 “Imagen tercermundista”. Una avalancha humana se abre paso entre codazos en India para intentar entrar en los vagones de un tren completamente abarrotado. La escena, marcada por el caos y la desesperación, refleja la saturación extrema del transporte público en algunas zonas del país, donde ciento

4.4M

Views

159.7K

Likes

2.1K

Comments

16.8K

Shares

6.5K

Saves

⏲ 43s ▶ 540p ♪ Original sound sonido original - OKDIARIO – OKDIARIO 576×1024
Feb 16, 2026

🔪 Pánico en Galicia. La Guardia Civil tuvo que intervenir en Galicia para reducir a un joven que presuntamente amenazaba a varias personas con un cuchillo en las inmediaciones del paseo marítimo de la playa urbana de O Portelo. El suceso generó escenas de pánico entre los vecinos, que presenciaron e

3.4M

Views

113.0K

Likes

7.3K

Comments

16.6K

Shares

7.2K

Saves

⏲ 37s ▶ 540p ♪ Original sound sonido original – OKDIARIO 576×1024
Feb 17, 2026

🥀 “No fue el mejor San Valentín”. Se viraliza el vídeo en el que una joven descarga su enfado contra el coche de su expareja en plena calle. En las imágenes se observa cómo, molesta por una infidelidad, clava en varias ocasiones un cuchillo en el capó del vehículo. 📲 Síguenos en nuestras redes socia

2.5M

Views

194.0K

Likes

2.9K

Comments

15.5K

Shares

7.8K

Saves

⏲ 30s ▶ 540p ♪ Original sound sonido original – OKDIARIO 576×1024

5 more top videos for @okdiario_oficial

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 10 videos

Free, takes 10 seconds

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

de (201) la (139) en (117) el (114) que (78)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

9 unique sounds
sonido original - OKDIARIO - OKDIARIO 21x
sonido original - OKDIARIO 5x
Never Surrender - Lux-Inspira 1x
Quest for Glory - Arctic Fire 1x
original sound - OKDIARIO 1x
Revolution - Composer Squad 1x
Breaking News - Voxie 1x
Epic Inspiration - Syafeea library 1x
Epic News - Audiodeity 1x

Key Insights & Takeaways

Audience & Reach

The follower rank of 677 against a 0.9x median multiple indicates an audience smaller than the typical tracked creator. A brand can expect a more concentrated reach rather than broad broadcast scale for a single campaign. The like rate exceeds the median by over half a percentage point. This higher engagement rate means a sponsored message will land with more impact per viewer than average. This profile fits the news and current affairs category because the size is moderate while the engagement signals strong interest in the content.

Key Takeaways

Reach. Follower count sits below the median, placing the account in the middle of the pack. Engagement. A 5.79% like rate outperforms the 4.93% median, showing active audience interaction. Hit-rate. Only 15.2% of videos reach double the average views, indicating a low frequency of viral outliers.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 1,000,000
  • + Consistent growth at 21.7K followers/month
  • + Active posting schedule (115.5 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @okdiario_oficial reveals a macro (1m+) TikTok presence with 1,000,000 followers. The account demonstrates an engagement rate of 6.47%, averaging 1.1M plays per video across 33 analyzed videos. Key strengths include 81.5M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Want TikTok Data for Your Research?

Search hashtags, look up profiles, and export TikTok data to CSV for analysis.

Start Searching

About This Analysis: This analysis is based on a snapshot of @okdiario_oficial's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 33 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026