corook

This creator is a mid-tier name ranked 677 out of 1349 tracked accounts with 1.0M followers, which sits just under the median of 1.1M. The account has grown at a steady pace over its 5.6 year lifespan by adding 15.0K followers each month. While average views reach 974.1K per video, the engagement is particularly high because the 14.25% like rate far exceeds the 4.93% median. This gap indicates a highly active audience that interacts with content at a rate much higher than typical creators of this size. The rest of the report covers detailed engagement trends and content performance metrics.

This audience approves of content at a rate much higher than the platform median. The 14.25% like rate ranks in the top 72 out of 1349 creators. Saves and shares represent the strongest forms of engagement for this creator. These actions show high intent to return and advocacy with 1.544% and 1.494% rates respectively. The audience comments at a lower rate of 0.194%. These figures translate to 15,000 saves, 14,600 shares, and 1,900 comments per video. High save and share volumes suggest the content serves as a valuable reference or a recommendation for others. Low comment rates mean the audience consumes more than they discuss. A brand should prioritize evergreen utility over community conversation. Reach is inconsistent across the 37 videos. Only 4 videos reached double the average while 2 hit five times the average. A coefficient of variation of 3.79 indicates erratic reach patterns rather than steady growth. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. With 1.0M followers, they likely command between $25,000 and $50,000 per campaign. This high potential stems from brand partnerships which scale with follower count. In contrast, Creator Fund payouts depend on views and pay only pennies per thousand. The ranking of 677 out of 1349 puts this creator in a middle position where they lack the extreme leverage of top-tier names. They are not yet at the peak of the pyramid where they can ignore offers. However, they sit above the median rank, meaning their high like rate suggests strong engagement. A buyer should treat the $50,000 upper limit as a ceiling to negotiate down from rather than a fixed fee. A cost-per-view check helps determine if a quote pays for reach or prestige. Based on 974.1K average views, a fee of $50,000 equals roughly $0.05 per view. This metric helps a buyer see if the price reflects actual eyeballs or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

The core of this feed lives in the 30 to 60 second range. Create content within that window to mirror the primary successful format. Original audio dominates nearly 84% of the posts, a choice that prioritizes a distinct brand identity over the reach of trending sounds. Captions average 90 characters to provide concise context without cluttering the frame. Open duet and stitch settings on almost all videos invite other creators to participate in the content loop. The standout video reached 22 million views at 49 seconds long, outperforming typical reach by over twenty times. It earned 3.1 million likes against under 50k comments, showing that viewers preferred quick taps over active discussion. Average views near one million indicate a large established audience rather than a small niche account. Focus on consistent production for this scale of reach rather than chasing breakout growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds. This duration represents the most common length among the recent posts.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production. This creator produces content well below the field median but maintains a top-tier follower rank and high average views. The pace has remained stable for nearly three years, establishing a durable habit despite the low volume. Because of the erratic consistency grade, you cannot rely on a predictable daily rhythm or clockwork schedule. Content primarily appears on Tuesday and Wednesday, while Saturday remains the quietest day. Most uploads land around 21:00 UTC. Marketers should expect sporadic drops rather than a steady drumbeat. Plan your campaign around these specific mid-week windows to align with new content releases.

Audience & Reach

The follower count sits below the median multiple for this account. This indicates that while individual videos may perform well, a single campaign will reach a more concentrated group rather than a broad audience. The like rate exceeds the median by nearly triple. Such a high engagement ratio means a sponsored post is likely to earn a strong reaction from those who see it. This profile fits the lifestyle category because the high engagement and moderate follower rank suggest a focused community interested in specific content.