Jake Shane

This account ranks 484 out of 1349 creators tracked and holds 3.9M followers, which is 3.5 times the median follower count of 1.1M. This makes it a mid-tier name in the current landscape. The growth trajectory is steady as it gains 51.5K followers per month over its 6.3 year lifespan. Average views reach 2.2M per video, which is high for an account of this size. The 12.24% like rate is more than double the 4.93% median, indicating a very high level of active engagement from the audience. The rest of the report covers deeper engagement metrics and content performance trends.

This audience approves of content at a much higher rate than the median. The 12.24% like rate ranks in the top 10 percent of all creators. High engagement is driven primarily by word-of-mouth spread. Shares represent the most frequent action at 1.302%, followed by saves at 0.46% and comments at 0.049%. These actions result in 28.5K shares, 10.1K saves, and 1.1K comments per video. This audience over-indexes on sharing content to others while showing very low interest in direct conversation. Brands should treat this channel as a distribution engine for high-reach awareness rather than a community hub. Reach is inconsistent across the 37 videos. Only 8.1% of posts hit the 2x average mark, with only 3 videos reaching the 5x threshold. A consistency score of 2.83 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator due to their large follower base. A profile with 3.9M followers can command a sponsorship fee between $15,000 and $30,000 per post. This high ceiling exists because brand deals scale with audience size while Creator Fund payouts scale only with views. The Creator Fund pays mere pennies per thousand views, making it a negligible source of income compared to direct brand partnerships. The rank of 484 out of 1349 places this creator in the upper half of the platform. They occupy a middle ground where they command more authority than average accounts but do not yet reach the elite status of top-ranked creators who can demand extreme premiums. A buyer should view their $15,000 to $30,000 range as a ceiling for negotiations rather than a fixed salary. High engagement rates suggest they sit toward the higher end of that bracket. A cost per view check helps identify if a quote pays for reach or for the creator's specific influence. Dividing the top sponsorship figure by 2.2M average views results in a cost of roughly $0.014 per view. This metric allows brands to test whether an inflated quote is justified by name recognition alone. These are modelled estimates from public metrics, not disclosed earnings.

This account performs best in the 15 to 30 second window. Creators should aim for this length since it captures a larger share of engagement than clips over one minute. The average view count stays high at 2.2 million, so focus on maintaining this consistent reach rather than chasing a single spike. Original audio choice means the account prioritizes its own identity over the easy lift of trending sounds. Short captions around 38 characters keep the focus on the visual content. Enabling duet and stitch features invites others to remix these videos. The top post ran 44 seconds and reached 14.6 times the normal audience. It earned 3 million likes against only 8.4k comments, showing a large lean toward passive watching over active debate. This specific ratio proves that viewers prefer quick taps on this content style. Average views of 2.2 million mean the account is already established at a high volume.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 30 seconds because these make up over half of the content. The average video length is 31 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production. This creator ranks near the top of the field in followers despite posting well below the median frequency. The pace has remained consistent for nearly three years, though the high variance between posts indicates an erratic schedule rather than a clockwork routine. Because the content is produced at a low volume but reaches millions of viewers, the slow output suggests a focus on quality over quantity. New content typically lands on Tuesday and Saturday, while Thursday remains the quietest day. Marketers should expect sporadic drops rather than a steady drumbeat. Plan your tie-ins around the Tuesday and Saturday windows when new uploads are most likely to appear.

Audience & Reach

The follower count sits at a 3.5x multiple over the median creator. This indicates that a single campaign can reach an audience well larger than typical niche accounts. Location data is not available for this account. The like rate sits more than double the median average. This high engagement level means a sponsored message will land with much more weight and impact per viewer than standard content. Because of the high engagement relative to the large follower count, this profile fits the gaming category.