Max Klymenko

Max Klymenko

@maxklymenko

TikTok Creator of the Year 🏆 exploring careers, business, society 🇺🇦🇬🇧

9.4M

Followers

343

Following

576.2M

Total Hearts

3.0K

Videos

192.4K

Avg Hearts/Video

8.58%

Engagement Rate

6.8y

Account Age

114.6K

Followers/Month

7.0M

Hearts/Month

36.5

Videos/Month

Account Overview

What This Report Covers

This account ranks 393 out of 1349 tracked creators and holds 9.4M followers, which is 8.5 times the median size of 1.1M. It qualifies as a mid-tier name. The creator gains 114.6K followers every month, which marks fast growth for an account that has been active for 6.8 years. Average views are 2.6M per video, which is high for its follower count. The like rate of 8.41% exceeds the median of 4.93%. The rest of this report covers deeper engagement metrics and content consistency.

Account Classification

Account Size Macro (1M+)
Account Age 2019-04-24
Verification Yes
Language EN
Follower Ratio 27K:1

Data Summary

Videos Analyzed 35
Avg Plays per Video 2,558,480
Avg Likes per Video 215,132
Engagement Rate 8.58%

Engagement Analysis

Based on 35 videos

The audience approves of content at a rate much higher than the platform median. This high approval confirms strong initial resonance with the creator's style. Saves represent the most frequent action at 0.454%. Shares follow at 0.128% while comments sit at 0.046%. These figures translate to 11.6K saves, 3.3K shares, and 1.2K comments across the content. The high save rate compared to the much lower comment and share rates indicates a preference for personal reference over public discussion. This audience treats the content as useful material to keep rather than a conversation starter or a recommendation tool. A brand should expect high retention but low immediate social amplification. Reach is inconsistent. Only 11.4% of the 35 videos hit the 2x average mark, and only one video reached the 5x threshold. The consistency score of 1.88 indicates erratic reach patterns. This is a tap-and-scroll audience.

2.6M

Avg Plays/Video

215.1K

Avg Likes/Video

1.2K

Avg Comments/Video

3.3K

Avg Shares/Video

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

4.3M

Median Plays

338.4K

Median Likes

9.6M

75th Percentile

26.5M

Top Video

23.36

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.

89,546,800

Total Plays

7,529,611

Total Likes

41,214

Total Comments

114,622

Total Shares

406,928

Total Saves

Engagement Ratios

Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.

Excellent for Macro

8.41%

Likes / Views

0.05%

Comments / Views

0.13%

Shares / Views

0.45%

Saves / Views

Likes are much higher than other actions at 8.41%. This indicates that viewers are more likely to react quickly with a like rather than comment, share, or save.

Viral Hit Rate

How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.

11.40%

2x Avg (4 of 35)

0%

5x Avg (1 of 35)

Consistency Score

How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.

D

CV: 1.88

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Sponsorships provide the primary revenue stream for this creator because of their large following. A follower count of 9.4M suggests a potential sponsorship value between $100,000 and $350,000 per campaign. Creator Fund payouts are much lower since that program pays only pennies per thousand views regardless of the audience size. Brands pay for the scale of the community while the platform pays for raw eyeballs. A rank of 393 out of 1349 places this creator in a position to command a premium price. They sit well above the median and can often decline lower offers based on their authority. The high like rate suggests extra influence that justifies a higher point in the estimated range. A buyer should use the $350,000 ceiling as a starting point for negotiations rather than a fixed fee. The cost per view check helps determine if a quote pays for reach or the brand name. At 2.6M average views, a quote of $175,000 reflects a rate of $0.07 per view. If a brand pays more than this amount, they are paying for the specific influence of the creator rather than just the impressions. These are modelled estimates from public metrics, not disclosed earnings.

Creator Fund (Est. Monthly)

Based on avg 2.6M views/video

$1,868 – $3,735

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 9.4M followers (Macro (1M+))

$47,000 – $112,800

Industry rate for macro (1m+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 35 videos

This feed lives in the 60 to 180 second range where almost every post sits. Create content within this window to match the established rhythm of the account. Original audio appears on every video, a choice that trades potential reach from trending sounds for a consistent brand identity. Captions average 137 characters to provide context through words like career and economic status. Duet and stitch are enabled on nearly all posts, making the content accessible for other creators to remix. The standout clip ran 156 seconds and pulled 26.5 million views, about 10.4 times the normal reach. It earned 2.3 million likes against only 12.7k comments, a lopsided ratio of 181 likes per comment. This indicates that viewers preferred quick taps over active debate in the comments section. Average views near 2.6 million mean this account has already reached a large scale. Growth advice here focuses on maintaining high volume for a large audience rather than seeking initial reach.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

2m 41s

Average Duration

30-60s
1
1-3min
33
3min+
1

The account favors videos between 60 to 180 seconds with 33 out of 35 videos in this range. No engagement data is provided for this account.

Original Sound Usage

Percentage of videos using the creator's own audio

100.00%
35 of 35

Posting Patterns & Optimal Timing

Based on 35 videos

The creator follows a sparse high-production cadence because their high follower rank and strong average views outweigh the lower posting frequency relative to the median. This pace has been established over several months, though the wide consistency variance indicates an irregular rhythm rather than a predictable schedule. Content typically lands on Saturday and Sunday, while Thursday remains the quietest day for new uploads. The most active hour for fresh posts occurs at 01:00 UTC. Marketers should expect sporadic drops rather than a steady weekly drumbeat. You can time tie-ins for the weekend windows when new content is most likely to appear.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Videos per Week 1.2
Avg Gap Between Posts 139.2h
Data Range 197 days

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Saturday
8
Sunday
6
Wednesday
5
Monday
5
Tuesday
5
Thursday
3
Friday
3

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

How to read these charts

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

The account posts most often on Saturday and Sunday with a peak at 1:00 UTC. The volume is low at 1.2 posts per week.

Top Videos

Top 10 by play count

56.6M

Combined Plays (Top 5)

5.0M

Combined Likes (Top 5)

11.3M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @maxklymenko's profile page

Ep. 283 - Career Ladder 🪜 The BIGGEST guest we’ve ever had 🏀 Apply to Shaq Scholars on @Campus 💪 AD #careeradvice #careers #careerladder #scholarships #shaqscholars #campus

Posted Jul 30, 2025

26.5M

Views

2.3M

Likes

12.7K

Comments

47.2K

Shares

138.2K

Saves

Career Ladder Secrets Revealed 🪜 It’s time I answered the web’s most searched questions about the show 😬 What else do you want to know? 💭 Thanks for watching ❤️ #careers #careeradvice #job #interesting #careerladder

Posted Aug 16, 2025

9.7M

Views

1.3M

Likes

5.9K

Comments

11.8K

Shares

78.0K

Saves

Jan 22, 2026

Ep. 481 - Career Ladder 🪜 He has the SECOND most difficult job? 🇸🇾 At @World Economic Forum with @YouTube 💪 #careerladder #careeradvice #jobs #interesting #careers

9.6M

Views

559.9K

Likes

2.9K

Comments

10.4K

Shares

24.5K

Saves

⏲ 2m 26s ▶ 540p ♪ Original sound original sound – Max Klymenko 576×1024
Jan 23, 2026

Ep. 484 - Career Ladder 🪜 He saves 87 MILLION lives 🤯 At @World Economic Forum with @YouTube ❤️ @TomFletcher.1874 #careerladder #careeradvice #jobs #interesting #careers

6.3M

Views

541.0K

Likes

2.5K

Comments

3.4K

Shares

29.6K

Saves

⏲ 2m 34s ▶ 540p ♪ Original sound original sound – Max Klymenko 576×1024
Feb 07, 2026

Ep. 497 - Career Ladder 🪜 He’s bringing JOY to MILLIONS? 🌍 #careers #careeradvice #SuperBowl #nfl #careerladder

4.5M

Views

330.8K

Likes

1.7K

Comments

6.2K

Shares

13.4K

Saves

⏲ 2m 25s ▶ 540p ♪ Original sound original sound – Max Klymenko 576×1024
Jan 23, 2026

Ep. 483 - Career Ladder 🪜 He started a MASSIVE company 🤯 I’m at @World Economic Forum with @YouTube 🇨🇭 #careerladder #careeradvice #jobs #interesting #careers

4.1M

Views

346.0K

Likes

981

Comments

3.3K

Shares

15.7K

Saves

⏲ 2m 42s ▶ 540p ♪ Original sound original sound – Max Klymenko 576×1024
Feb 02, 2026

Ep. 494 - Career Ladder 🪜 His SON thinks I’d NEVER guess 😬 #careerladder #careers #careeradvice #interesting #jobs

4.0M

Views

178.0K

Likes

777

Comments

1.4K

Shares

6.9K

Saves

⏲ 2m 30s ▶ 540p ♪ Original sound original sound – Max Klymenko 576×1024

3 more top videos for @maxklymenko

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock all 10 videos

Free, takes 10 seconds

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

career (30) ladder (30) ep (29) job (12) economic (9)

Top Sounds

The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.

1 unique sounds
original sound - Max Klymenko 35x

Key Insights & Takeaways

Audience & Reach

The account ranks in the top of the field with a multiple over eight times the median creator size. This high rank indicates that a single campaign can reach a large number of people across a wide demographic. The like rate sits well above the median, suggesting that a brand message earns a stronger engagement response from viewers than average. This higher interaction means your content will likely land with more impact per view than on a standard account. The audience fits the sports and fitness category because the high follower rank and strong like response suggest a highly engaged community interested in athletic performance.

Key Takeaways

Reach. Ranking at 393 of 1349 places the account near the middle of the field despite a following 8.5 times the median size. Engagement. The 8.41% like-rate is well above the 4.93% median, showing high audience interaction relative to peers. Hit-rate. Only 11.4% of recent videos beat double the account average, indicating a low frequency of breakout content.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 9,400,000
  • + Consistent growth at 114.6K followers/month
  • + Active posting schedule (1.2 videos/week)
  • + Verified account with platform credibility

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @maxklymenko reveals a macro (1m+) TikTok presence with 9,400,000 followers. The account demonstrates an engagement rate of 8.58%, averaging 2.6M plays per video across 35 analyzed videos. Key strengths include 576.2M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @maxklymenko's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026