Frankie LaPenna

This account ranks 394 out of 1349 tracked creators and holds 9.1M followers, making it a mid-tier name that maintains more than eight times the median follower count of 1.1M. The creator has gained about 146.5K followers per month over its 5.2 year lifespan, which indicates fast growth for an account of this age. Average views reach 9.4M per video, a figure that is well in line with what an audience of this size predicts. The like rate of 5.14% sits slightly above the 4.93% median. The rest of the report covers specific engagement trends and content performance.

The audience approves of content at a higher rate than the platform average. This community shows a clear preference for sharing over discussion. Shares represent the dominant behavior with 1.798% of views, while saves sit at 0.354% and comments reach 0.044%. These figures translate to 168.7K shares, 33.2K saves, and 4.1K comments across the catalog. The high share-to-view ratio indicates strong word-of-mouth growth for a brand. Conversely, the low comment rate suggests a passive audience that prefers distribution over conversation. Reach is inconsistent due to a high CV of 1.34. Only 5 videos reached the 2x average while one hit the 5x mark. This profile represents an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the bulk of income for this creator because their follower count allows them to command a high market value. This profile sits in a bracket of $50,000 to $100,000 per campaign rather than relying on the Creator Fund. The fund pays only pennies per thousand views, whereas brand deals scale with the size of the audience. The rank of 394 out of 1349 indicates a high tier where the creator commands a premium for their influence. They are not a budget option but a prestige choice who can select specific projects and decline others. A cost per view analysis suggests a rate of $5.00 to $10.00 per video based on the average 9.4M views. This helps a buyer determine if they are paying for large reach or for the specific authority of the name. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed's performance. Most content sits in the 30 to 60 second range, but these shorter bursts drive much higher engagement. Use the sub-15 format as your primary goal since it captures a far larger audience than the longer options. Original audio is used on over half of the posts, showing a preference for a unique brand identity over riding trending sounds. Captions average 134 characters to provide context while the open duet and stitch settings invite other creators to remix every video. The standout clip ran only 17 seconds and pulled 57.2 million views, roughly 6 times the normal reach. It earned 4.8 million likes against just over 46k comments, proving it won through quick taps rather than conversation. Average views of 9.4 million indicate a large established audience. Success here depends on capturing passive attention quickly rather than building long-form debates.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 17 out of 34 videos in this range. The average duration is 25 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production: this creator maintains a low posting volume but holds a top-tier follower rank and high average views. The account posts roughly one video per week, which falls below the field median. This pace has remained steady for over seven months. While the frequency rank is in the lower half of the field, the sheer scale of the audience indicates that each post is a deliberate production rather than a lack of activity. The gap between uploads varies considerably, leading to an erratic rhythm rather than a clockwork schedule. Content typically lands on Thursday and Friday, while Tuesday remains the quietest day for new posts. The busiest hour for uploads occurs at 21:00 UTC. Marketers should expect sporadic drops rather than a predictable drumbeat. You can time your tie-ins around the Thursday or Friday windows to catch fresh content as it arrives.

Audience & Reach

The creator holds a top-of-field rank with an 8.3x multiplier over the median follower count. This scale provides a brand with broad reach for any single campaign. Location data is not available for this account. The like rate exceeds the median by more than half a percentage point. A higher engagement rate means a sponsored post earns a stronger response from viewers compared to typical content on the platform. This audience fits the entertainment category because the high follower rank and above-average like rate indicate a proven ability to capture attention across a wide demographic.