lilyachty

This account ranks 390 out of 1349 creators and holds 9.8 million followers, which is 8.9 times the median size of 1.1 million to be considered a mid-tier name. It has gained 115.6K followers per month over its 7.1 year lifespan, marking a fast growth rate for an account of this age. The average view count of 4.6 million is high and in line with what a creator of this follower scale would be expected to achieve. The 12.50% like rate clearly exceeds the median of 4.93%, indicating that the audience is highly engaged with the content produced. The rest of the report covers deeper engagement metrics and content consistency.

This audience approves content at a rate far above the median. The high like rate indicates strong initial sentiment from viewers. Savvy brands can expect positive reception from core fans. Saves and shares represent the most frequent actions taken by this audience. These two behaviors rank highest with rates of 0.692% and 0.641% respectively. They indicate that users find value in keeping the content for later or sharing it as a recommendation. Commenting is less common at 0.091%. This suggests people prefer to consume and archive the content rather than start public conversations. The raw counts of 31.8K saves and 29.4K shares confirm high intent to retain the information. Brands should treat this channel as a source for evergreen value rather than community building. Reach is somewhat erratic with a consistency coefficient of 1.22. Only four videos reached the 2x average mark while one hit the 5x threshold. This indicates that growth happens in spikes rather than steady climbs. The audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator because of her high follower count. A creator with 9.8M followers can command a sponsorship fee between $30,000 and $60,000 per post. This income source scales with total reach and authority while the Creator Fund pays only pennies per thousand views. High engagement rates suggest she can command a premium within that range for high-quality placements. Her rank of 390 out of 1349 places her in a position where she commands a premium over average creators. She is not a budget option but rather a brand name that can select specific campaigns. A cost per view calculation shows that her reach translates to roughly $6.50 to $13.00 per video. This metric helps buyers determine if a quote pays for actual views or just the prestige of her profile. These are modelled estimates from public metrics, not disclosed earnings.

This feed performs best in the 30 to 60 second window where most content lives. Aim for this duration to match the current pace of the account. Original audio appears on almost every post, a choice that prioritizes a signature feel over the reach of trending sounds. Short captions averaging 26 characters keep the focus on the visual. Open duet and stitch settings invite other creators to interact with the footage. The top video lasted 59 seconds and reached over six times the typical view count. It earned 3.9 million likes against 62k comments, a lopsided ratio that favors passive watching over active debate. Average views near 4.6 million indicate a large established presence rather than a growing niche. High baseline reach means every post already reaches millions of people regardless of specific tweaks.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 to 60 seconds with 11 total clips in this range. This category represents the most frequent duration among the 30 recent videos.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a sparse high-production cadence because they maintain a top-tier follower rank despite posting well below the median frequency. Their output is infrequent but consistent in its low volume over a period of nearly 18 months. The gap between posts is much wider than the field average, and the variance in these gaps suggests an unpredictable schedule rather than a clockwork rhythm. Content typically lands on Tuesday and Sunday with a peak upload hour at 12:00 UTC. Monday remains the quietest day for new posts. Marketers should expect sporadic drops rather than a steady drumbeat of content. You can time your tie-ins around the specific weekend and midweek windows when new videos are most likely to appear.

Audience & Reach

The account ranks in the top of the field for follower count with a multiple of 8.9 over the median creator. This rank indicates that a single campaign can reach a high volume of people across the platform. Location data is not available for this profile. The like rate sits well above the median percentage. Such a high engagement ratio means a brand message earns a stronger response from viewers than the average account. This audience fits the beauty and lifestyle category because of the large scale and high engagement rates.