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This creator ranks 936 out of 1349 tracked accounts and holds a follower count that is 0.3 times the median size, making this a small account. Growth has been slow over its 5.6 year lifespan with an addition of 4.4K followers per month. The average view count of 401.7K per video is high for a creator with under 300K followers, while the 5.12% like rate exceeds the 4.93% median. The rest of this report breaks down audience engagement and content consistency.

The audience approves of the content at a rate above the median. This high approval indicates strong initial interest from viewers. Shares are the most common action with 0.69% of views, followed by saves at 0.638%. Comments occur much less frequently at 0.06%. These figures represent 240 comments, 2.8K shares, and 2.6K saves per video. The high ratio of shares to comments shows a community that values word-of-mouth spread over public conversation. High save rates suggest the content serves as a reference point for viewers. A brand should focus on creating shareable assets rather than trying to spark long comment threads. The reach is inconsistent with a coefficient of variation of 4.53. Only two videos hit twice the average reach while one reached five times the average. This suggests that growth comes from occasional spikes rather than steady, predictable volume. The audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on a follower count of 295.5K, the expected sponsorship range sits between $1,000 and $3,000 per post. This figure far exceeds what they could earn from the Creator Fund because that program pays only pennies per thousand views. While the Fund scales with volume, brand deals scale with reach and audience size to provide a much higher floor for earnings. Their rank of 936 out of 1349 places them in the lower half of the tracked cohort. This position means they are a value buy rather than a premium name. The quoted range should be viewed as a ceiling to bargain under instead of a fixed salary. A cost per view calculation of $0.025 helps buyers determine if a specific quote pays for actual reach or just the creator's identity. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and represent the most common format. You should stick to these brief durations to mirror the account's successful strategy. Longer videos at the 30 to 60 second mark are rare, meaning the short format is the primary vehicle for engagement here. Original audio appears on nearly all posts, a choice that prioritizes a signature brand feel over the reach of trending tracks. Captions stay brief at 33 characters to keep the focus on the visuals. Duet and stitch settings remain open on about 60% of the content, inviting others to interact with the footage. Average views near 401.7K show this account has a stable, established audience.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds since they make up 24 of the 37 total posts. This duration matches the average length of 14 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post at a volume slightly above the field median with high-frequency consistency relative to their follower rank. The pace is steady enough for planning, though the higher variance in posting gaps suggests some irregularity in the specific timing of each drop. This rhythm has been established over several months, making it a durable habit rather than a new trend. New content most often lands on Wednesday and Sunday, with Monday serving as the quietest day. The busiest hour for uploads is 01:00 UTC. Marketers can expect a dependable drumbeat of posts to support a campaign. You should time your specific tie-ins for the active weekend and midweek windows.

Audience & Reach

The audience size sits at a 0.3x multiple of the median creator. This indicates a smaller niche reach rather than broadcast-scale visibility for a single campaign. Because the like rate exceeds the median by a small margin, a brand message earns a slightly stronger engagement signal per view. This means a sponsored post will land with more weight among those who see it compared to an average account. The audience fits the beauty and personal care category because the high engagement relative to the niche follower count suggests a focused interest in lifestyle content.