Don.sirf.zayam🤟

This account ranks 1291 out of 1349 tracked creators and holds a follower count that is less than one time the median size of 1.1M followers, making it a small account. It earns about 1.8K new followers every month, which indicates slow growth for an account that has been active for 1.2 years. While average views reach 407.3K per video, the like rate of 2.58% falls below the median of 4.93%. The rest of this report covers the detailed engagement breakdown and content performance history.

This audience approves less than the platform average. The low like rate ranks 1018 out of 1349. Shares are the most frequent action at 1.168% followed by saves at 0.139% and comments at 0.054%. These figures represent 4.8K shares, 567 saves, and 222 comments across the content. The audience favors word-of-mouth spread over active discussion or personal archiving. A brand should prioritize content that encourages external sharing rather than community conversation. The reach shows inconsistency with a coefficient of variation of 3.13. Only three videos reached the 5x threshold and three hit the 2x mark out of 38 total videos. This indicates sporadic spikes rather than steady growth. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. Based on a following of 26.3K, they should command a brand fee between $400 and $800 per post. Creator Fund payouts are negligible by comparison because those rewards scale with views at a rate of only pennies per thousand. Sponsorship fees scale directly with follower count to reward the creator for building an audience. Their low rank of 1291 out of 1349 means they lack the leverage of top-tier names who can demand premiums or decline briefs. Instead, this creator represents a value buy for advertisers. The quoted band functions as a ceiling to negotiate under rather than a fixed salary. A lower like rate suggests their content may reach a broad audience without high engagement depth. A cost per view check helps verify if a quote pays for the brand name or actual reach. Dividing the $800 upper limit by 407.3K average views results in a cost of roughly $0.002 per view. This low figure confirms that any premium paid above this level is for the creator's identity rather than just impressions. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds define this feed. This format captures most of the views because it performs well better than the 30 to 60 second range. Every video uses original audio instead of trending tracks to build a distinct identity. Captions stay brief at about 83 characters, and open duet and stitch settings invite others to remix the content. The standout clip lasted 14 seconds and earned 16 times the normal reach for this account. Its high like-to-comment ratio shows it gained passive engagement rather than starting debates. Average views of 407.3K mean this creator maintains a steady, established presence. Focus on short clips with original audio to mirror the current success of @don.sirf.zayam.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors short videos under 15 seconds with a majority of the content falling into this category. The average length of 13 seconds confirms this preference for shorter content.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a dormant or erratic pattern because they post below the field median with an inconsistent posting rhythm and a lower follower rank. The content drops at a rate of roughly one video every few days, which is slower than the average creator in this segment. While the pace has been established for several months, the high consistency coefficient indicates that the gaps between posts are unpredictable rather than clockwork. Marketers should expect sporadic drops rather than a dependable drumbeat of content. New videos most frequently appear on Friday and Saturday, while Wednesday remains the quietest day. The busiest hour for new uploads is 01:00 UTC. Plan any campaign around these specific weekend windows to align with their active posting cycle.

Audience & Reach

The follower count sits at a 0.0x multiple of the median creator. This indicates a niche audience where a single campaign will have limited reach across the platform. The like rate falls below the median by nearly half. A brand message here faces a harder path to gain engagement from the viewers who see it. This profile fits the fashion category because the small follower count and low like response suggest a niche aesthetic rather than broad commercial appeal.