6.4M
Followers
84
Following
174.1M
Total Hearts
2.6K
Videos
66.3K
Avg Hearts/Video
12.34%
Engagement Rate
5.7y
Account Age
92.9K
Followers/Month
2.5M
Hearts/Month
38.2
Videos/Month
Account Overview
What This Report Covers
This account is a mid-tier name ranked 427 out of 1349 creators with 6.4M followers. It holds a following 5.8 times the size of the median creator. The account shows fast growth by gaining 92.9K new followers every month over its 5.7 year lifespan. While average views sit at 254.1K, the 12.05% like rate more than doubles the 4.93% median. This high engagement rate suggests a highly active audience that interacts with content far more than the typical creator on the platform. The rest of this report breaks down specific engagement patterns and content performance metrics.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2020-05-29 |
| Verification | Yes |
| Language | IT |
| Follower Ratio | 76K:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 254,074 |
| Avg Likes per Video | 30,617 |
| Engagement Rate | 12.34% |
Engagement Analysis
Based on 35 videos
This audience approves of content at a rate much higher than the platform median. This high approval signals strong initial resonance with the creative output. Saves represent the most frequent action, followed by shares and comments. The raw counts are 1,000 saves, 604 shares, and 144 comments. Savers show a clear intent to return to this content as a reference point. High share rates prove that viewers act as advocates for the brand by spreading it to their own networks. Low comment volume suggests a passive audience rather than a conversational one. Brands should prioritize high-value utility and referral potential over community management efforts. The reach is somewhat inconsistent. Six videos reached double the average while only one hit five times the average. A coefficient of variation of 1.4 indicates erratic growth patterns rather than steady predictable reach. This is an active audience.
254.1K
Avg Plays/Video
30.6K
Avg Likes/Video
144
Avg Comments/Video
604
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
551.4K
Median Plays
53.0K
Median Likes
944.0K
75th Percentile
1.7M
Top Video
4.9
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
8,892,600
Total Plays
1,071,590
Total Likes
5,055
Total Comments
21,132
Total Shares
36,171
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
12.05%
Likes / Views
0.06%
Comments / Views
0.24%
Shares / Views
0.41%
Saves / Views
The like rate of 12.05% is much higher than the other metrics. This shows that viewers are more likely to like the content than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
17.10%
2x Avg (6 of 35)
0%
5x Avg (1 of 35)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
C
CV: 1.40
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary source of income for this creator due to their large audience size. A follower count of 6.4M suggests a high potential earning bracket for brand partnerships. Creator Fund payouts rely on raw views and pay only pennies per thousand, making them much less lucrative than direct sponsorships at this scale. A rank of 427 puts this profile well above the median, meaning they command a premium from advertisers. They can often decline lower offers while smaller creators must treat their base rates as a ceiling to negotiate under. The high like rate suggests they sit toward the top of their earning potential because of deep engagement. A cost per view of about $0.16 helps buyers determine if a quote pays for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 254.1K views/video
$194 – $388
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 6.4M followers (Macro (1M+))
$32,000 – $76,800
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 35 videos
The feed thrives in the 30 to 60 second range where most content lives. Target this duration for your own clips to mirror the core strategy of the account. Shorter videos under 15 seconds receive less frequent engagement than these mid-length pieces. Original sound usage is high, meaning the creator prioritizes a consistent brand identity over the reach boost from trending audio. Captions average 92 characters, providing enough text to frame the clip without being wordy. Open settings for both duets and stitches invite other creators to interact with the footage. The top video lasted 20 seconds and earned 6.7 times the normal reach of a typical post. It gathered over 410 likes for every single comment, showing that viewers preferred quick taps over active debate. This high ratio indicates the content worked as a passive watch rather than a conversation starter. Average views near 254k suggest this account has established its base and maintains steady volume.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
32s
Average Duration
The account favors videos under 15 seconds with 13 instances recorded. No engagement data was provided for these durations.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 35 videos
This creator follows a Grind pattern because they post at a volume far exceeding the field median with high frequency. They currently share nearly fifty videos every week while the average creator posts less than two. This high output is supported by a top-tier rank in posting frequency, though the higher consistency score indicates their pace fluctuates during these frequent updates. Because this specific cadence has only been tracked for five days, it is too new to confirm as a long-term habit. Content most frequently lands on Sunday and Monday, with a peak upload time at 20:00 UTC. Thursday is the quietest day for new posts. Marketers can expect a steady drumbeat of content rather than sporadic drops. You can reliably plan tie-ins around these specific days to ensure your campaign aligns with their high volume of daily uploads.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 49.0 |
| Avg Gap Between Posts | 3.9h |
| Data Range | 5 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts about 49.0 times per week with the busiest hour at 20:00 UTC. Posting peaks on Sunday and Monday while Thursday is a quiet day.
Top Videos
Top 10 by play count
4.9M
Combined Plays (Top 5)
599.4K
Combined Likes (Top 5)
981.8K
Avg Plays per Top Video
Scott #McTominay, Re di Napoli. ๐๐ฉต #footballedit #SerieA #tiktokcalcio #tiktokfootball
1.7M
Views
254.3K
Likes
620
Comments
3.4K
Shares
8.1K
Saves
Lights. Camera. McTominay. Absolute cinema. ๐๏ธ๐ #GenoaNapoli #footballedit #football #seriea #calcio
987.7K
Views
103.5K
Likes
390
Comments
2.6K
Shares
3.1K
Saves
Thunder in his boots. Vanja. โ๏ธ๐ฑ #footballedit #tiktokcalcio #tiktokfootball #milinkovicsavic #penalty
944.0K
Views
119.6K
Likes
351
Comments
5.4K
Shares
5.3K
Saves
Notte da sogno per il Como! ๐ #SerieA #CoppaItaliaFrecciarossa #NapoliComo #Como #Football
721.6K
Views
80.4K
Likes
792
Comments
1.1K
Shares
2.8K
Saves
Tutti i rigori di #NapoliComo al Maradona! (Quanto ha tirato forte Milinkovic-Savic?!) ๐คฏ #SerieA #SerieAEnilive #CoppaItalia #CoppaItaliaFrecciarossa
555.9K
Views
41.6K
Likes
179
Comments
509
Shares
1.7K
Saves
5 more top videos for @seriea
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The audience size ranks in the top of the field with a multiple well above the median. This positioning means a single campaign can reach a high volume of viewers across the platform. Engagement is strong because the like rate sits more than double the median. A higher frequency of interactions suggests a sponsored message will land with more impact per view. This audience fits the Sports category because the size and high engagement indicate a dedicated fan base rather than passive viewing.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 6,400,000
- + Consistent growth at 92.9K followers/month
- + Active posting schedule (49.0 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @seriea reveals a macro (1m+) TikTok presence with 6,400,000 followers. The account demonstrates an engagement rate of 12.34%, averaging 254.1K plays per video across 35 analyzed videos. Key strengths include 174.1M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @seriea's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026