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This account ranks 780 out of 1349 tracked creators and holds 592.8K followers, making it a small account because its following is less than half of the median size. Growth is steady as the creator gains 17.6K new followers every month over an age of 2.8 years. The average view count of 683.8K per video sits well above what is expected for this follower tier. With a like rate of 5.06%, the content slightly exceeds the 4.93% median to confirm active engagement from viewers. The rest of this report breaks down specific content performance and audience demographics.

The audience approves of the content at a rate above the platform median. This indicates a baseline level of satisfaction that exceeds typical engagement for similar accounts. Saves represent the most frequent action with a rate of 0.559%. Shares follow at 0.254% while comments occur at 0.053%. These figures translate to 3.8K saves, 1.7K shares, and 365 comments per video. The high ratio of saves to shares and comments suggests the audience views this content as a reference point they want to keep rather than a topic for public discussion or immediate distribution. Brands should treat this as evergreen utility content. Reach is inconsistent across the 35 videos. Two videos hit the 5x growth mark while two reached the 2x mark. A consistency score of 2.11 indicates erratic reach patterns. This audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals drive the primary revenue stream for this creator. Based on the follower count of 592.8K, expected brand deals likely fall between $3,000 and $6,000 per post. These payouts scale with total followers because Creator Fund payments are tied to views and pay only pennies per thousand. Sponsorships offer a more stable income path than the low margins found in platform fund programs. The rank of 780 out of 1349 places this creator in the middle of the pack. Because they sit below the median, their profile represents a value buy for brands rather than an elite name that can command a large premium. The quoted band functions as a ceiling to bargain under instead of a fixed salary. A cost-per-view check shows a rate of roughly $0.01 per view. This low figure suggests that most of the spend goes toward the creator's specific influence rather than just raw reach. These are modelled estimates from public metrics, not disclosed earnings.

This feed favors the 15 to 30 second range, where most videos land. Target this duration to match the primary volume of content on the page. Short clips under 15 seconds perform well but are less frequent than the medium-length options. Original audio dominates nearly all posts, a choice that trades potential trending reach for a consistent brand identity. Captions stay very short at 16 characters, meaning the visual content does the heavy lifting. Open duet and stitch settings invite other creators to interact with the footage. The standout video ran only 9 seconds and pulled 8.1 million views, roughly 11.8 times the usual reach for this account. It earned 247.5K likes against 4.9K comments, showing a heavy tilt toward quick taps over conversation. This indicates that rapid, snackable clips drive more passive engagement than deep discussion. Average views near 683.8K mark this as an established presence rather than a small growing account.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 to 30 seconds. Most content falls into this category with an average length of 20s.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post more than double the median frequency with a high volume of content. The steady output of over four videos per week creates a reliable stream for brand planning. While the current pace has only been established for two months, the frequency rank is strong among peers. This creator maintains an erratic posting schedule characterized by inconsistent gaps between uploads. You can expect fresh content to land most often on Sunday and Tuesday around 19:00 UTC. New content is less likely to appear on Thursday. Marketers can count on a high volume of posts, but they should prepare for these drops to occur at irregular intervals rather than a strict clockwork cadence.

Audience & Reach

The audience size sits at a 0.5x multiple of the median creator. This lower-than-average follower count means a single campaign targets a niche segment rather than achieving broadcast-scale reach. Engagement remains above the median like rate for this account. A higher preference for content over the average indicates that a sponsored message will likely earn more engagement from viewers who see it. The profile fits the Beauty category because the high interaction rates and specific follower base align with niche aesthetic interests rather than general mass appeal.