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This account ranks 783 out of 1349 tracked creators and holds a follower count that is less than half of the median size. Growth is slow for an account that has been active for 4.4 years, with only 10.9K new followers added each month. Average views reach 199.9K per video, which is high for its current scale, but the 1.73% like rate falls well below the 4.93% median. The rest of this report breaks down the engagement patterns and content performance in more detail.

This audience approves less than the typical viewer because the like rate sits at 1.73% against the 4.93% median. The behavior data reveals a high intent to return through saves and shares compared to low community discussion. Shares at 0.646% and saves at 0.835% are the primary drivers of engagement, totaling 1.3K and 1.7K across the catalog. While these figures show strong word-of-mouth and keeper value, the 0.05% comment rate indicates a lack of active conversation. Brands should focus on content that serves as a reference tool rather than a community discussion piece. Reach is erratic with a consistency score of 2.74. Only 13.9% of the 36 videos hit the 2x average mark, while only two reached the 5x threshold. This audience behaves like a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator because of their follower count. They can expect to command between $1,000 and $3,000 per post based on 575.3K followers. This income dwarfs what they would earn from the Creator Fund. While the fund pays pennies per thousand views, sponsorship rates scale with the size of the audience rather than just raw view counts. Their rank of 783 out of 1349 places them in a position where brands can negotiate for better value. Because they sit below the median follower count, their quoted rate should be viewed as a ceiling to bargain under rather than a fixed fee. A low like rate of 1.73 percent suggests that buyers should push for lower prices since engagement is below average. The cost per view calculation helps identify if a quote pays for reach or fame. At the top of the $3,000 range, the cost per view reaches roughly $0.015. This metric allows a buyer to test whether a high quote is justified by the 199.9K average views. These are modelled estimates from public metrics, not disclosed earnings.

Videos exceeding three minutes form the backbone of this feed. Prioritize long-form content to mirror the account's primary strategy and reach. Original audio covers every post, a choice that favors brand identity over the reach of trending tracks. Captions average 111 characters to provide descriptive context for each clip. Enabling both duets and stitches signals an open invitation for other creators to remix the content. The top video lasted 212 seconds and pulled 14.5 times the normal views. Its high like-to-comment ratio shows that viewers preferred quick engagement over active debate. Average views near 200k mark this as a stable, established account rather than a small starter page.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos over 180 seconds with 23 instances at that length compared to 13 for shorter clips. No engagement line is provided to determine which length performs best.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a Grind pattern because they post well above the field median with frequent updates. This high volume provides a steady stream of content that makes it easy for marketers to plan around. While the frequency rank is solid, the inconsistent gap between posts suggests an erratic delivery rather than a clockwork schedule. This behavior has been observed for over a month but remains too recent to confirm as a long-term habit. New content typically lands on Tuesday and Saturday, while Monday serves as the quiet day. The busiest hour for new uploads occurs at 01:00 UTC. You can expect a high volume of posts, though you should time your tie-ins around the Tuesday and Saturday windows to catch the most recent drops.

Audience & Reach

The account sits at a 0.5x multiple of the median creator size. This indicates a smaller audience where a single campaign will have limited reach across the total platform. The like response falls well below the median rate. Such a gap suggests that while views may occur, the content fails to generate high engagement from those viewers. A brand message in this environment faces a harder path to capture attention among the audience. This profile fits the beauty category because the small follower count and low engagement rates suggest a niche reach rather than broad appeal.