Amy

This account ranks 1089 out of 1349 creators and holds a follower count that is less than one tenth of the median size, making it a small account. It is gaining 52.1K followers every month. This represents fast growth for an account only 0.2 years old. Average views reach 2.3M per video which is well above what its follower count predicts. The like rate of 4.72% falls just below the median of 4.93%. The rest of this report analyzes specific content engagement patterns and audience demographics.

The audience approves of the content less than the platform average. Shares are the dominant behavior at 1.443% of views, followed by saves at 0.285%, and comments at 0.061%. These figures represent a total of 33.3K shares, 6.6K saves, and 1.4K comments across the catalog. The high share rate compared to low comment rates indicates an audience that treats content as a tool for advocacy rather than a forum for conversation. Brands should expect organic distribution through peer sharing but should not expect deep community interaction in the comments. Reach is inconsistent with a consistency coefficient of 2.89. Only 10.8% of videos reached the 2x average mark, while only 2 videos hit the 5x threshold. This audience behaves as a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. With 140.3K followers, their brand partnerships likely fall within a range of $500 to $1,200 per post. Creator Fund payouts are much lower because they pay only pennies per thousand views. While high view counts generate some volume, sponsorship fees scale with the follower count and offer far more stability than the platform's payout programs. The rank of 1089 out of 1349 places this creator in a position where they are a value buy for advertisers. They do not command the premium pricing of top-tier accounts who can reject offers based on fame alone. Instead, their quoted rate should be viewed as a ceiling to negotiate down. A cost per view calculation shows that a quote near $1,200 would mean paying roughly $0.52 per view. This metric helps a buyer determine if they are paying for the specific reach of the 2.3M average views or for the creator's personal brand. These are modelled estimates from public metrics, not disclosed earnings.

This feed relies on clips under 15 seconds, with every post fitting this short window. Create content at this duration to mirror the current output and capture the high engagement seen in the sub-15 category. Using original audio for every post prioritizes a signature brand identity over the reach gained from trending sounds. Short captions of roughly 19 characters keep the focus on the visuals. Enabling both duet and stitch options invites other creators to remix and interact with the content. The top video lasted 9 seconds and reached 34.9 million views, which is about 15.1 times the normal reach for this account. It earned 742.8K likes against only 18.2K comments, showing that viewers preferred quick taps over joining a discussion. Average views of 2.3 million confirm this is an established audience rather than a small growing one.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

Every recent video on this account is under 15 seconds with an average of 9 seconds. The chart shows a consistent focus on short content.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because her posting frequency is well above the field median with a high volume of content. She posts roughly five times weekly, which is nearly triple the typical rate for creators in this space. While she ranks in the middle of the pack for follower count, her average view count remains very high. This pace has been established over several weeks, but the inconsistent gap between posts suggests an erratic rhythm rather than a clockwork schedule. New content typically lands on Wednesday and Saturday with a peak around 05:00 UTC. Monday is the quietest day of the week. Marketers can expect a frequent stream of content to work with, though they should plan for sporadic drops rather than a predictable daily rotation. You can time specific tie-ins for her primary upload days on Wednesday and Saturday.

Audience & Reach

The follower count sits at a 0.1x multiple of the median creator size. This indicates a niche audience that limits the reach of any single campaign to a smaller, more specific segment rather than a broadcast-scale rollout. Because the like rate falls below the median by roughly 0.2 percentage points, the engagement per view is slightly weaker than average. A brand should expect a lower interaction frequency from the viewers who see the content. This creator fits the beauty category because the small audience size and lower like response suggest a niche focus rather than a generalist appeal.