Kydra

Kydra ranks 1093 out of 1349 tracked creators with 134.7K followers, making this a small account that holds only 0.1 times the median follower count. The growth trajectory is slow as the account gains 1.9K followers per month over its 5.8 year lifespan. While average views reach 271.4K per video, which is well above what the follower count suggests, the like rate of 2.73% falls below the 4.93% median. The rest of this report covers deeper engagement metrics and content consistency.

This audience approves less than the typical viewer for this platform. The low rank of 982 out of 1349 confirms this trend. The data reveals high intent to reuse content rather than discuss it. Shares at 0.366% are the most frequent action, followed by saves at 0.333%. These figures and their counts of 994 shares and 904 saves show a community that treats content as a resource to keep or share with others. Comments sit much lower at 0.043% for 116 total entries. This indicates a community that prefers private consumption over public conversation. Brands should expect high organic reach through sharing but low engagement in the comment sections. Reach is inconsistent and prone to spikes. Only 15.4% of videos reached double the average, while only two hit the five times threshold. A consistency score of 1.69 highlights erratic performance across the 26 total videos. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships represent the primary revenue stream for this creator due to their follower count. This audience size suggests a potential sponsorship range between $1,000 and $2,500 per post. Sponsorship income scales with total followers while Creator Fund payouts scale with views at a much lower rate of pennies per thousand. The rank of 1093 out of 1349 places this creator as a value buy for brands. Because they sit below the median rank, the quoted range acts as a ceiling to negotiate under rather than a fixed salary. A low like rate of 2.73 percent suggests less leverage during negotiations compared to top_ranked creators who can demand premiums. A cost per view analysis helps identify if a quote pays for reach or the creator name. Dividing the $2,500 upper limit by 271.4K average views results in roughly $0.009 per view. This metric confirms that buyers should push for lower rates when the price exceeds this baseline. These are modelled estimates from public metrics, not disclosed earnings.

This feed thrives in the 60 to 180 second range where most posts live. You should target this longer format to mirror the core content style of the account. Choosing a 90-second clip over a 30-second one captures more engagement, as the gap between these two durations is large. Original audio dominates nearly all posts to build a distinct brand instead of chasing trends. Captions stay short at roughly 62 characters to keep the focus on the video. Opening both duet and stitch options creates a wide door for other creators to remix the content. The top post ran 89 seconds and hit over six times the normal reach. It earned 41.7K likes against just 326 comments, showing that viewers preferred quick taps over starting a conversation. This lopsided ratio means the clip won on passive watching rather than active debate. Average views around 271k mark this as a stable mid-size presence rather than a small niche account.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds with 16 videos in this range. This category makes up more than half of the recent content.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a Grind cadence because they post at a volume far exceeding the field median with frequent content drops. This high-frequency output is supported by an average gap between posts that is much shorter than the typical creator. While the frequency rank is very high, the lack of consistency in the gaps suggests a more erratic posting pattern rather than a clockwork schedule. Because this pace has only been established for 12 days, you should treat this high-volume output as an emerging trend rather than a settled habit. Marketers can expect a steady stream of content to support any campaign efforts. New videos typically land on Tuesday and Wednesday with the most frequent activity occurring around 17:00 UTC. Monday is the quietest day for new uploads. You can plan tie-ins around these specific days to ensure they align with fresh content drops.

Audience & Reach

The follower count sits at a 0.1x multiple of the median creator. This low multiplier indicates a niche audience where a single campaign will reach a limited number of people rather than achieving broad coverage. The like response falls well below the median rate. Such a gap suggests that while views may occur, the content receives less engagement per viewer than average. A brand should expect a harder time establishing an immediate connection with this specific audience through a sponsored post. This profile fits the gaming category because the small follower count and low engagement suggest a highly specialized niche rather than a general interest audience.