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This account ranks 1266 out of 1349 tracked creators and holds a follower count that is less than one tenth of the median size. It is a small account based on these metrics. Growth is slow as it has gained only 390 followers per month over its 7.5 year lifespan. Average views reach 199.8K, which is high for an account with this follower count. However, the 3.53% like rate falls below the median of 4.93%. The rest of this report details specific engagement trends and content performance.

This audience approves of content less than the platform average. The low like rate puts the creator in the bottom third of all ranked accounts. Saves represent the strongest form of intent with a 0.528% rate compared to shares at 0.357% and comments at 0.022%. These figures correspond to 1,100 saves, 713 shares, and 43 comments per video. The audience favors saving content for later reference over active discussion or immediate social sharing. A brand should treat this as a high-utility audience that treats videos as bookmarks rather than conversation starters. Reach is inconsistent across the 38 videos. Five videos hit the 2x average while three reached the 5x mark. A coefficient of variation of 2.36 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary revenue stream for this creator. Based on a follower count of 34.9K, the estimated sponsorship band sits between $100 and $250 per post. Creator Fund payouts are driven by views but pay only pennies per thousand impressions. This makes direct brand partnerships far more lucrative than platform creator funds for accounts at this scale. The rank of 1266 out of 1349 indicates a lowerer status on the platform. This position means the creator is a value buy rather than a premium name. The quoted band represents a ceiling to bargain under instead of a fixed salary. A cost per view check of $0.0005 to $0.0012 helps buyers determine if a quote pays for reach or for a specific brand identity. These are modelled estimates from public metrics, not disclosed earnings.

Most content sits in the 15 to 30 second window. Target this length to replicate the core of the feed while avoiding the longer clips that fall outside the primary trend. Original audio dominates nearly every post, a choice to prioritize a unique brand identity over the reach of trending sounds. Captions average 113 characters to provide ample context for each clip. Open duet and stitch settings invite others to interact with the content. The standout video reached 56 seconds and earned 2.1 million views, roughly 10.5 times the typical reach. It pulled 98.0K likes against 262 comments, showing that viewers preferred quick taps over active debate. Average views of nearly 200k indicate a steady, established audience rather than an emerging one.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds as they make up more than half of the content. No engagement line is provided to determine which length performs best.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a dormant or erratic pattern because they post well below the median frequency with an inconsistent posting rhythm. The gap between posts is more than double the field average and fluctuates well over time. While this pace has been maintained for nearly a year, the high variation in timing makes it difficult to predict exactly when new content will arrive. Marketers should expect sporadic drops rather than a dependable drumbeat of posts. New content most frequently lands on Monday and Tuesday around 22:00 UTC. Thursday is the quietest day for uploads.

Audience & Reach

The account ranks 1266 out of 1349 with a 0.0x multiplier compared to the median creator. This positioning indicates a niche audience where a single campaign will reach a limited number of people rather than achieving broadcast scale. Location data is not available for this account. The like rate falls below the median by over one percentage point. A lower engagement ratio suggests that while content reaches viewers, it receives a weaker response to the core message. This indicates a sponsored post may struggle to capture attention compared to organic content. The profile fits the beauty category because the niche focus aligns with the specific engagement patterns of this smaller audience.