Airport lovers

This account ranks 1244 out of 1349 tracked creators and holds a follower count that is 0.0x the median of 1.1M, making it a small account. It gains 976 followers per month, which represents slow growth for an account that has been active for 3.7 years. While average views reach 375.3K per video, the like rate of 3.54% falls below the median of 4.93%. The rest of this report breaks down specific engagement trends and content performance.

The audience approves less than usual compared to the platform median. This lower like rate ranks at 844 of 1349. Saves represent the strongest behavior with a 0.114% rate, followed by comments at 0.08% and shares at 0.06%. These figures correspond to 428 saves, 300 comments, and 225 shares per video. This audience prioritizes keeper value over immediate social proof or word-of-mouth spread. Brands should focus on evergreen utility rather than high-frequency engagement tactics. Reach is inconsistent with a coefficient of variation of 2.84. Five videos reached the 2x threshold while only one hit the 5x mark. This indicates sporadic spikes rather than steady growth patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary source of income for this creator. Based on 43.7K followers, the estimated sponsorship range sits between $150 and $450 per post. This revenue stream is far more lucrative than the Creator Fund because it scales with follower count rather than views. Creator Fund payouts are measured in pennies per thousand views, making them a negligible source of income compared to brand partnerships. The ranking of 1244 out of 1349 indicates that this creator sits below the median for reach and influence. A lower rank means they lack the leverage to command a premium price or decline briefs based on status alone. The $450 figure serves as a ceiling for negotiations rather than a guaranteed salary. Advertisers can use the 375.3K average views to check if a quote is fair. A cost per view of roughly $0.0012 suggests that any price near the top of the band pays for the creator's name, while lower quotes focus on the reach. These are modelled estimates from public metrics, not disclosed earnings.

The 60 to 180 second duration wins on frequency but fails on engagement compared to shorter clips. Focus on making content under 30 seconds to capture the audience more effectively than the longer videos that comprise over half of this feed. This shift targets a gap where the short format performs much better than the average length. Original audio dominates nearly all posts, sacrificing easy reach from trends for a distinct brand identity. Short captions around 69 characters keep the focus on the visual content rather than text. Open duet and stitch settings invite other creators to interact with every post. The standout video ran only 12 seconds and earned over 16 times the usual views. It pulled in 89 likes for every single comment, showing that fast-paced clips drive passive watching instead of debate. Average views near 375K suggest a steady audience rather than a quest for viral spikes. Stick to short, original-sound clips to maintain this consistent reach.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds with 13 instances. The engagement line is not present to determine the best performing length.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind cadence because they post well above the field median with a high volume of content. They produce over six videos weekly while the average creator posts less than two. Although the posting frequency ranks in the top third of the field, the inconsistent gaps between uploads suggest an erratic pace rather than a clockwork schedule. This behavior has been established for over a month. You can expect frequent new content, though the specific timing within the week fluctuates. New posts land most often on Monday and Thursday, while Wednesday is the quietest day. The busiest hour for fresh uploads is 21:00 UTC. Marketers can count on a steady stream of content to support a campaign but should not rely on a predictable daily schedule.

Audience & Reach

The account ranks near the bottom of the tracked cohort with a multiple well below one. This indicates a niche audience where a single campaign will reach a limited number of people rather than achieving broadcast scale. While the like rate sits below the median, it remains substantial enough to indicate genuine interest in the content. A brand message here will land with moderate engagement despite not reaching the peak averages seen across the platform. This profile fits travel and tourism because the niche focus on airports aligns with a specific traveler demographic despite the smaller follower count.