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This account is a small creator ranked 1245 out of 1349 tracked accounts and holds less than one tenth of the median follower count. Growth is fast with an acquisition of 3.7K followers every month over its first year. Average views reach 626.0K per video, which is well above what a following of 43.5K would typically suggest. However, the 1.72% like rate falls below the 4.93% median, indicating that while the content reaches many people, it does not generate high levels of active engagement from those viewers. The rest of this report breaks down the specific audience demographics and historical performance trends.

This audience approves less than the platform average. The low like rate places the creator in the bottom third of the ranking. Saves represent the strongest form of engagement at 0.227% of views. Shares follow as a secondary action at 0.111%. These two metrics outperform the 0.025% comment rate and the zero download rate. With 1,400 saves and 694 shares compared to 154 comments, the audience treats content as a reference tool rather than a conversation starter. This suggests viewers find high utility in the information and prefer to store it for later use. Brands should focus on evergreen value rather than community management tactics. The reach is inconsistent with a coefficient of variation of 2.94. Only four videos hit the 2x average mark while two reached the 5x threshold. This indicates sporadic growth peaks rather than steady, predictable reach. This audience behaves as an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on the follower count, expected sponsorship offers likely fall between $100 and $350 per post. While high average views can generate some income through the Creator Fund, that program pays only pennies per thousand views. Sponsorship remains more lucrative because it scales with audience size rather than just raw impressions. The low rank of 1245 out of 1349 indicates this creator is a value buy for brands. A top-ranked name can command a premium and ignore offers, but a lower-ranked profile serves as an accessible option where the quoted band acts as a ceiling to negotiate under. The average view count of 626,000 suggests high reach relative to their following size. This creates a cost-per-view gut check of roughly $0.0005 per view for a brand seeking volume over prestige. These are modelled estimates from public metrics, not disclosed earnings.

Videos in the 30 to 60 second range form the core of this feed. Choose this duration to mirror the most common format and ignore shorter clips that represent a tiny fraction of the content. Using original audio for every post means the creator prioritizes a unique brand identity over the reach boost from trending sounds. Captions stay short at roughly 45 characters, providing just enough context without distracting from the visuals. Open settings for duets and stitches invite other creators to participate in the community. The standout clip lasted 43 seconds and reached 15.7 times the usual audience size. It earned over 160k likes against only 3.3k comments, a ratio of 50 to 1 that highlights passive consumption rather than active debate. Average views exceed 600k, marking this as an established account with high consistent reach rather than a small niche page.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds with 21 occurrences. This category represents the most frequent video length for the account.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a dormant or erratic pattern. The posting frequency falls well below the field median and the account holds a mid-sized follower base with an inconsistent grade. This irregular cadence has persisted for nearly a year, but high variance in the timing between posts suggests no predictable schedule. Content tends to land on Saturday and Tuesday, while Wednesday remains a quiet day for new uploads. The most active window for fresh content occurs at 15:00 UTC. Marketers should expect sporadic drops rather than a dependable drumbeat of content. You cannot rely on a consistent posting cycle for timing specific brand tie-ins, so plan for occasional updates rather than regular weekly placements.

Audience & Reach

The account sits below the median creator size with a 0.0x multiple of the typical follower count. This indicates a niche audience where a single campaign will reach a limited number of people rather than providing broad reach. While the average play counts are high, the like response falls well below the median rate. A lower engagement percentage means the content reaches many viewers but fails to generate an active reaction to the core message. The profile fits the education category because the small audience size and low like response suggest a specialized niche rather than a general interest appeal.