Jason Pargin, author

This account is a mid-tier name ranked 763 out of 1349 creators with 674.2K followers. The follower count sits at 0.6 times the median of 1.1M. Growth is steady as it gains 15.8K followers every month over its 3.6 year history. While average views reach 132.8K per video, the like rate of 7.85% exceeds the 4.93% median. The rest of this report explores specific engagement trends and content performance.

The audience approves of this content at a rate well above the median. This high like rate ranks 422 out of 1349. Saves represent the most frequent action with 0.654% of views. Shares follow at 0.525% while comments sit at 0.351%. These figures translate to 868 saves, 697 shares, and 466 comments per video. The audience over-indexes on saving content as a reference point. This indicates high intent to return to the material. Brands should focus on creating evergreen utility rather than just immediate conversation. Reach is inconsistent across the 34 videos. Only 11.8% of posts hit the 2x average mark with 4 videos reaching that level. One video reached the 5x threshold. A consistency coefficient of 1.33 indicates erratic reach patterns. This suggests a volatile discovery cycle rather than steady growth. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary source of income for this creator. A follower count of 674.2K suggests a brand value between $3,000 and $6,000 per post. This revenue stream is far more lucrative than Creator Fund payouts because it scales with audience size. The Creator Fund pays only pennies per thousand views, whereas sponsorships capitalize on the reach and influence of the total following. The rank of 763 out of 1349 places this creator in a position where they are a value buy for advertisers. Because they sit below the median follower count, the quoted sponsorship band acts as a ceiling to bargain under rather than a fixed salary. High engagement rates suggest they can command the higher end of that range. A cost per view calculation of $0.022 allows buyers to test if a quote is paying for broad reach or specific influence. These are modelled estimates from public metrics, not disclosed earnings.

Longer videos define this feed, with most posts exceeding 60 seconds. Focus on content between 180 and 300 seconds to mirror the top performing clips. This longer format captures more attention than shorter segments by a wide margin of nearly double the views. Most audio is from trending sources rather than original files, meaning the account prioritizes broad reach over unique sound branding. Captions stay very short at an average of 35 characters to keep the focus on the visual. Open settings for both duets and stitches invite other creators to interact with and remix the content. The standout video lasted 189 seconds and reached 795.2K views, about 6 times the typical reach. It earned 56.4K likes against only 1.1K comments, showing a large preference for passive watching over active debate. Average views of 132.8K establish this as a steady, established account rather than a small growing one. Consistency in these longer formats is the primary goal for any creator mimicking this style.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 to 180 seconds. This length represents the most frequent duration among the recent content.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a Grind pattern because they post well above the median frequency with a high volume of content. Jason Pargin posts roughly ten times per week while the average creator posts less than two. This high output creates a steady stream of content for your campaign to latch onto. While the pace has only been established for about three weeks, the sheer volume suggests a commitment to frequent posting. The gaps between uploads vary well, creating an inconsistent rhythm rather than a clockwork schedule. You can expect new content most often on Friday and Saturday. These are the primary windows for fresh posts before a quiet period on Sunday. New videos typically land around 03:00 UTC. Marketers can rely on a high volume of posts to maintain visibility, but they should aim for weekend tie-ins to hit the peak upload days.

Audience & Reach

The follower count sits at a 0.6x multiple of the median creator. This indicates the audience size is smaller than typical for this category and lacks broadcast-scale reach. Because the volume is limited, a single campaign will have restricted reach compared to larger accounts. Engagement metrics show a like rate well above the median. A higher percentage of viewers interact with content means a sponsored message should land more effectively with those who see it. This creator fits the book category because the high engagement and niche follower count suggest an audience interested in specific long-form content.