📍Eni
New Video. Link in Bio.👇🏽
3.6M
Followers
24
Following
114.4M
Total Hearts
1.4K
Videos
81.5K
Avg Hearts/Video
16.12%
Engagement Rate
6.1y
Account Age
49.1K
Followers/Month
1.6M
Hearts/Month
19.2
Videos/Month
Account Overview
What This Report Covers
This account ranks 490 out of 1349 creators and holds 3.6 million followers, making it a mid-tier name with a follower count that is 3.3 times the median size of 1.1 million. The growth trajectory of 49.1K new followers every month indicates fast growth for an account that has been active for 6.1 years. While average views reach 520.7K per video, which is in line with what a creator of this follower count would expect, the engagement depth is much higher. The like rate of 15.79% far exceeds the 4.93% median, suggesting that the content resonates strongly with those who see it. The rest of this report breaks down these engagement patterns and provides specific audience interaction data.
Account Classification
| Account Size | Macro (1M+) |
| Account Age | 2020-01-14 |
| Verification | Yes |
| Language | EN |
| Follower Ratio | 150K:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 520,706 |
| Avg Likes per Video | 82,221 |
| Engagement Rate | 16.12% |
Engagement Analysis
Based on 35 videos
This audience approves of content at more than triple the median rate, ranking 48 out of 1349 creators. High approval signals strong initial appeal for brand messaging. The data reveals a clear hierarchy of intent among viewers. Saves represent the most frequent action at 0.419%, followed by shares at 0.196% and comments at 0.133%. These actions produced 2.2K saves, 1.0K shares, and 695 comments across the period. This audience prioritizes keeper value over immediate conversation or word-of-mouth spread. Brands should treat this content as a high-value reference point rather than a community discussion tool. Reach is inconsistent for this creator. Only 3 videos hit double the average reach while one reached five times the average. A consistency coefficient of 1.13 indicates erratic growth patterns. This audience is an active one.
520.7K
Avg Plays/Video
82.2K
Avg Likes/Video
695
Avg Comments/Video
1.0K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
872.8K
Median Plays
161.6K
Median Likes
1.4M
75th Percentile
2.9M
Top Video
23.32
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
18,224,705
Total Plays
2,877,729
Total Likes
24,325
Total Comments
35,662
Total Shares
76,412
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
15.79%
Likes / Views
0.13%
Comments / Views
0.20%
Shares / Views
0.42%
Saves / Views
Likes are much higher than other actions for this account. This indicates that viewers enjoy the content but rarely interact through comments, shares, or saves.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
8.60%
2x Avg (3 of 35)
0%
5x Avg (1 of 35)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
C
CV: 1.13
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships drive the primary value for this creator due to their large audience. A follower count of 3.6M suggests a potential brand deal range between $15,000 and $27,000 per post. This income stream is far more lucrative than the Creator Fund because it scales with reach and influence. Creator Fund payouts are based on views and pay only pennies per thousand impressions. The rank of 490 out of 1349 places this creator in a position where they can command a premium from brands. They sit well above the median, allowing them to select specific projects rather than accepting every offer. A high engagement rate helps justify a price point toward the top of their bracket. Buyers should use the $27,000 figure as a ceiling to negotiate against. A cost per view check reveals whether a brand is paying for and reach or for the creator's name. Dividing the upper sponsorship band by 520.7K average views results in a cost of about $0.05 per view. This metric helps buyers identify if a quoted rate is inflated beyond the actual reach. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 520.7K views/video
$200 – $400
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 3.6M followers (Macro (1M+))
$18,000 – $43,200
Industry rate for macro (1m+) creators
Content Strategy Analysis
Based on 35 videos
The feed thrives in the 30 to 60 second window where most content lives. Creating videos around this length aligns with the current winning strategy for steady reach. Original audio dominates nearly all posts to build a distinct identity over borrowed trends. Longer captions of roughly 138 characters provide deep context rather than simple hooks. Open duet and stitch settings invite other creators to engage with the footage. The standout clip ran 40 seconds and gained 5.6 times the normal reach for this account. It earned 457 likes per comment, showing that viewers preferred quick taps over joining a debate. This lopsided ratio confirms passive watching won out over active discussion. Average views of 520.7K mark this as an established presence with a stable audience rather than a small niche page.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
52s
Average Duration
The account favors videos between 30 to 60 seconds and 60 to 180 seconds. The engagement line is not present for these specific timeframes.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 35 videos
This creator follows a Grind pattern because they post at double the field median with a consistent volume of content. Their high frequency rank places them well ahead of most creators on the platform. Although the pace has only been established for about two months, it provides a steady stream for your planning. The variance in their posting gaps suggests some irregularity despite the high weekly output. New content typically lands on Monday and Tuesday around 18:00 UTC. Saturday remains the quietest day for new uploads. You can expect a dependable drumbeat of posts to support a campaign, with the most likely windows for new content appearing early in the week.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 3.7 |
| Avg Gap Between Posts | 47.8h |
| Data Range | 67 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts approximately 3.7 times per week with the highest activity on Monday and Tuesday. The most active hour is 18:00 UTC while Saturday remains a quiet day.
Top Videos
Top 10 by play count
8.2M
Combined Plays (Top 5)
1.5M
Combined Likes (Top 5)
1.6M
Avg Plays per Top Video
Oversabi Family!🤣 See you in the cinemas on the 18th!🥳🥳🥳 #OversabiAunty
2.9M
Views
561.0K
Likes
1.2K
Comments
4.5K
Shares
13.7K
Saves
Abi am I lying?😭😂 #JollofRice #Enioluwa
2.0M
Views
394.5K
Likes
5.3K
Comments
10.3K
Shares
10.7K
Saves
#2025recap What A Year!!!🥳
1.4M
Views
178.4K
Likes
400
Comments
990
Shares
6.1K
Saves
#EniandPhina for AFRIMAS 2026.😊🤍
1.0M
Views
166.3K
Likes
747
Comments
872
Shares
4.1K
Saves
Because I’ve shot the film now, Aunty @Toyin Abraham you’ve forgotten when you were begging me!😒🤣
901.1K
Views
156.9K
Likes
747
Comments
597
Shares
3.4K
Saves
5 more top videos for @enioluwa
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The audience size sits well above the median at a 3.3x multiple of typical creators. This volume allows a brand to reach a broad audience for any single campaign execution. The like response is more than triple the median rate. Such high engagement means a sponsored message will land with much higher impact per view than average content. Because location data is not available, the specific geographic concentration remains unknown. This creator fits the beauty and lifestyle category because the high engagement rates suggest a highly attentive audience for visual products.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 3,600,000
- + Consistent growth at 49.1K followers/month
- + Active posting schedule (3.7 videos/week)
- + Verified account with platform credibility
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @enioluwa reveals a macro (1m+) TikTok presence with 3,600,000 followers. The account demonstrates an engagement rate of 16.12%, averaging 520.7K plays per video across 35 analyzed videos. Key strengths include 114.4M total hearts and verified status, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @enioluwa's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026