Andrew

This account ranks 858 out of 1349 creators and holds 417.6K followers, making it a small account as it sits at 0.4 times the median follower count. Growth is slow for an account that has been active for 6.7 years with only 5.2K new followers added monthly. The average view count of 640.0K per video sits well above what its follower size would predict. A like rate of 17.73% far exceeds the median of 4.93%, indicating high engagement from those who see the content. The rest of this report breaks down these metrics into specific performance categories to help you plan your strategy.

The audience approves of content at much higher rates than the average user, ranking 25 out of 1349. This high approval indicates strong resonance with the core message. The engagement mix shows a clear preference for retention over conversation. Saves represent the most frequent action at 1.448% while shares follow at 0.913%. Comments are rare at 0.033%. With 212 comments, 5.8K shares, and 9.3K saves per video, the data shows people treat this content as a resource to keep rather than a topic to discuss. Brands should prioritize evergreen utility over community building. Reach is inconsistent due to a high consistency coefficient of 1.78. While five videos hit the 2x average mark and one reached 5x, the frequent swings suggest an unpredictable reach pattern. This audience is active.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator because of their high engagement levels. A follower count of 417.6K suggests a sponsorship range between $2,000 and $4,000 per post. Creator Fund payouts scale with views but pay only pennies per thousand impressions. Sponsorship deals offer much higher returns by tying payment to the audience size rather than just raw view counts. The rank of 858 out of 1349 puts this creator in a position where they are a value buy for brands. Because they sit below the median rank, their quoted rate should be viewed as a ceiling to negotiate under rather than a fixed salary. A high like rate suggests they can command the top end of that range despite a lower ranking. Buyers can use the 640.0K average views to check if a quote is for reach or name. At $3,000, the cost per view is roughly $0.004. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 30 seconds form the core of this feed. Most posts land in the 15 to 30 second range, and these outperform the longer videos at a rate that makes the shorter format much more efficient for growth. Original audio dominates the soundscape since over 70% of videos skip trending tracks to prioritize a unique brand identity. Captions stay brief at an average of 49 characters, ensuring the text supports rather than distracts from the visuals. Open duet and stitch settings across all posts invite other creators to build on this content. The standout clip lasted 14 seconds and pulled over six times the usual reach for a single post. It earned nearly 800k likes against just 1.1k comments, which shows it won through high-volume passive watching rather than active debate. Average views of 640k show this account has already built a large, steady audience. Focus on consistent engagement with short clips to maintain this stable reach.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 to 30 seconds because they represent the highest volume of content. No engagement data is available to determine if this length performs best.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a sparse high-production cadence because they maintain a top follower rank despite posting well below the median frequency. They have sustained this low volume for nearly nine months, establishing it as a deliberate choice rather than a lack of activity. While their average gap between posts is much wider than the field median, the content reaches a large audience on average. The high consistency coefficient indicates an erratic schedule with unpredictable gaps rather than a clockwork rhythm. New content typically lands on Wednesday and Thursday, while Saturday remains the quietest day for uploads. You should expect sporadic drops rather than a steady drumbeat of posts. Plan any campaign around these mid-week windows to align with their most likely posting days.

Audience & Reach

The audience size sits below the median at a 0.4x multiple. This indicates that while specific videos may see high engagement, the total follower base is smaller than typical creators in this category. A brand can expect more targeted reach rather than broad broadcast-scale visibility. The like response is well higher than the median. Such a gap suggests that the audience interacts with content at a much higher frequency than average. This means a sponsored post is likely to earn high engagement from the viewers who see it. This creator fits the Fitness category. The high engagement rate combined with the specific follower count indicates a concentrated niche rather than a generalist reach.