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This account is a small account ranked 1321 out of 1349 creators and holds 0.0x the median follower count of 1.1M. Growth is slow as it gains about 326 followers per month over its 2.9 year history. The reach verdict shows that while average views of 435.6K are well above what a follower count of 11.2K would predict, the like rate of 6.42% exceeds the median of 4.93%. The rest of this report covers deeper engagement metrics and audience consistency.

This audience approves of content at a rate higher than the platform average. Shares are the dominant behavior as 1.241% of viewers distribute the content to others. This is followed by saves at 0.622% and comments at 0.061%. With 5,400 shares, 2,700 saves, and 268 comments per video, the data shows a clear preference for advocacy over discussion. Brands should prioritize content that encourages distribution to new networks rather than community conversation. The reach is inconsistent. Only four videos hit twice the average view count while three reached five times the average. A coefficient of variation of 3.61 indicates erratic performance across the total output. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator because of their high engagement levels. A follower count of 11.2K suggests a sponsorship range between $100 and $300 per post. Creator Fund payouts are much lower since they pay only pennies per thousand views regardless of brand value. The rank of 1321 out of 1349 means this creator is a value buy for brands seeking high engagement at a low cost. A top ranked name commands a premium to decline briefs, but this position allows a buyer to treat the $300 ceiling as a starting point for negotiation. The high like rate of 6.42 percent suggests they can command the higher end of that range despite their lower rank. A gut check on cost per view reveals a value of about $0.0007 per view based on the average of 435.6K views. This low figure helps buyers determine if a quoted rate is paying for large reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Videos between 30 and 60 seconds form the largest portion of this feed. Target this duration to mirror the primary content pillar while avoiding the even smaller segment over 180 seconds. Most clips land under 15 seconds, but these do not dominate the volume compared to the middle range. Original audio appears on most posts, a choice that prioritizes brand identity over the reach of trending sounds. Captions stay brief at around 53 characters to keep focus on the visual. Open duet and stitch settings invite others to remix the content frequently. The top post ran for 24 seconds and pulled 8.9 million views, reaching about 20 times the typical audience. Its high like-to-comment ratio shows that viewers favored quick taps over active debate. Average views near 435k show this is a consistent account rather than one seeking sudden breakout fame.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds. This duration is the most frequent category among the 38 recent videos.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Sparse high-production cadence. Although the posting frequency falls well below the field median, the high average view count relative to their follower rank indicates that each upload is treated as a high-effort production rather than neglected content. This pace has remained stable for over a year. The inconsistent gaps between posts mean they do not follow a predictable daily schedule. You can expect new content primarily on Saturday and Tuesday. Wednesday is the quietest day for new uploads. Most content tends to land around 23:00 UTC. Marketers should plan for sporadic drops rather than a steady drumbeat. Coordination should focus on these specific windows to align with their active upload days.

Audience & Reach

The account ranks near the bottom of the tracked list with a multiple below one compared to the median creator. This indicates the audience size is small and lacks broadcast-scale reach for any single campaign. The like response exceeds the median by over one percent. A brand message will earn a stronger engagement signal from viewers than the average profile on the platform. This account fits the beauty category because of the high engagement relative to the limited follower count.