Sheikh Sahiba

Sitting at rank 1097 out of 1349 tracked creators with 132.7K followers, this account is a small account compared to the median size of 1.1M. The growth trajectory is fast as it has gained 49.3K followers per month in just 0.2 years. While average views reach 556.1K, the like rate of 5.80% exceeds the 4.93% median to indicate strong engagement for its size. The rest of this report explores specific audience demographics and content performance trends.

This audience approves content at a rate above the platform median. The 5.80% like rate places the creator in the top 43 percent of performers. This indicates a high level of baseline approval from viewers. Shares are the primary driver of engagement with 0.611% of views resulting in shares. Saves follow at 0.455%, and comments occur at 0.213%. The audience recorded 3.4K shares, 2.5K saves, and 1.2K comments per video. High share and save rates compared to low comment rates mean the audience treats content as a resource to keep or pass on rather than a conversation starter. Brands should prioritize educational or high-utility content that rewards long-term retention over community building. Reach is erratic with a consistency score of 2.31. Only 8.1% of the 37 videos reached the 2x average mark, while two videos hit the 5x threshold. This volatility suggests and unpredictable growth pattern. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary source of income for this creator. Based on the 132.7K followers, an expected sponsorship band sits between $400 and $1,300 per post. This revenue stream is more reliable than the Creator Fund because it scales with audience size. The Creator Fund pays only pennies per thousand views regardless of the reach. The rank of 1097 out of 1349 indicates a value opportunity for brands. Because this creator sits below the median follower count, they do not command a premium and can be negotiated down from the top end of the bracket. A high engagement rate suggests they are at the upper end of their specific niche tier. A cost per view calculation of $0.007 to $0.012 helps buyers determine if a quote covers reach or brand equity. These are modelled estimates from public metrics, not disclosed earnings.

The core of this feed sits in the 15 to 30 second range where most clips live. Target this duration to replicate the current rhythm, as it captures the bulk of the audience engagement. Original audio is used on every post, a choice that prioritizes a signature brand feel over the reach gained from trending tracks. Short captions average only 16 characters, meaning the visual and audio do the heavy lifting for the message. Open settings for both duets and stitches invite other creators to interact with the content. The standout video lasted 23 seconds and reached 12.8 times the typical view count. It pulled in over a quarter million likes against just thousands of comments, showing that quick taps won out over active debate. This lopsided ratio suggests the clip functioned as a passive experience for viewers. With average views exceeding half a million, this account maintains a steady and established presence rather than seeking small-scale growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds as they make up most of the content. The average video length is 21 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post more than double the field median with a high frequency rank. The volume of content provides a steady stream for marketing plans despite a lower follower rank in their peer group. This pace has been established over the last two months. While the high consistency score indicates some variance, the sheer number of weekly uploads creates frequent opportunities for brand placement. New content typically lands on Friday and Saturday with a peak around 05:00 UTC. Wednesday remains the quiet day for new posts. You can expect a dependable drumbeat of content to support a campaign, particularly during the weekend windows.

Audience & Reach

The account ranks near the bottom of the tracked cohort with a multiple of 0.1 relative to the median creator. This positioning indicates that while individual videos may see high engagement, the total reach is limited to a niche circle rather than broadcast-scale. Engagement data shows a like response above the median rate by nearly one percentage point. A higher ratio means your message will likely earn more interaction per view compared to average creators in this category. This audience fits the beauty and lifestyle category because the high engagement levels suggest a focused interest despite the smaller follower count.