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This account ranks 1050 out of 1349 tracked creators and holds a follower count that is 0.2 times the median size of 1.1 million, making it a small account. It gains 5,000 followers per month, which represents slow growth for an account that has been active for 2.9 years. While average views reach 1.5 million, the like rate of 2.38% falls below the median of 4.93%. The rest of this report covers specific engagement patterns and content performance.

This audience approves less than the typical viewer because the like rate sits at 2.38% against a 4.93% median. This places the creator in rank 1057 of 1349. Engagement behavior shows a clear preference for retention over social interaction. Saves are the most frequent action at 0.289%, followed by shares at 0.18%, then comments at 0.042%. The raw counts of 4,300 saves and 2,700 shares against 618 comments confirm this trend. High save and share rates indicate the audience treats content as a reference tool or for word-of-mouth spread rather than starting conversations. Brands should prioritize high utility content that viewers want to keep rather than community building. Reach is inconsistent with a consistency coefficient of 1.25. Only 3 videos hit the 2x average and one video reached the 5x threshold. This audience shows signs of being an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. Based on a follower count of 175.8K, their sponsorship value sits in a range of $1,000 to $3,000 per post. This high-value path relies on brand equity and audience size. Creator Fund payments are much lower because they scale with views while paying only pennies per thousand. A rank of 1050 out of 1349 places this creator in a position where buyers can negotiate effectively. They do not command the premium of top-tier accounts that can demand fixed rates. Instead, the quoted sponsorship band acts as a ceiling for negotiations rather than a set fee. A lower like rate suggests their audience is less engaged than some peers, which gives brands even more leverage to push prices toward the bottom of the range. The cost per view metric helps determine if a quote pays for reach or for the creator's name. Dividing the $3,000 top end of the band by 1.5M average views results in a rate of roughly $0.002 per view. This low figure confirms that most costs are driven by the volume of impressions rather than premium branding. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds define this feed. Choosing this format over the longer 60 to 180 second bucket increases engagement by roughly double because it captures more interest per view. Most content uses original audio, a choice that favors a unique brand identity over the reach of trending tracks. Captions stay brief at an average of 38 characters to keep focus on the visuals. Allowing duets and stitches on 60% of videos invites others to interact with the source material. The top post lasted just 5 seconds and pulled 7.7 million views, reaching over five times the typical audience. It earned 114.6K likes against only 392 comments, proving that rapid consumption won out over active debate. Average views of 1.5 million confirm this is a high-reach account with an established base. Success here relies on fast pacing rather than building complex dialogue in the comments.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds with 20 out of 30 videos falling into this category. The average video length is 22s.

Original Sound Usage

Percentage of videos using the creator's own audio

Sparse high-production is the pattern for this creator because she maintains a top-tier follower rank and high average views despite posting well below the field median. Her slow output reflects a deliberate, high-effort production style rather than inactivity. This pace has remained steady for over two years. The erratic consistency score suggests her posting intervals vary well from week to week. New content typically lands on Saturday and Sunday, while Tuesday remains a quiet day. The busiest hour for uploads occurs at 20:00 UTC. Marketers should expect sporadic drops rather than a dependable drumbeat of posts. You can time your tie-ins around the weekend windows when she is most likely to share new content.

Audience & Reach

The account sits at a 0.2x multiple of the median creator size. This low rank means a single campaign will reach a niche group rather than providing broad coverage. The like response falls well below the median rate. This indicates that while content reaches many people, the engagement per viewer is less intense for a brand message. This audience fits the beauty category because the small follower count and lower engagement rates suggest a specialized community rather than a generalist reach.