Kookie ❤️

This creator is a mid-tier name ranked 660 out of 1349 tracked accounts with 1.1M followers, which equals exactly the median for this group. The account has gained 103.0K followers every month since it started 0.9 years ago, marking its growth as fast. Average views reach 187.2K per video, which is consistent with what a follower count of this size would predict. The like rate of 5.38% clears the 4.93% median, indicating that the content resonates well with the active audience. The rest of the report covers deeper engagement metrics and historical performance trends.

The audience approves of content more than the average user, placing the creator in the top half of the platform. This engagement indicates a high level of initial interest and positive reception to the visual style. Saves represent the most frequent action at 0.296% of views. Comments follow at 0.24% while shares sit at 0.087%. These figures translate to 555 saves, 450 comments, and 163 shares per video. The high ratio of saves relative to shares shows that viewers treat the content as a reference point they want to revisit rather than a message they want to broadcast. Brands can expect a highly attentive audience that values the utility of the content over social sharing. The reach is inconsistent. Only 5 videos reached double the average view count while one hit five times the average. A consistency coefficient of 1.49 confirms that the reach fluctuates and does not follow a steady growth pattern. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. A follower count of 1.1M supports a typical brand deal range of $8,000 to $11,000 per post. This income source far outweighs Creator Fund payouts because those payments scale with views and pay only pennies per thousand. Brands pay for the reach and influence tied to the follower base rather than the small margins offered by platform funds. The rank of 660 out of 1349 places this creator in a middle position where they lack the top-tier leverage to demand premium prices. They are not a luxury brand play but rather a solid option for consistent engagement. A buyer should treat the $8,000 to $11,000 range as a ceiling to negotiate under instead of a fixed salary. This allows for negotiation based on specific deliverables and production needs. The cost per view provides a gut check for any quoted rate. Dividing the top end of the sponsorship band by 187.2K average views suggests a value of about $0.05 per view. This helps a buyer determine if a quote is paying for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

The most frequent length on this feed falls between 15 and 30 seconds. Create content in this window to mirror the most common format for the audience. Longer clips over 60 seconds are nonexistent here, so sticking to shorter durations is a safe bet for consistency. Original audio dominates nearly every post, choosing a unique brand identity over the reach of trending sounds. Captions are consistently empty, meaning the visual and audio must carry the entire message alone. Duet and stitch settings stay open on every video to invite other creators to interact with the content. The top post lasted 32 seconds and reached 5.1 times the average view count. It earned a balanced ratio of roughly 34 likes for every comment, indicating it sparked active conversation rather than just passive taps. Average views sit at 187.2K, marking this as an established account with a stable following. Success here relies on maintaining the current style to keep the existing audience engaged.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 to 30 seconds. This length represents the most frequent duration among the 34 recent videos.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post at a volume far above the field median with frequent content gaps. They currently produce over fifty videos per week while the average creator posts less than two. This high frequency is coupled with an average gap of only three hours between uploads. The pace has been established for four days, so it is too new to be considered a settled long-term habit. A consistency grade of C and a higher coefficient of variation indicate that the posting rhythm fluctuates rather than following a clockwork cadence. Content typically lands on Monday and Wednesday with the most activity occurring around 15:00 UTC. Sunday remains the quietest day for new uploads. Marketers can expect a heavy volume of content, though the irregular consistency means you should plan for frequent posts rather than a predictable daily rotation. New content is most likely to appear during the midweek windows to align with your campaign.

Audience & Reach

The follower count sits at exactly one times the median creator, placing this account in the middle of the tracked field. This positioning means a single campaign reaches a standard audience size rather than providing a niche or broadcast-scale reach. The like rate exceeds the median by more than half a percentage point. A brand message here earns a stronger engagement response per viewer than the average account. This profile fits the beauty and lifestyle category because the high like ratio indicates a high level of interest in the visual content.