Johanne Brinchmann

Johanne Brinchmann

@johanneyey

hair enthusiast 19, norway🇳🇴 instagram: johanne.yey 💌

113.9K

Followers

616

Following

16.6M

Total Hearts

177

Videos

93.8K

Avg Hearts/Video

lifetime average

16.62%

Engagement Rate

2.5y

Account Age

3.7K

Followers/Month

lifetime average

543.3K

Hearts/Month

lifetime average

5.8

Videos/Month

lifetime average

We also record @johanneyey's follower count over time. See the @johanneyey TikTok follower tracker for dated snapshots and a growth chart.

Account Overview

What This Report Covers

Johanne Brinchmann (@johanneyey) is a beauty TikTok account with 113.9K followers and 177 videos. That ranks 1,133 of the 1,349 accounts with a TKMetrics report by followers, 0.1x the median account. Since it was created 2.5 years ago it has averaged 3.7K new followers a month.

Account Classification

Account Size Mid-Tier (100K+)
Account Created 2023-08-08
Verification No
Profile language (app setting) NB
Follower Ratio 185:1

Data Summary

Videos Analyzed 37
Avg Plays per Video 379,709
Avg Likes per Video 61,194
Engagement Rate 16.62%

Engagement Analysis

Based on 34 of 37 videos, leaving out 3 pinned videos

Leaving out its 3 pinned videos, the other 34 videos we analysed got an average of 379.7K plays and 16.1% of viewers liked them, 3.6x the 4.5% median like rate of the creators we track. Saves (1.90% of views) outnumber shares (0.48%); comments are 0.03%.

379.7K

Avg Plays/Video

61.2K

Avg Likes/Video

95

Avg Comments/Video

1.8K

Avg Shares/Video

Engagement Quality Analysis

These medians and the 75th percentile cover only the 10 most-played of the 37 videos we analysed, so they sit above what a typical post reaches. The averages above cover the 34 that aren't pinned.

1.6M

Median plays, top 10 videos

233.2K

Median likes, top 10 videos

5.8M

75th percentile plays

15.5M

Top Video

553.96

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime. These totals include the 3 pinned videos.

42,310,100

Total Plays

6,980,604

Total Likes

7,078

Total Comments

182,634

Total Shares

556,028

Total Saves

Engagement Ratios

@johanneyey turns 16.1% of views into likes, 1.90% into saves and 0.48% into shares. Saves and shares carry more weight than likes: they mean content worth keeping or passing on, not just watching.

Engagement rate compared with the 466 Mid-Tier accounts with a TKMetrics report (median 3.3%, middle half 2.2% to 5.14%).

Top quarter

16.12%

Likes / Views

0.03%

Comments / Views

0.48%

Shares / Views

1.90%

Saves / Views

Viral Hit Rate

17.6% of this account's videos beat its own average views by 2x, a breakout rate higher than 96% of the creators we track. The 5x figure is the same measure at five times the norm.

17.6%

2x Avg (6 of 34)

2.9%

5x Avg (1 of 34)

Measured against the average of the 34 videos that aren't pinned.

Consistency Score

@johanneyey's view count swings by a CV of 2.56, steadier than 38% of the 1,349 creators we track. A lower CV means reach you can predict from post to post; a high one means hits and flops.

D

CV: 2.56

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Rewards (Est. Monthly)

Based on avg 379.7K views/video, leaving out 3 pinned videos, and about 5.8 videos a month (its lifetime average: videos posted over account age)

$110 – $275

$0.40 - $1.00 per 1,000 qualified views; only videos over 1 minute earn (2 of 37 analysed videos, with 13% of their views)

Sponsorship Value (Est. Per Post)

Based on 113.9K followers

$1,000 – $2,000

Our per-follower range for accounts this size; real deals vary with niche and audience. How we estimate it

Disclaimer: These are rough estimates: Creator Rewards at the $0.40 to $1.00 per 1,000 qualified views creators report (TikTok publishes no rate), brand deals at our per-follower ranges (how we estimate them). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Rewards payouts fluctuate and are not guaranteed. Run your own numbers in the TikTok money calculator.

Content Strategy Analysis

Based on 37 videos

6 of the 34 videos that aren't pinned (17.6%) passed twice the average plays and 1 passed five times it. Plays are uneven from one video to the next (consistency grade D). 33 of 37 videos are under 15 seconds and 2 run a minute or longer, so few of its videos can earn Creator Rewards.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

19s

Average Duration

<15s
33
15-30s
1
30-60s
1
1-3min
1
3min+
1

The account favors videos under 15 seconds because 33 out of 37 recent posts fall into this category. The average length is 19s.

Original Sound Usage

Share of videos set to an “original sound”: audio a TikTok user uploaded rather than a licensed track. It can be this creator's own or another user's upload; Top Sounds below names who made each one.

81.1%
30 of 37

Posting Patterns & Optimal Timing

Based on 37 videos

The videos we analysed went up most often on Thursday and Sunday and most around 22:00 UTC.

Posting Frequency

How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.

Not shown for this account. The 37 videos we analysed include 3 pinned videos, which TikTok keeps at the top of a profile however old they are. Counting them stretches the date range, so a weekly rate from this sample would understate how often the account posts. The day and hour charts count the same videos.

Most Active Days

Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.

Thursday
8
Sunday
6
Wednesday
5
Friday
5
Monday
5
Saturday
4
Tuesday
4

Posting Hours (UTC)

A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.

0h
3h
6h
9h
12h
15h
18h
21h

Top Videos

Top 10 by play count

8.4M

Combined Plays (Top 5, not pinned)

1.4M

Combined Likes (Top 5)

1.7M

Avg Plays per Top Video

Pinned Videos

Videos pinned to the top of @johanneyey's profile page

my favorite equation 😏 #hairtok #blowout #layers

Posted Jan 15, 2026

15.5M

Views

1.9M

Likes

1.2K

Comments

33.2K

Shares

113.8K

Saves

🩵 #hairtok

Posted Feb 03, 2026

8.1M

Views

1.6M

Likes

1.9K

Comments

69.3K

Shares

153.7K

Saves

#paris

Posted Jan 10, 2026

5.8M

Views

1.4M

Likes

736

Comments

18.7K

Shares

43.0K

Saves

Feb 04, 2026

✨#hairtok #blowout

2.8M

Views

543.5K

Likes

554

Comments

11.9K

Shares

29.0K

Saves

⏲ 7s ▶ 540p ♪ original sound – vicmram 576×1024
Jan 30, 2026

pov #blowout #hairtok

1.8M

Views

231.0K

Likes

357

Comments

13.8K

Shares

21.3K

Saves

⏲ 8s ▶ 540p ♪ Boyfriend – Justin Bieber 576×1024
Feb 07, 2026

hair tutorial for this look @Johanne Brinchmann princess hairstyle vibe🫶🤍 #hairtok

1.5M

Views

219.6K

Likes

520

Comments

8.9K

Shares

86.4K

Saves

⏲ 3m 6s ▶ 540p ♪ Original sound som original – RLorenzi77 576×1024
Feb 13, 2026

valentines hair inspo? 💗 #hairtok #heatlesscurls

1.2M

Views

187.5K

Likes

115

Comments

5.3K

Shares

22.3K

Saves

⏲ 10s ▶ 540p ♪ original sound – clem 🦢 576×1024
Feb 06, 2026

today’s hairstyle🦢🦕#hairtok

1.1M

Views

235.3K

Likes

175

Comments

5.7K

Shares

26.2K

Saves

⏲ 9s ▶ 540p ♪ original sound – liv 576×1024

2 more top videos for @johanneyey

Full video-by-video breakdown with views, likes, comments, shares and saves.

Unlock the full video history for $9.99

One-off payment. No subscription.

Top Hashtags

The hashtags this account uses most across the videos we analysed. They hint at the topics and communities the creator targets for reach.

Most Common Words

The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.

curls (6) hair (6) overnight (5) tutorial (4) brinchmann (4)

Top Sounds

The sounds this account uses most, each with the user or artist it is credited to. Sounds credited to the creator are their own audio; an original sound credited to someone else is another user's upload they reused, and a spread of trending tracks points to a creator riding sound trends for reach.

36 unique sounds
original sound 2x
Girly sound - Paula Maria Jewelry 1x
GYMNOPEDIE NO. 1 - Cavendish Classical 1x
original sound - hair_inspo⭐️🪩 1x
original sound - thinkingcore.spam 1x
suara asli - Dezalyr. - Dezalyr 1x
original sound - R★ 1x
you guys r such cuties - ꒰꒰ ♩ ྀི𝗎𝗇𝗂𝖼𝗈𝗋𝗇 .ᐟ ꒱˚。 1x
love me like you do - songmashupsss 1x
Be Like a Woman - Chris Rainbow 1x

What the numbers say

Strengths

  • + Like rate 16.1%, 3.6x the 4.5% median like rate of the creators we track
  • + Fans save videos (1.90% of views) 4.0x as often as they share them

Watch-outs

  • ~ Uneven plays from video to video (grade D)
  • ~ Only 2 of 37 videos run a minute or longer, and Creator Rewards pays only on videos over a minute

Questions about @johanneyey

How many followers does @johanneyey have on TikTok?

@johanneyey has 113.9K followers on TikTok.

What is @johanneyey's TikTok engagement rate?

@johanneyey has an engagement rate of 16.62% based on their recent videos.

How much does @johanneyey earn on TikTok?

At the roughly $0.40 to $1.00 per 1,000 qualified views Creator Rewards is reported to pay, @johanneyey's estimated Creator Rewards earnings are $110 - $275 per month (only videos over 1 minute earn), with estimated sponsorship value of $1,000 - $2,000 per post.

How many TikTok videos has @johanneyey posted?

@johanneyey has posted 177 videos on TikTok.

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About This Analysis: This analysis is based on a snapshot of @johanneyey's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 37 analyzed videos.

Data collected and analyzed by TKMetrics (how we calculate these numbers) | Data as of Feb 22, 2026, page updated Oct 19, 2026

Cite this page

TKMetrics (2026). @johanneyey TikTok stats and analytics, data as of 22 February 2026. https://tkmetrics.com/blog/johanneyey-tiktok-profile-stats/

Method: how TKMetrics calculates these numbers.