Vaniilace

This account ranks 1309 out of 1349 tracked creators and holds a follower count that is less than one times the median size. It is a small account. Growth is fast for an account only 0.3 years old with 4.9K followers gained each month. The average view count of 424.8K per video sits well above what its 17.1K follower base would typically predict. Furthermore, the 14.44% like rate clears the 4.93% median by a wide margin. These figures indicate that while the current audience is small, the content generates high engagement and reach relative to the following. The rest of this report covers specific engagement patterns and audience retention metrics.

This audience approves of content at a much higher rate than the platform average. The 14.44% like rate places the creator in the top 50 percent of all creators ranked. The data shows that word-of-mouth spread is the dominant behavior among viewers. Shares at 1.245% are the most frequent action, followed by saves at 0.88%. These figures outpace the 0.049% comment rate. The total counts of 5.3K shares and 3.7K saves against 208 comments show that viewers prefer to distribute and archive content rather than join a public conversation. Brands should treat this as an audience that acts on information privately or shares it with their own circles rather than engaging in public dialogue. Reach is inconsistent across the 36 videos. Only one video hit the 5x average mark while one other cleared the 2x threshold. A consistency coefficient of 4.92 indicates erratic reach patterns. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals represent the primary revenue stream for this creator. Based on a following of 17.1K, their sponsorship value likely sits between $200 and $500 per post. This model favors brand partnerships over the Creator Fund because platform payouts scale with views but pay only pennies per thousand. Sponsorship fees instead scale directly with follower count to reward audience size and influence. Their rank of 1309 out of 1349 makes them a value buy for brands. While top-ranked creators can demand premiums and decline briefs, this creator sits below the median and offers a more accessible entry point. The quoted range acts as a ceiling for negotiations rather than a fixed salary. A cost per view calculation shows that high engagement justifies their position within this bracket. Because 424.8K average views far exceed the follower count, any quote well higher than $0.005 per view indicates a payment for brand safety or name recognition rather than raw reach. These are modelled estimates from public metrics, not disclosed earnings.

This feed thrives in the 30 to 60 second range where most posts land. Use this length as your primary goal because it captures the largest share of the content mix. Original audio appears on two thirds of the videos, a choice that prioritizes a distinct brand feel over the reach provided by trending sounds. Captions stay short at 28 characters to keep focus on the visual. Open duet and stitch settings invite other creators to interact with the content. The top post lasted 38 seconds and pulled nearly 30 times the normal reach for this account. It earned 1.7 million likes against only 5.2k comments, a ratio of 325 likes per comment that points toward passive watching rather than active debate. Average views near 425k indicate a consistent audience is already established. You should focus on maintaining this steady volume through the core formats that work for this creator.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 30 and 60 seconds as they are the most frequent length. The engagement line is not provided for this analysis.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post well above the median frequency with a steady volume of content relative to their follower rank. The posting pace has remained consistent for over three months, establishing a reliable cadence despite an erratic gap between individual uploads. You can expect new content to land most frequently on Tuesday and Wednesday. Content typically appears during the 20:00 UTC hour, while Thursday remains the quiet day for new posts. Marketers can plan around this dependable drumbeat of fresh content rather than sporadic drops.

Audience & Reach

The audience size sits at a 0.0x multiple of the median creator with a rank near the bottom of the tracked list. This indicates a niche reach where a single campaign will target a specific community rather than providing broad coverage. The like response is nearly triple the median rate. This means a brand message earns high engagement relative to the number of views and lands with more weight per impression. This audience fits the beauty and personal care category because the high engagement rates suggest a concentrated interest in aesthetic content despite the smaller follower count.