20.1K
Followers
1
Following
1.3M
Total Hearts
65
Videos
20.0K
Avg Hearts/Video
5.87%
Engagement Rate
1.8y
Account Age
915
Followers/Month
59.2K
Hearts/Month
3.0
Videos/Month
Account Overview
What This Report Covers
This account ranks 1296 out of 1349 tracked creators and holds a follower count that is less than one tenth of the median size. It is a small account. The creator gains about 915 followers per month, which indicates slow growth for an account that has been active for 1.8 years. Average views reach 360.6K per video, which is high for an account with only 20.1K followers. The 5.64% like rate exceeds the median of 4.93%. The rest of this report covers engagement trends and content performance.
Account Classification
| Account Size | Micro (10K+) |
| Account Age | 2024-04-25 |
| Verification | No |
| Language | EN |
| Follower Ratio | 20K:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 360,648 |
| Avg Likes per Video | 20,338 |
| Engagement Rate | 5.87% |
Engagement Analysis
Based on 35 videos
This audience approves of content at a higher rate than the platform average. The 5.64% like rate places the creator in the top 44% of all accounts. Saves are the most frequent action with a 0.318% ratio, followed by shares at 0.212%. Comments occur at 0.016%, while downloads sit at 0%. These metrics result in 1.1K saves, 763 shares, and 59 comments per video. High save and share rates indicate a community that treats content as a reference tool or a recommendation for others. The low comment rate suggests a passive but highly intentional audience. Brands should focus on creating evergreen utility rather than seeking immediate conversational engagement. Reach is inconsistent across the 35 videos posted. Only 3 videos reached double the average and one hit five times the average. A coefficient of variation of 3.28 indicates erratic reach patterns. This is an active audience.
360.6K
Avg Plays/Video
20.3K
Avg Likes/Video
59
Avg Comments/Video
763
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
472.1K
Median Plays
10.1K
Median Likes
1.3M
75th Percentile
6.8M
Top Video
1052.74
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
12,622,685
Total Plays
711,813
Total Likes
2,071
Total Comments
26,710
Total Shares
40,193
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
5.64%
Likes / Views
0.02%
Comments / Views
0.21%
Shares / Views
0.32%
Saves / Views
Likes stand out at 5.64% compared to the other metrics. This shows that viewers are much more likely to like content than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
8.60%
2x Avg (3 of 35)
0%
5x Avg (1 of 35)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 3.28
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships provide the primary revenue stream for this creator because of their high engagement rates. While the Creator Fund pays pennies per thousand views, sponsorship deals scale with follower counts to offer much higher returns. A creator with 20.1K followers typically commands a brand fee between $300 and $600 per post. Their rank of 1296 out of 1349 places them in a position where they are a value buy for brands. They do not command the premium pricing of top-ranked accounts who can decline briefs based on status alone. The quoted range serves as a ceiling to bargain under rather than a set salary. A cost per view calculation of roughly $0.0013 suggests that most of their value comes from high engagement rather than sheer reach. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 360.6K views/video
$22 – $43
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 20.1K followers (Micro (10K+))
$201 – $402
Industry rate for micro (10k+) creators
Content Strategy Analysis
Based on 35 videos
Every post on this account falls into the 60 to 180 second bucket, making it the only viable length to target. Since all clips land in this range, you should aim for a similar duration to mirror the existing style. Original audio is used on every video, which favors a consistent brand identity over the reach of trending sounds. Captions are extremely brief at an average of 3 characters, so use them as minimal labels rather than descriptions. Enabling both duet and stitch features across all posts creates an open environment for other creators to remix the content. The standout clip lasted 71 seconds and reached 18.9 times the normal audience. It earned over 350k likes against only 1.4k comments, showing that passive viewing drove its success rather than active debate. With average views around 360k, this account maintains a consistent reach above its follower count. You should focus on maintaining this steady volume through long-form clips and open remixing options.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
1m 8s
Average Duration
The account consistently uses videos between 60 and 180 seconds long. All 35 recent videos fall into this specific category.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 35 videos
The creator follows a Grind pattern because they post at a rate far above the field median with frequent updates. They currently produce over ten videos per week while the average creator posts less than two. This high volume is supported by a very short average gap between uploads. Although the frequency rank is high, the consistency grade is low due to erratic gaps between posts. Because this pace has only been established for 24 days, it is too new to confirm as a long-term habit. Content tends to land on Thursday and Saturday, with Tuesday being the quietest day. The busiest hour for uploads is 13:00 UTC. Marketers can expect a high volume of content but should prepare for an unpredictable schedule rather than a clockwork rhythm. You can target Thursday and Saturday for a coordinated tie-in since those days see the most frequent new posts.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 10.2 |
| Avg Gap Between Posts | 17.4h |
| Data Range | 24 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most on Saturday and Thursday with a peak at 13:00 UTC. The posting frequency is steady at 10.2 posts per week while Tuesday remains the quiet day.
Top Videos
Top 10 by play count
11.0M
Combined Plays (Top 5)
675.5K
Combined Likes (Top 5)
2.2M
Avg Plays per Top Video
(No caption)
6.8M
Views
353.0K
Likes
1.4K
Comments
22.5K
Shares
25.8K
Saves
(No caption)
1.8M
Views
220.7K
Likes
243
Comments
1.4K
Shares
8.3K
Saves
(No caption)
1.3M
Views
61.2K
Likes
44
Comments
804
Shares
1.8K
Saves
(No caption)
575.6K
Views
29.5K
Likes
75
Comments
376
Shares
1.3K
Saves
(No caption)
475.4K
Views
11.1K
Likes
64
Comments
227
Shares
582
Saves
5 more top videos for @user7873616198430
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The account holds a follower rank of 1296 out of 1349 with a 0.0x median multiple. This positioning indicates a niche audience where a single campaign will reach a specific community rather than achieving broadcast-scale visibility. A like response above the median means your message earns more engagement per viewer than the average creator. This suggests a higher probability that a sponsored post will land effectively with the viewers who see it. The profile fits the lifestyle category because the high engagement rate compensates for the smaller follower base to reach a targeted niche.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 20,100
- + Consistent growth at 915 followers/month
- + Active posting schedule (10.2 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @user7873616198430 reveals a micro (10k+) TikTok presence with 20,100 followers. The account demonstrates an engagement rate of 5.87%, averaging 360.6K plays per video across 35 analyzed videos. Key strengths include 1.3M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @user7873616198430's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026