Story Succulents

This account is a small account ranked 1299 out of 1349 tracked creators and holds less than one tenth of the median follower count. Growth is slow for an account that has been active for 6 years with only 271 new followers per month. The average view count of 406.6K is well above what would be predicted by its small follower base. A like rate of 6.42% exceeds the median of 4.93%. The rest of this report covers specific engagement trends and content performance.

The audience approves of content at a rate above the median. This high approval signals that the content resonates well with viewers on a basic level. Saves represent the most frequent action taken by this audience, followed by shares and comments. The data shows 1.2K saves, 678 shares, and 94 comments across the viewed content. Because saves outpace other actions, it proves the audience views these posts as reference material they intend to return to. While shares indicate a willingness to advocate for the brand, the lower comment rate suggests less active public conversation. A brand should focus on creating high-value, evergreen content that justifies saving rather than purely seeking immediate dialogue. Reach is inconsistent across the 33 videos. Only 18.2% of posts reached double the average count, and only one video hit the 5x threshold. The high consistency coefficient shows erratic reach patterns. This audience is an active one.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships provide the primary revenue stream for this creator. Based on a following of 19.5K, the estimated sponsorship band sits between $200 and $600 per post. This model favors brand deals over Creator Fund payouts because views only earn pennies per thousand. While high view counts generate some volume from the fund, they do not provide the same stability as contracts tied to follower count. The rank of 1299 out of 1349 suggests this creator is a value buy for brands. They do not command a premium like top-ranked names who can decline briefs based on their status. The $600 upper limit serves as a ceiling to bargain under rather than a set salary. A cost per view analysis shows that a fair rate stays below $0.003 per view when divided by the 406.6K average views. This helps a buyer determine if a quote pays for actual reach or just for the name. These are modelled estimates from public metrics, not disclosed earnings.

Longer videos between 60 and 180 seconds dominate this feed. You should prioritize this format over clips under 30 seconds to mirror the core content strategy. The gap between these two lengths is notable because short clips only represent a small fraction of the total output. Original audio covers nearly 85% of posts, meaning the creator prioritizes a consistent brand feel over the reach of trending sounds. Captions stay brief at an average of 58 characters to keep the focus on the visuals. Enabling duets and stitches on almost every post invites others to interact with the content. The standout video ran for 25 seconds and reached 3.6 million views, which is nearly nine times the typical reach for this account. It earned 342k likes against just 550 comments, showing that quick taps won over active debate. Average views of 406.6k show a solid foundation for steady growth within a specific niche.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds because they make up the vast majority of content. The average duration of 57s shows a preference for mid-length clips.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because they post well above the field median with frequent content gaps. They produce over six times the average volume of other creators on the platform. This high frequency ranks them near the top of the field for posting activity. The current pace has only been maintained for 20 days, so this behavior is not yet a proven long-term habit. A high consistency variance indicates that the timing between posts fluctuates rather than following a strict clockwork rhythm. Content typically lands on Wednesday and Sunday, while Tuesday remains the quietest day. The most active upload hour occurs at 22:00 UTC. Marketers can expect a rapid drumbeat of new content to work with for a campaign. You can likely time specific tie-ins around the Wednesday and Sunday windows when posts are most frequent.

Audience & Reach

The follower count sits at a 0.0x multiple of the median, placing this account near the bottom of the tracked rank. This positioning means a single campaign will reach a niche audience rather than achieving broadcast-scale visibility. The like response exceeds the median by over one percent. Such engagement indicates that a sponsored message earns more interest per viewer than average. This profile fits the home and garden category because the high engagement rate suggests an attentive audience within a specific hobbyist niche despite the smaller follower count.